Owner, Big Green Purse
Washington D.C. Metro Area
- Current
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- Owner at Big Green Purse
- Past
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- President and CEO at Vanguard Communications
- Education
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- University of Michigan
- Connections
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138
connections
- Industry
- Renewables & Environment
- Websites
Diane MacEachern’s Summary
* 30 years of activism, public education, engagement and outreach to protect the environment
* founder and CEO of Big Green Purse, a company that works with government, industry, and non-profit organizations to encourage responsible green consumerism
* specialist in marketing to women
* expert in green living, sustainable shopping
* author of 4 books
* frequent public speaker on green living, sustainable living, green lifestyle tips, and the green marketplace
Diane MacEachern’s Specialties:
Public speaking, campaign development, environmental content provider, consumer outreach, outreach to women
Diane MacEachern’s Experience
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Owner
Big Green Purse
(Privately Held; 1-10 employees; Renewables & Environment industry)
April 2006 — Present (3 years 8 months)
Big Green Purse encourages consumers, especially women, to use their consumer clout to protect the environment. Our new book, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, is in the Top Ten for Amazon's list of environmental books. It's also the focal point for many speeches, book signings, workshops and other events that author and company founder Diane MacEachern gives. Using Big Green Purse principles, Diane also consults with organizations, institutions and companies on how to encourage their audiences to "go green."
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President and CEO
Vanguard Communications
(Privately Held; 11-50 employees; Public Relations and Communications industry)
March 1987 — June 2001 (14 years 4 months)
Washington, D.C.'s premiere communications advocacy company.
Diane MacEachern’s Education
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University of Michigan
M.S. , Natural Resources Management
Additional Information
Diane MacEachern’s Websites:
Diane MacEachern’s Interests:
green living, green consumer power, environmentally friendly products, renewable energy, social networking, consumer clout, the power of the purse
Diane MacEachern’s Groups:
Biodiversity Project, Sierra Club, Chesapeake Bay Foundation, Alaska Wilderness League, Earth Share,
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Sustainability Working Group -
The University of Michigan Alumni Group
Diane MacEachern’s Honors:
Best Green Website, Future Now/2007
Distinguished Service, Center for Science in the Public Interest, Board of Directors
Diane MacEachern’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
