
Director of Performance Marketing at The JAR Group
Greater Philadelphia Area

Director of Performance Marketing at The JAR Group
Greater Philadelphia Area
Over 15 years of experience in various marketing channels including; online, direct mail and events marketing. For the past 5 years, specializing in the affiliate and online marketing channels. Managing a wide range of programs from top fortune 500 clients to small start up operations. Strong organization, communication and analytical skills have contributed to strong growth and successful launches of client programs. Additional experience working in project management function developing process improvement documents, work flows and organization of internal company Wiki.
Online marketing; affiliate, SEM and SEO, direct mail and events marketing. Specific affiliate marketing experience with; Linkshare, Commission Junction, and Performics. Additional experience in account management and project management functions.
(Privately Held; Real Estate industry)
June 2009 — Present (6 months)
(Online Media industry)
March 2008 — June 2009 (1 year 4 months)
Outsourced Program Management Firm
(Online Media industry)
March 2008 — December 2008 (10 months)
(Online Media industry)
April 2006 — March 2008 (2 years )
(Public Company; 5001-10,000 employees; Banking industry)
March 1998 — April 2006 (8 years 2 months)
(Public Company; 1001-5000 employees; Broadcast Media industry)
1989 — 1996 (7 years )
BA , Marketing / Broadcast Communications , 1984 — 1987
International Business 1982 — 1984
Beta Sigma Phi
LinkShare Best Overall Online Distribution Strategy
LinkShare Deal Maker Merchant Award
Finalist LinkShare Best Communication Strategy