
President and CEO
Indianapolis, Indiana Area

President and CEO
Indianapolis, Indiana Area
A social media, digital, and database marketing specialist with a decade of database marketing experience, centered around:
* Implementation, integration, and automation of social media technologies, including blogging.
* Design and implementation of marketing databases, data warehouses, CRM integration, email marketing, and strategic marketing.
* Implementation of direct mail and database marketing programs in the Newspaper Industry.
* Serving multiple industries including professional sports franchises, media (cable and newspaper), commerce organizations, retail and financial, etc.
* Application product management, project management and development - Ajax, LAMP and Microsoft technologies.
Social media, digital technologies, internet technologies, system integration, marketing, marketing data, data warehouses, data warehousing, householding, prospecting, demographic data, geographic data, behavioral data, predictive analytics, modeling, scoring, B2B, CRM, Newspaper Retention, Customer Retention, Customer Acquisition, Salesforce.com integration, Email Marketing
(Privately Held; Marketing and Advertising industry)
July 2005 — Present (4 years 5 months)
DK New Media specializes in leveraging online mediums for business, including blogging, video, mobile, social networking, social bookmarking, search engine marketing and optimization. DK New Media speaks, consults and develops integrations within and between a collection of platforms to automate and build marketing efficiencies.
(Privately Held; Online Media industry)
October 2008 — July 2009 (10 months)
Assisting businesses to fully leverage blogging technologies utilizing Compendium's corporate blogging Software as a Service platform.
(Marketing and Advertising industry)
August 2007 — October 2008 (1 year 3 months)
Marketing and E-commerce startup in Indianapolis, IN. Patronpath specializes in Online Ordering and customer relationship management for the food service industry. As Director of Technology, I directed development, implementation, support and automation of our applications as well as the overall technology strategy of the company. Under my direction, we won the Mira Award and grew the clientele several times while keeping costs nearly flat.
(Privately Held; 51-200 employees; Computer Software industry)
April 2006 — July 2007 (1 year 4 months)
Product Manager responsible for Subscriber Management, Tracking and Reporting for Email Service Provider.
(Privately Held; 51-200 employees; Computer Software industry)
May 2005 — April 2006 (1 year )
Assist clients internationally in the integration of their emarketing efforts via ExactTarget.
(Marketing and Advertising industry)
March 2005 — May 2005 (3 months)
(Public Company; 10,001 or more employees; GCI; Marketing and Advertising industry)
March 2003 — March 2005 (2 years 1 month)
*Implemented a world-class database marketing department, growing revenue 40% year over year and exceeding a 40% profit margin.
*Integrated business account and firmagraphic data for targeted B2B acquisition.
*Implemented Circulation Retention analysis on a proprietary circulation system, an impossible feat according to previous consultants.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
January 2000 — March 2003 (3 years 3 months)
*Development of web-based GIS enabled marketing application
*Product support of various retention and database marketing tools.
*Implementation of ETL technologies
*Data warehouse design and implementation at some of the top newspapers in the United States and Canada.
(Marketing and Advertising industry)
1986 — 1992 (6 years )
Database Marketing, Interactive Marketing, Internet Marketing, Technology, Social Media, Blogging, Analytics, Customer Relationship Management
Smaller Indiana, NavyVets.com, 2012 Indianapolis Superbowl Committee
Nominated for the Newspaper Association of America's 20 under 40 award. Cisco I-Prize Finalist 2008