Frank Donatone

Frank Donatone

IBM WW Web Effectiveness Lead - inclusive of Search Engine Optimization ( SEO ) and Social Media Optimization ( SMO )

Greater New York City Area

Current
  • Worldwide Web Effectiveness Lead for IBM Systems and Technology Group at IBM
Past
  • IT Consultant - Worldwide Web Effectiveness Lead at ibm.com at IBM
  • Service Delivery Manager / IT Consultant at Keane
Education
  • Iona College
  • Salesian
Connections
277 connections
Industry
Information Technology and Services
Websites

Frank Donatone’s Summary

I am an internet professional with over 20 years experience in the IT industry. My experience includes people management, project management, website design, usability, search engine marketing with a SEMPO certification in advanced SEO, social media optimization, accessibility and Lotus Notes administration and development.

Utilizing my previous experience I provide tactical and strategic recommendations for website improvement. My position also has a strong focus on SEO and social media to improve IBM's ranking on the web for key terms, managing the brand's reputation, identifying sales opportunites and improving share of voice.

Frank Donatone’s Specialties:

SEO (search engine optimization) and SMO (social media optimization), web design standards development, web accessibility, web usability, web quality assurance,Lotus Notes administration and development, IT consulting, IT service delivery, project management, people management


Frank Donatone’s Experience

  • Worldwide Web Effectiveness Lead for IBM Systems and Technology Group

    IBM

    (Public Company; IBM; Information Technology and Services industry)

    October 2005Present (4 years 3 months)

    I am currently the World Wide Web Effectiveness and Customer Satisfaction Lead for IBM's Systems and Technolgy Group. My focus is search engine optimization ( SEO ), social media optimization ( SMO ), usability, design standards interpretation and implementation, accessibility, and customer satisfaction survey analysis and improvement recommendations. Additionally, I am co-authoring the upcoming book "Audience, Relevance and Search".

  • IT Consultant - Worldwide Web Effectiveness Lead at ibm.com

    IBM

    (Public Company; Internet industry)

    September 2003October 2005 (2 years 2 months)

    In this position I provided guidance to IBM's Systems and Technology Group with regards to search engine optimzation ( SEO ), website design standards, usability, accessibility, marketing effectiveness and customer satisfaction improvement.

  • Service Delivery Manager / IT Consultant

    Keane

    (Public Company; 5001-10,000 employees; Information Technology and Services industry)

    19952003 (8 years )

    In this postion I was an IT consultant as well as a second line manager for Keane's IBM accounts at three sites, Readers Digest and VSI Communications in CT. My Service Delivery postion encompassed the management of 4 first line account managers and 50 consultants. My roles as a consultant at IBM during this tenure was Lotus Notes help desk managment and Lotus Notes and Web application deployment quality assurance. I also hold a professional certification in Lotus Notes administration and development for releases 4 and 5.


Additional Information

Frank Donatone’s Websites:

Frank Donatone’s Interests:

search engine optimization (SEO), social media optimization (SMO), web usability, web design standards, web accessibility, Web 2.0, digital photograhy, music, reading technical books and novels

Frank Donatone’s Groups:

  •    The Greater IBM Connection: IBM's alumni program for past and present IBM employees
  •    LinkedSEO
  •    Inbound Marketers - For Marketing Professionals
  •    Facebook.com
  •    The RFP Database
  •    Web Effectiveness Network (Bowen Craggs)
  •    SEMPO Institute
  •    infoTech Niagara
  •    eMarketing Association Network
  •    Keane Alumni
  •    Marketing 2.0 Technology (Over 3400+ Members)
  •    Search Marketing Salon
  •    Search Engine Land
  •    Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
  •    Twitter
  •    Digital Marketing
  •    New Media, Social Media, and Social Networking Participants
  •    SalesBlogcast.com
  •    Tweeple
  •    Search Engine Roundtable
  •    SEO Secrets
  •    Helium.com writers
  •    Iona College Alumni Association
  •    twitter innovators Innovation & Creativity Network of Tweeters
  •    facebook innovators Innovation & Creativity Face Book Network
  •    Future Social Media
  •    Conversational Marketing Group
  •    Linked Strategies
  •    ibm.com
  •    Say It Social
  •    Social Media Marketing Mavens
  •    NY/NJ QA and IT Professionals
  •    Twittering
  •    Twitter Power for Business
  •    B2B Lead Generation Roundtable
  •    Google Wave Interest Group
  •    IBM Cloud Computing
  •    Connecticut Writers
  •    Social Marketing Group
  •    SOCIAL NETWORKING FOCUS Subgroup of Marketing, PR & Sales Innovators Group
  •    IBM Accessibility
  •    Intelligent Social Media

Frank Donatone’s Honors:

SEMPO Certified Search Engine Marketing Professional - Certified Advanced SEO Specialist

Certified Professional Lotus Notes Administrator and Developer in Release 4 and 5


Frank Donatone’s Contact Settings

Interested In:

  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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