Diego Silva

Diego Silva

Digital Marketing Consultant & Founder at Otitis Digital

Location
Toronto, Ontario, Canada (Toronto, Canada Area)
Industry
Marketing and Advertising

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Diego Silva's Overview

Current
  • Digital Marketing Consultant & Founder at Otitis Digital
Past
Education
  • Recording Arts Canada
Connections

500+ connections

Websites

Diego Silva's Summary

A Digital Marketing, Web Design & Advertising professional. I have a broad experience in all aspects of marketing specializing in online, mobile and social media. I have direct experience with print/web advertising sales, sponsorship negotiation, b2b relations and consumer strategies.

Specialties:
• Web Development (HTML, CSS, PHP, Wordpress, Javascript, SQL)
• Graphic Design / UX / IA (Adobe CS6 - Photoshop, Illustrator, InDesign, Dreamweaver)
• Content Development & Copywriting
• Social Media Marketing
• Event Production & Promotion
• Online/Offline Marketing
• Business Development, Account Management & Sales
• Team Building & Leadership

Open to freelance, full-time, or contract work. Contact me at diego@otitisdigital.com or (647)785-3589

Diego Silva's Experience

Digital Marketing Consultant & Founder

Otitis Digital

Privately Held; 1-10 employees; Marketing and Advertising industry

January 2009Present (5 years 9 months) Toronto, Canada Area

Digital Marketing Campaign Manager with experience in Social Media Marketing & Optimization (SMM & SMO), Search Engine Optimization (SEO), Branding Strategies, Content Development, Copywriting, Advertising and Paid-Per-Click (PPC) campaigns.

Services vary from single Website Development to full Digital Marketing strategies to increase ROI & add competitive advantage.

Clients in Music, Entertainment, Corporate and Small Business industries.

Specialties: Digital Marketing, Content Marketing, Search Engine Optimization (SEO), Social Media Marketing & Optimization (SMM & SMO), Search Engine Marketing (SEM), SEO Campaign Management, Community Management, Project Management, Account Management, Client & Vendor relationship management.

Digital Marketing Manager

Lux 9 Inc.

Public Company; 1-10 employees; Marketing and Advertising industry

September 2012January 2013 (5 months) Toronto, Canada Area

• Created captivating content for for social media accounts, website copy, digital advertisements.
• Assisted in client proposal development, pitching and presenting.
• Research and information gathering for product packaging, branding standardization, procedures and legal matters.
• Analysis and reporting of performance and engagement data for social media strategies.
• Client management, including assessment of needs and expectations.
• Brands include: Scion, Pure Energies, St. Lawrence Seaway, Redpath Waterfront Festival, My Little Chickpea & more.

Marketing and Sales Coordinator

North by Northeast Conferences, Inc.

Privately Held; 11-50 employees; Entertainment industry

June 2007December 2012 (5 years 7 months)

Handling advertising sales, sponsorships, NXNEi (Interactive) exhibitor coordination, volunteer training and managing Festival Alternate Stage events.

Senior Account Manager

Buytopia.ca

Privately Held; 11-50 employees; Marketing and Advertising industry

October 2011June 2012 (9 months) Toronto, Canada Area

Brokered daily deal offers with local and international businesses to feature on Buytopia's publishing website.
Focused on Vancouver, Montreal and Toronto regions and was able to increase the client's market share in these regions.

- Consistently delivered 4 to 6 news merchants to the client weekly.
- Negotiated deals groundbreaking deals with major businesses that spiked revenue for the companies involved.
- Assisted with business & marketing strategies in the local, travel and products verticals.
- Motivated and coached client's internal sales team.

Community Manager

M THIRTY Communications Inc.

Privately Held; 11-50 employees; Media Production industry

July 2010October 2010 (4 months) Toronto, Canada Area

Responsible for actively engaging customers and influencers within various web and social media channels. Additional responsibilities include:

- Day-to-day management and development of editorial content on social media platforms, including tweets, posts and discussions
- Proactively interacting with online communities across all platforms
- Using social media monitoring tools to monitor conversations and report on metrics

Diego Silva's Skills & Expertise

  1. Sales Management
  2. Music Industry
  3. Social Media Marketing
  4. Digital Marketing
  5. Event Management
  6. Advertising Management
  7. Content Development
  8. Business Development
  9. Media Relations
  10. Concerts
  11. Talent Booking
  12. Strategy
  13. Social Networking
  14. Advertising
  15. Event Planning
  16. Entertainment
  17. Music
  18. Brand Management
  19. SEM
  20. Social Media
  21. Brand Awareness
  22. Marketing
  23. Copywriting
  24. Radio
  25. Website Development
  26. Sponsorship

View All (26) Skills View Fewer Skills

Diego Silva's Courses

  • Digital Marketing Consultant & Founder

    Otitis Digital

    • Digital Marketing Management (Ryerson University)
  • Independent Coursework

    • TESOL Certification at Durham College/UOIT

Diego Silva's Education

Recording Arts Canada

Sound and Music Recording, Music Production and Business

20062007

Diego Silva's Languages

  • English

  • Portuguese

Diego Silva's Projects

Diego Silva's Volunteer Experience & Causes

  • Volunteer Experience

    • Stage Manager

      North by Northeast
      • Arts and Culture
      June 2007 July 2009 (2 years 2 months)

Contact Diego for:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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