Dickie Aguado

Dickie Aguado

Executive Director, Magna Kultura Foundation

Location
NCR - National Capital Region, Philippines
Industry
Civic & Social Organization

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Dickie Aguado's Overview

Current
  • Executive Director at Magna Kultura Foundation
  • Integrated Marketing Solutions Specialist at Grassroots Communications
Past
  • Marketing Consultant at Magna Kultura Business Group
Connections

500+ connections

Websites

Dickie Aguado's Summary

Dickie Aguado is the Executive Director of Magna Kultura Foundation, an arts and cultural organization implementing educational, cultural, and socio-civic programs at the grassroots of Philippine society. Dickie Aguado is a Social & Cultural Entrepreneur who implements educational programs in the academe and professional communities, using arts and cultural activities as springboard for engagement. His work encompasses sectors: creating advocates to help build an ecosystem for transformation. Aguado establishes grassroots organizations and trains local citizens to sustain campaigns and programs at the grassroots.

In June 2, 2003, Dickie Aguado established Magna Kultura Foundation: a non-stock, non-profit corporation registered with the Securities and Exchange Commission.

Concurrent to his stint as Executive Director at Magna Kultura, Dickie Aguado is a Strategic Marketing and Creatives Consultant to private and government corporations; developing marketing communications and corporate social responsibility programs.

Dickie Aguado's Experience

Executive Director

Magna Kultura Foundation

June 2003Present (11 years 4 months)

Magna Kultura is a socio-civic organization that conducts educational and cultural programs in the Philippines.

Development of CSR campaigns, social marketing, social mobilization and community engagement programs; and development of income-generating livelihood programs in communities partnered with corporate business patrons;

Development and facilitation of planning sessions, workshops, participation processes, lecturing and training in various business fields.

Conceptualization and management of public events: cultural, sports and socio-civic programs.

Consulting experience in a wide range of industries, which include private corporations, the NGO sector, national government, local government, and in tourism.

The foundation maintains community and sector-based organizations in implementing livelihood programs at the grassroots; including livelihood training for 80,000++ active data-base of retail sari-sari stores in Metro-Manila.

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Dickie Aguado specializes in Strategic Consulting, including development of Business Plans, Integrated Public Relations Programs, Marketing Communications Campaigns, Integrated Brand Communications Plans, Trade Promotions Management, Events Conceptualization & Management, Entertainment Marketing Plans, and Publicity Management.

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Integrated Marketing Solutions Specialist

Grassroots Communications

August 2001Present (13 years 2 months) Metro-Manila, Philippines

Develop & implement Corporate Social Marketing Campaigns, Marketing Communications Programs, Integrated Brand Communications, Trade Promotions Management, and Integrated Public Relations Plans.

Grassroots Communications has a data-base of 80,000++ retail stores in NCR that allows efficient implementation of Community-Based Marketing Promotions, to build product-brand awareness, and more importantly, deliver measurable day-after sales results.

Marketing Consultant

Magna Kultura Business Group

March 2008June 2012 (4 years 4 months)

Development & implementation of Social Enterprise Operations, Corporate Social Marketing Campaigns, and Grassroots Sales Promotions Management.

Dickie Aguado's Volunteer Experience & Causes

  • Volunteer Experience

    • Executive Director

      Magna Kultura Foundation
      • Arts and Culture
      June 2003 present (11 years 4 months)

      Magna Kultura Foundation is an education-for-development NGO geared towards improving the lives of our fellow-Filipinos in communities by building the capacities of civic and sector groups. Magna Kultura is dedicated to the vision of a better Filipino society made possible by a citizenry empowered to conquer poverty in their lives and in their communities. Our programs are always geared towards transforming people, transforming communities

  • Volunteer Interests

    • Causes I care about:

      • Arts and Culture
      • Economic Empowerment
      • Education
      • Social Services
      • Community Development
    • Organizations I support:

      • Community-Based Organizations

Dickie Aguado's Skills & Expertise

  1. Social Enterprise
  2. Social Marketing
  3. Corporate Social Responsibility
  4. Triple Bottom Line
  5. Performing Arts
  6. Trade Promotions Marketing
  7. Integrated Public Relations
  8. Event Management
  9. Corporate Events
  10. Marketing Consultancy
  11. Marketing Communications Planning
  12. Public Relations
  13. Trade Promotions
  14. Social Entrepreneurship
  15. Fundraising
  16. Social Media
  17. Marketing
  18. Marketing Communications
  19. Marketing Strategy
  20. Event Planning
  21. Integrated Marketing
  22. Non-profits
  23. Public Speaking
  24. Brand Development
  25. Strategic Communications
  26. Social Networking
  27. Corporate Communications
  28. Press Releases
  29. Capacity Building
  30. Facebook
  31. Volunteer Management
  32. Sponsorship
  33. Copywriting
  34. Market Research
  35. Management
  36. Project Planning
  37. Community Development
  38. Blogging
  39. Program Management
  40. Media Relations
  41. Digital Marketing
  42. Entrepreneurship
  43. Publicity
  44. Internal Communications
  45. Social Media Marketing
  46. Business Planning
  47. Training
  48. Online Marketing
  49. Nonprofits
  50. NGOs

View All (50) Skills View Fewer Skills

Dickie Aguado's Additional Information

Websites:
Interests:

Philippine Arts & Culture, Social Marketing Campaigns, Corporate Social Responsibility Programs, Marketing Communications, Community Development.

Groups and Associations:

Department of Tourism, National Commission for Culture and the Arts, National Historic Institute, Cultural Center of the Philippines, Department of Education, and the Department of Health.

Honors and Awards:

Agora Awards (Public Relations Society of the Phils.)

Contact Dickie for:

  • career opportunities
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  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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