Domingo Gonzalez

Current
  • Supervisor eCRM at Horizon Media
Past
  • New Business Manager at Bertelsmann
  • Product Manager at EDP editores, Grupo Planeta
Education
  • INSEAD
  • Universitat Pompeu Fabra
Connections
119 connections
Industry
Marketing and Advertising
Websites

Domingo Gonzalez’s Summary

Creating and developing customer relationship programs through email, mobile and social networks. Having worked for two international media companies in Spain, Bertelsmann and Planeta Group, and an advertising agency in New York, Horizon Media. My expertise in marketing has included launching new products and creating line extensions.

Domingo Gonzalez’s Specialties:

Mobile Marketing, Email Marketing, Social Networks, eCRM, Viral Marketing


Domingo Gonzalez’s Experience

  • Supervisor eCRM

    Horizon Media

    (Privately Held; 201-500 employees; Marketing and Advertising industry)

    November 2006Present (2 years)

    Horizon Media, Inc., is the largest US independent media services company with estimated billings of $1.4 Billion. Assisted and managed the following clients/brands in building eCRM programs and online and wireless initiatives; History Channel, A&E, Geico, Jack in the Box, SoCal Honda, Diageo (Guinness, Johnnie Walker, thebar.com, Crown Royal, Smirnoff and Smirnoff Ice) and AMP’d.

  • New Business Manager

    Bertelsmann

    (Privately Held; 10,001 or more employees; Publishing industry)

    February 2003August 2006 (3 years 7 months)

    Circulo de Lectores is the largest direct marketing business in Spain, selling primarily books, CDs and DVDs. Developed and implemented strategies for opening up new markets and products addressed to our 1.3 million members

  • Product Manager

    EDP editores, Grupo Planeta

    (Privately Held; 201-500 employees; Publishing industry)

    January 2000September 2002 (2 years 9 months)

    GRUPO PLANETA, EDP EDITORES, Barcelona - Product Manager, Professional Publishing and Distance Education
    Responsible for the marketing activities and for the training of the national sales force (40 people).


Domingo Gonzalez’s Education

  • INSEAD

    Executive Development Program - Bertelsmann 20052005

  • Universitat Pompeu Fabra

    B.S. Economy, Economics, 19941998


Additional Information

Domingo Gonzalez’s Websites:

Domingo Gonzalez’s Interests:

media, mobile, viral marketing, video, new businesses, social networks

Domingo Gonzalez’s Groups:

  •    Executive Suite
  •    Columbia Business School Executive Education
  •    MobilOpen :: the International Mobile Internet Group
  •    Online Advertising Professionals
  •    Revedia Group - Sr. Level Interactive Digital Media Professionals Only.
  •    Industry Grind Business Network
  •    Bertelsmann Global Network - Let's Connect
  •    Mobile Content
  •    Mobile Telecoms industry group
  •    UPF Alumni - Antics UPF
  •    Marketing bloggers
  •    Social Media Marketing Spain
  •    Grafton Executive Search Recruiting Network
  •    Comic-Con International Conference and Community

Domingo Gonzalez’s Contact Settings

Interested In:

  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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