Don Crowther

My specialty is helping people make money online, utilizing all of the essential tools required to succeed online: search engine optimization, pay per click advertising, social networking, traffic building, public relations, e-commerce, conversion, analytics, partnerships and joint ventures.

My eventual goal is to hit my investment/savings targets by a certain key date so that I can retire and spend the rest of my life serving and helping others while I'm still young enough to be able to do so fully.

Don Crowther’s Specialties:

Search Engine Optimization
Social Networking
Pay Per Click Advertising
Internet Strategy
Business Management
Analytics
Public Relations
Copy Writing

Don Crowther’s Experience

Owner

Breakthrough Consulting, Inc.

(Internet industry)

Currently holds this position
Founder

SMARTS

(Privately Held; 1-10 employees; Internet industry)

January 2008 — Present (1 year 11 months)

SMARTS (Social MARketing Traffic Strategies) teaches people how to build their business, search engine positioning, and presence online. It focuses on teaching key strategies for each of the key elements of social media, and how someone can use those strategies to build traffic to their website and sales. SMARTS is currently being run as a 12 week coaching program.
Faculty Member

StomperNet

(Privately Held; 11-50 employees; Internet industry)

April 2007 — Present (2 years 8 months)

At StomperNet we teach people and companies how to build their business online through search engine optimization, PPC, e-Commerce, conversion, and much more.
Instructor

University of Phoenix Online

(Public Company; 10,001 or more employees; apol; E-Learning industry)

January 1996 — Present (13 years 11 months)

Marketing, strategy and ethics instructor for the University of Phoenix Online, one of the largest Universities in the world and a leader in online education.
Senior Brand Manager

SC Johnson Wax

(Privately Held; 10,001 or more employees; Marketing and Advertising industry)

1992 — 1994 (2 years )

New products development: greenfield new products development, concepts and positioning. Existing brand: brand reformulation and repositioning, new category development. Category: Led packaging and logo redesign for Glade brand.
Senior Brand Manager

ConAgra Frozen Foods

(Public Company; 10,001 or more employees; CAG; Food & Beverages industry)

1990 — 1992 (2 years )

Kid's products: brand management and development, new product introduction, advertising management. Banquet Frozen Chicken: Product reformulation and relaunch, packaging, promotion, budgeting and advertising.
Brand Manager

Kimberly-Clark Corporation

(Public Company; 10,001 or more employees; KMB; Consumer Goods industry)

1987 — 1992 (5 years )

Brand Manager, Depend Brand: Launched Depend Fitted Briefs. Identified market opportunity, created and developed Poise Pads brand. Contributed to driving Procter & Gamble out of the consumer incontinence business.

Assistant Brand Manager - Depend Brand: Developed one of the first ever consumer databases for a consumer packaged goods brand. Created, edited, and published To Life! Magazine. Significantly increased promotion responsiveness and savings through database marketing.

Associate Brand Manager - New Freedom: Budgeting, analysis, day-to-day management and packaging development.

Don Crowther’s Education

University of Virginia - Darden Graduate School of Business Administration

MBA , Business , 1984 — 1986

Great business education that I'd recommend to all but the most quantitative students seeking an excellent MBA program. Plus, it's one of the most beautiful campuses around.
Brigham Young University

BS , Marketing , 1977 — 1983
Brigham Young University

AA , Humanities , 1977 — 1983