President at Demia and Market Research Consultant
Milan Area, Italy
- Current
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- President and CEO at Demia
- consultant at Tomorrow SWG
- Professore di E-research at Università degli Studi di Trieste
- Past
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- International Master in Tourism and Leisure at MIB School of Management
- Board member and Director of Interactive and Trends Dept. at SWG
- Columnist at Il Mondo
- Teacher at MIB School of Management at MIB School of Management
- associated partner at CommStrategy
- market research account at SWG
- Recommended
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4 people have recommended Diego - Connections
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162
connections
- Industry
- Market Research
- Websites
Diego Martone’s Summary
I'm President at Demia, which focuses its activities in conducting scenarios research especially for financial company.
I have been developing methodologies in conducting online interviews (through internet) and community management, in cooperation with Harris Interactive (NASDAQ:HPOL)
I published 2 books: with G. Marvelli "Prendi i soldi e investi" Etas ed., which was distributed in Italy with Corriere della Sera (more than 24.000 copies).
My new book on Internet research is now available: "Online Market Research: Tecniche e metodologia delle ricerche di mercato tramite internet" (Franco Angeli Editore) http://www.francoangeli.it/ricerca/Scheda_Libro.asp?ID=15436&Tipo=Libro
Diego Martone’s Specialties:
Competitive analysis, conjoint analysis, market scenarios, trends analysis, develop international relationships and partnerships
Diego Martone’s Experience
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President and CEO
Demia
(Partnership; 1-10 employees; Market Research industry)
January 2006 — Present (3 years 7 months)
Strategic Consulting, Marketing Research, Action Research, Polling Online
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consultant
Tomorrow SWG
(Market Research industry)
2006 — Present (3 years)
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Professore di E-research
Università degli Studi di Trieste
(Educational Institution; 201-500 employees; Higher Education industry)
November 2005 — Present (3 years 9 months)
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International Master in Tourism and Leisure
MIB School of Management
(Educational Institution; 11-50 employees; Education Management industry)
2006 — 2008 (2 years)
Teacher of Internet Based Marketing Research
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Board member and Director of Interactive and Trends Dept.
SWG
(Privately Held; 51-200 employees; Market Research industry)
June 2002 — December 2005 (3 years 7 months)
Develop in conjunction with Harris Interactive (NASDAQ: HPOL) marketing research thruogh Internet. We have the largest community in Italy which partecipate to marketing research and opinion polls
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Columnist
Il Mondo
(Internet industry)
March 2002 — December 2005 (3 years 10 months)
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Teacher at MIB School of Management
MIB School of Management
(Educational Institution; 11-50 employees; Education Management industry)
April 2005 — June 2005 (3 months)
Teacher of Marketing Research in Financial for market analysis at MIB Specialization Course on "Marketing and market research"
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associated partner
CommStrategy
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 2001 — June 2002 (1 year 1 month)
Strategic Consulting, including business plan & sales strategy development
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market research account
SWG
(Privately Held; 11-50 employees; Market Research industry)
June 1991 — December 1999 (8 years 7 months)
conduct opinion polls and mainly marketing research for following industries: finance, insurance, telcos, new media.
Additional Information
Diego Martone’s Websites:
Diego Martone’s Honors:
held weekly articles on "il Mondo" about new technology (2002-2005)
