Diego Gálvez Esteban

Current

Social media project manager at Telefonica

Past

Online product manager at o2 Germany
WXD consultant at Telefonica
Self eCare consultant at Telefonica

Sales executive at Telefonica
Contact center agent at Atento

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2 more...

Education

Universidad de Granada
Universidad Complutense de Madrid
Universidad Politécnica de Madrid

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Recommended

9 people have recommended Diego

Connections

116 connections

Industry

Telecommunications

Websites

Diego Gálvez Esteban’s Summary

Social media evangelist and UX designer with broad experience and background in Information Arquitecture and Interaction Design. Coordination of interdisciplinary teams in order to develop user friendly interfaces. Substantial experience with proven results in the user research and usability field.

Diego Gálvez Esteban’s Specialties:

Online app & product strategy, campaign optimisation, social media strategy, business case development, user engagement, clean visual design, VoC, VoB, competitive analysis, web experience design, scrum methodology.

Technologies and standards: HTML, AJAX, Flash, JavaScript, CSS, accesibility, UML.

Tools: Websort, Axure, Visio, Photoshop, InDesign, Omnigraffle, SPSS, MS Office & OpenOffice.

Diego Gálvez Esteban’s Experience

Social media project manager

Telefonica

(Privately Held; TEF; Telecommunications industry)

June 2009 — Present (6 months)

MyCOL online corporative transformation project. Coordinates spanish business for the Social Media initiative.
Online channels 2.0 project manager in the Business Owner side. [Corporate Innovation Project]
Definition of user to user tools to enhance support, recommendation marketing and new ideas generation.
Karma and reputation score definition.
Development of a proper set of metrics to ensure success in Social Media activities.
Creating sinergies between the different countries regarding Social Media.
Online channel redesign strategic consulting aimed at user experience, shop, servicing and support.
Online product manager

o2 Germany

(Public Company; Telecommunications industry)

November 2008 — May 2009 (7 months)

Web experience designer.
Functional specs, content requirements for briefing.
Information design, IA, interaction design, interface and navigation design for prototyping.
Business and customer requirements gathering.
Business concept design.
Development follow-up.
Standarizing internal workflow of content creation and project management to increase Customer Experience yet achieving business goals.
Definition of changes towards data-driven decision model.
Enhancing the methodology regarding A/B and multivariant testing.
Use of the social media applications and campaigns and associated metrics.
WXD consultant

Telefonica

(Privately Held; TEF; Telecommunications industry)

January 2006 — October 2008 (2 years 10 months)

Usability and user experience review of commercial online processes.
Design and implementation of customer experience enhancements.
Design and definition of online metrics associated to KPIs.
Designing and running A/B and multivariant testing.
Telefónica's Innovation Ambassador program.
Eligible for "Impulsa", a major Project Management training for Marketing areas.
Self eCare consultant

Telefonica

(Privately Held; TEF; Telecommunications industry)

January 2002 — December 2005 (4 years )

Definition and implementation of the online order review process, the failure report online and online claims.
Design and implementation of cross-channel policies.
Sales executive

Telefonica

(Privately Held; TEF; Telecommunications industry)

January 2000 — December 2001 (2 years )

Consultative selling for small and medium enterprises.
Sales objectives met both years with more than 115% fulfillment.
Contact center agent

Atento

(Privately Held; Telecommunications industry)

August 1997 — December 1999 (2 years 5 months)

Call center consultative selling agent for Telefonica's english and german speaking residents in Spain. Claim and fault support in both languages.

Diego Gálvez Esteban’s Education

Universidad de Granada

International workshop , Cognition and the web , 2008 — 2008

Workshop about latest findings in cognitive research methodologies, this includes cognitive load, users with special needs and eye & gaze tracking systems.
Universidad Complutense de Madrid

Degree , Mathematics , 1991 — 1996

Low dimensional topology from an intuitive point of view.
Graph theory and network analysis.
Universidad Politécnica de Madrid

Telecommunications engineering 1990 — 1992