Marketing and Business Development Consultant at Agri-Link
Melbourne Area, Australia
- Current
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- Marketing and Business Development Consultant at Agri-Link
- Past
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- Marketing Manager at SWEP Analytical Laboratories
- Specialist agronomist at Omnia Specialities
- Agronomist at Rezitech Pty Ltd
- Publications Manager at Australian Institute of Agricultural Science
- Managing Editor at Australian Horticulture Magazine
- Senior Tutor at Australian Correspondence Schools
- Partner at Counterbalance
- Technical Assitance at National Parks Service, Victoria
- Technical assitant at National Herbarium, Melbourne
- Education
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- TAFE
- VCAH McMillan
- La Trobe University
- Burnley Horticultural College
- Recommended
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4 people have recommended Peter - Connections
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135
connections
- Industry
- Information Technology and Services
- Websites
Peter Brown’s Summary
I am a horticulturist and ecologist by trainng with specialist experience in soil science and agronomy. However, I have spent most of my time in marketing and business development for small business - as well as a stint in journalism. Presently, much of my work involves marketing communications, ghost writing, translating technical information into plain English and helping companies identify more effective business development strategies.
Peter Brown’s Specialties:
Agriculture, Horticulture, Soil science and plant nutrition. Also publishing and media relations, technical marketing, ghost writing and freelance journalism.
Peter Brown’s Experience
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Marketing and Business Development Consultant
Agri-Link
(Information Technology and Services industry)
2009 — Present (less than a year)
I work with companies to help them identify the 20% of customers that generate 80% of their business, what these people respond to, how the company can add more value for these customers and how they can most effectively find more customers like them.
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Marketing Manager
SWEP Analytical Laboratories
(Farming industry)
2004 — 2009 (5 years)
Development of marketing strategy for technical services to a non-technical market, together with production of literature and support services for after-market CRM.
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Specialist agronomist
Omnia Specialities
(Chemicals industry)
2005 — 2006 (1 year)
Technical marketing of speciality fertilisers and organic inputs to farmers throughout Australia.
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Agronomist
Rezitech Pty Ltd
(Chemicals industry)
October 1993 — June 1996 (2 years 9 months)
As part of a close-knit team, developed field trials, marketing strategies and assisted in product development.
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Publications Manager
Australian Institute of Agricultural Science
(Human Resources industry)
October 1987 — May 1989 (1 year 8 months)
Converted a peer-reviewed scientific journal into a trade magazine, set up in-house publishing facilities and asissted with production of various other publications.
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Managing Editor
Australian Horticulture Magazine
(Public Company; 1001-5000 employees; Media Production industry)
February 1985 — September 1987 (2 years 8 months)
Managed editorial content for this monthly trade publication, serving the Nursery and Cut flower industries. Focus was on presentation of the latest scientific research in a form that was accessible and useful in practical industry applications.
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Senior Tutor
Australian Correspondence Schools
(Education Management industry)
March 1983 — January 1985 (1 year 11 months)
Course development and marketing for distance learning in agriculture and horticulture. Also responsible for student support and management of tutors.
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Partner
Counterbalance
(Environmental Services industry)
May 1979 — 1983 (4 years)
Conducted botanical surveys and developed revegetation programs as part oc a multi-disciplinary consulting team.
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Technical Assitance
National Parks Service, Victoria
(Government Administration industry)
November 1978 — March 1979 (5 months)
Prepared a base data report for the revegetation program at Organ-Pipes National Park
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Technical assitant
National Herbarium, Melbourne
(Environmental Services industry)
November 1977 — March 1978 (5 months)
Preparation of mounted botanical specimens. Identification of a number of indigenous orchid species.
Peter Brown’s Education
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TAFE
Dip Small Bus. Man. , Marketing, business planning , 2002 — 2002
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VCAH McMillan
Dip Dairy Man. , Dairy Management , 1988 — 1989
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La Trobe University
BSc , Botany, Genetics , 1976 — 1979
Extra studies in Marsupial Ecology and Prehistory
- Activities and Societies:
- Dive Club
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Burnley Horticultural College
Dip Hort Sc , Horticultural Science , 1973 — 1975
At the time of my graduation, Burnley was still operated by the Dept. of Agriculture, but has since been transferred to the TAFE system as VCAH Burnley Campus.
Additional Information
Peter Brown’s Websites:
Peter Brown’s Interests:
Aquaculture and cultivation of specialized or under-utilized crops.
Peter Brown’s Groups:
International Society for Horticultural Science (ISHS)
Australian Society for Horticultural Science (AusSHS)
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Super Foods -
Site Build It! -
La Trobe University Alumni Group
Peter Brown’s Honors:
Diploma of small business management
PADI Divemaster
Peter Brown’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
