Director of Product Management at NWEA
Portland, Oregon Area
Director of Product Management at NWEA
Portland, Oregon Area
Donna Schultz has 20 years experience in sales, marketing and business development for national software and financial services companies. She has contributed to the financial success of start-up to Fortune 500 companies. Donna has a Bachelor degree from Western Michigan University in Psychology and an MBA from the University of Portland.
Strategic Planning and Implementation
Sales and Marketing
Product and Company Branding
Market Research
Direct Mail Campaigns
Public Relations
Business Development
Product Management
(Non-Profit; 201-500 employees; Education Management industry)
June 2008 — Present (1 year 2 months)
(Privately Held; 11-50 employees; Wireless industry)
2007 — Present (2 years)
(Self-Employed; Marketing and Advertising industry)
October 2002 — Present (6 years 10 months)
Consulting Services: Strategic planning, market analysis, marketing strategy and implementation, market research, brand development and management, lead generation campaigns, public relations, product training manuals, web content.
(Public Company; 1001-5000 employees; Insurance industry)
June 2006 — June 2008 (2 years 1 month)
(Privately Held; Financial Services industry)
January 2003 — June 2006 (3 years 6 months)
Oversaw all aspects of marketing, sales and training. Created and implemented national marketing strategy to increase market penetrations.
Achievements: Increased revenue over 30% and customer base 20+% in first year. Increased revenue 20% in following two years.
(Public Company; Financial Services industry)
February 1999 — October 2001 (2 years 9 months)
Led creation and implementation of company's integrated product development, marketing and communicaiton strategies.
Achievements: Launched many new profitable product enhancements resulting is sales of several million dollars a year. Developed and implemented marketing communication strategy to reposition new corporation and core products after several acquisitions.
(Public Company; Financial Services industry)
1995 — 1999 (4 years)
(Financial Services industry)
1990 — 1991 (1 year)
MBA , 1984 — 1987
B.S. , Psychology , 1975 — 1979