Dan Keeney, APR

Current

• Owner at DPK Public Relations

Past

• Contractor at Fleishman-Hillard
• General Manager at Fogarty Klein Monroe Public Relations
• Vice President at Conkling Fiskum & McCormick

• Account Supervisor at KVO Public Relations
• Senior Account Executive at Ketchum Public Relations Worldwide
• Senior Account Executive at Ketchum
• Director of News and Programming at Illinois News Network
• Director of News and Programming, Talk Show Host at WKRS Radio
• News Director and News Anchor at WSLC/WSLQ Radio
• News Director at WRAD/WRIQ Radio
• Media Assistant at Coors International Bicycle Classic

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8 more...

Education

• University of Colorado at Boulder

Recommended

9 people have recommended Dan

Connections

258 connections

Industry

Public Relations and Communications

Websites

• My Website

Dan Keeney, APR’s Summary

A 25-year veteran of the communications field and an accomplished public relations strategist and trainer seeking opportunities to help leading organizations use innovative approaches to solve challenging problems. Over the past decade, have designed and implemented strategies to build public confidence in such issues as manned space flight to Mars (NASA), the need to change heart attack prevention strategies (Society for Heart Attack Prevention and Eradication), the importance of reforestation efforts (Healthy Forest Alliance) and countless corporate initiatives.

An entrepreneur at heart, established public relations consultancy in 2003 that has become a model for how to build a virtual public relations agency utilizing independent PR talent. Before establishing DPK Public Relations, was the general manager of one of the Southwest’s largest independent integrated marketing communications agencies. Earlier, practiced high tech public relations and public affairs for firms in Portland, Oregon and Pittsburgh.

A former broadcast journalist who covered many of the most important events of the 1980s and 1990s in Chicago and at the network level, am frequently engaged to serve as a trainer in media interview and presentation skills.

Dan Keeney, APR’s Specialties:

Crisis communications planning, response and recovery. Media interview skills training. Presentation skills training. Branding.

Dan Keeney, APR’s Experience

• Owner

  DPK Public Relations

  (Public Relations and Communications industry)

  August 2003 — Present (6 years 4 months)

  DPK Public Relations helps large and small organizations in Houston, Dallas and Fort Worth, as well as throughout Texas, the nation and the world to build positive visibility in order to protect and strengthen their respective reputations. We are a virtual public relatios agency that engages the very best independent PR talent to satisfy the unique and ever-changing needs of clients.
  
  Specific areas of emphasis for DPK Public Relations include healthcare, energy, technology, professional services and food/beverage. Clients include the Association for Eradication of Heart Attack, ApotheCure, Brazos Electric Cooperative, Camden Builders, Citysearch.com, EMS Group, ERHC Energy, Houston Landscapes Unlimited, the Law Office of Richard Tomlinson, NASA -Johnson Space Center, NOKA Chocolate, Rafte & Company, Saint Arnold Brewing Company, Schipul - The Web Marketing Company and VR Business Brokers.

• Contractor

  Fleishman-Hillard

  (Public Company; 1001-5000 employees; Public Relations and Communications industry)

  2006 — 2007 (1 year )

  Part of the team that supports AT&T's Global Business Services unit.

• General Manager

  Fogarty Klein Monroe Public Relations

  (Public Relations and Communications industry)

  2000 — 2003 (3 years )

• Vice President

  Conkling Fiskum & McCormick

  (Partnership; 11-50 employees; Public Relations and Communications industry)

  December 1996 — June 2000 (3 years 7 months)

  Work was focused primarily on handling sensitive issues and crises on behalf of clients in technology, consumer products and forestry. Led teams recognized with three PRSA Silver Anvil awards for public affairs and crisis communications.

• Account Supervisor

  KVO Public Relations

  (Privately Held; 51-200 employees; Public Relations and Communications industry)

  April 1996 — December 1996 (9 months)

  Led teams that serviced the Tektronix, Electro Scientific Industries and Physician Partners accounts.

• Senior Account Executive

  Ketchum Public Relations Worldwide

  (Public Company; Public Relations and Communications industry)

  1994 — 1996 (2 years )

• Senior Account Executive

  Ketchum

  (Public Relations and Communications industry)

  1994 — 1996 (2 years )

• Director of News and Programming

  Illinois News Network

  (Privately Held; 11-50 employees; Broadcast Media industry)

  September 1992 — September 1994 (2 years 1 month)

  Managed all aspects of on-air content for radio network with nearly 70 affiliates throughout Illinois, including WMAQ in Chicago and KMOX in St. Louis. In addition to recruiting and managing on-air talent and developing new programming, I anchored news, hosted talk show and planned and managed special broadcast events.

• Director of News and Programming, Talk Show Host

  WKRS Radio

  (Privately Held; 11-50 employees; Broadcast Media industry)

  March 1987 — September 1992 (5 years 7 months)

  Guided all radio programming at this news-talk station in the Chicago metropolitan area. Hosted daily news-oriented talk show, including responsibility for identifying and booking guests. Worked with sales and promotions departments to develop new programming.

• News Director and News Anchor

  WSLC/WSLQ Radio

  (Privately Held; 51-200 employees; Broadcast Media industry)

  May 1986 — March 1987 (11 months)

  Managed all news operations for leading radio station in Roanoke, Virginia. Anchored morning drive news, covered breaking stories.

• News Director

  WRAD/WRIQ Radio

  (Privately Held; 11-50 employees; Broadcast Media industry)

  August 1985 — May 1986 (10 months)

  Managed all news operations for small radio station in Radford, Virginia. Reported news and anchored newscasts.

• Media Assistant

  Coors International Bicycle Classic

  (Public Relations and Communications industry)

  1984 — 1984 (less than a year)

Dan Keeney, APR’s Education

• University of Colorado at Boulder

  B.S. , Journalism , 1981 — 1984

  Activities and Societies:

  Delegate, School of Journalism Student Government

Additional Information

Dan Keeney, APR’s Websites:

• My Website

Dan Keeney, APR’s Interests:

The study of crisis communications and issues managment, the application of social media in public relations, best practices in media interview skills training.

Dan Keeney, APR’s Groups:

Public Relations Society of America.

•    BCMIX - Business Continuity Management Information eXchange
•    U.S. Government Relations & Public Affairs
•    IT Channel Alliance
•    BlackBerry
•    Open Source Cloud Computing & Virtualization
•    BlackBerry User Group
•    Public Relations Society of America (PRSA National)
•    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
•    South By Southwest (SXSW)
•    Hosting Industry
•    Accredited in Public Relations (APR)
•    IT MOBILE WORKING, working anytime anyplace
•    Mobile Software
•    Ketchum Alumni & Employees
•    Network of PR Professionals
•    Mobile Software Development Group
•    SXSW Interactive
•    PDA & Smartphone Support Professionals
•    Software + Services (SAAS)
•    Public Relations and Communications Professionals
•    University of Colorado Boulder Alumni
•    Storage Professionals
•    Crisis, Emergency & Disaster Recovery Professionals
•    Marketing & Communication Network
•    Business Continuity Management & Risk
•    Crisis Communication
•    Public Relations (PR)
•    Software as a Service (SaaS) Group
•    CloudCamp - Unconventional Cloud Computing
•    Fleishman-Hillard Employees and Alumni
•    BlackBerry Users/Professionals in the Mobile Enterprise
•    Cloud Storage
•    WHU Web Hosting Experts Group
•    Freelance professionals
•    Data Centre - Managed Services - Hosting - Storage - Security
•    Tier1 Research
•    Cloud Computing Interoperability Forum (CCIF)
•    Managed Service Providers Network
•    CU School of Journalism & Mass Communication
•    Cloud Networking
•    Loveland High School Alumni
•    PRSA Houston
•    BlackBerry Community
•    Mobile Phone Developer Jobs
•    PRSA Independent Practitioners Alliance
•    OpenSource World/NGDC/CloudWorld
•    Cloud Hosting & Service Providers Forum
•    Business Resiliency Consultants USA
•    Greater Fort Worth PRSA chapter

Dan Keeney, APR’s Honors:

2000 PRSA Silver Anvil, Public Affairs, Intel
2000 PRSA Silver Anvil, Public Affairs, Industrial Customers of Northwest Utilities
1999 PRSA Silver Anvil, Crisis Communications, Oregon Coast Aquarium
1999 PRSA Silver Anvil Award of Excellence, Public Affairs, Healthy Forest Alliance
1999 Creativity in Public Relations Award, Issues Management, Oregon Coast Aquarium
1999 Creativity in Public Relations Award of Excellence, Public Affairs, Healthy Forests Alliance
1998 PRSA Silver Anvil Award of Excellence, Public Affairs, Tobacco Free Coalition of Oregon
1997 PRSA Silver Anvil Award of Excellence, Public Affairs, Tobacco Free Coalition of Oregon
1996 PRSA Silver Anvil, Public Affairs, Tarpon Springs Hospital Foundation

Dan Keeney, APR’s Contact Settings

Interested In:

• expertise requests
• business deals
• reference requests
• getting back in touch