Account Coordinator at Overdrive Interactive, Freelance Web 2.0 Designer, and Social Media Blogger
Greater Boston Area
- Current
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- Account Coordinator at Overdrive Interactive
- Past
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- Social Media Product Associate at TripAdvisor
- Design Assistant, Motion Graphics at Goodspot
- Music Intern at The Ant Farm
- Account Manager and Marketing Assistant at Gather, Inc.
- Disney Studios Publicity Intern at Allied Advertising and Public Relations
- Brand Ambassador, Social Media Applications at Microsoft
- Marketing Manager at First Choice Realty
- QA Analyst and Finance Assistant at Webloyalty
- Education
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- Boston University
- Recommended
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5 people have recommended Diana - Connections
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159
connections
- Industry
- Marketing and Advertising
- Websites
Diana Freedman’s Summary
I'm a Social Media Product Associate with experience in web product development, marketing, account management, and advertising design. I now work at internet travel company, collaborating with engineers and designers to produce social media applications. I'm also a social media blogger and website designer.
Before graduation BS in Advertising from Boston University, I had several internships that gave me well-rounded advertising experience. I've also built websites, including my own at http://www.ustandout.com and http://www.dianafreedman.com.
Diana Freedman’s Specialties:
Design Programs: Photoshop, Illustrator, InDesign, Flash, Premiere Pro, iMovie
Web: new media, interactive marketing, blogging, HTML, basic CSS, Google Analytics, Adwords
Writing: marketing plans, product specifications, proposals, status reports, press releases
Other: PowerPoint, Excel, Wordpress
Diana Freedman’s Experience
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Account Coordinator
Overdrive Interactive
(Privately Held; Marketing and Advertising industry)
May 2009 — Present (3 months)
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Social Media Product Associate
TripAdvisor
(Public Company; EXPE; Internet industry)
May 2008 — May 2009 (1 year 1 month)
- Design, develop, and implement social media and distribution products that have brought 80 thousand new members to TripAdvisor and exposed the brand to 10 million users.
- Collaborate with cross-functional team of engineers, designers, and copywriters to ensure delivery of product requirements, document those requirements in product specifications, and perform quality assurance testing.
- Define product goals and success by delivering weekly and monthly statistical analysis.
- Present competitive analysis and the latest industry trends to justify new product launches. -
Design Assistant, Motion Graphics
Goodspot
(Marketing and Advertising industry)
January 2008 — May 2008 (5 months)
- Created motion graphic designs for movie trailers using After Effects, Photoshop, and Illustrator
- Worked as a Production Assistant during film shoot for opening title sequence of Superhero Movie -
Music Intern
The Ant Farm
(Public Company; 51-200 employees; Motion Pictures and Film industry)
January 2008 — May 2008 (5 months)
Helped organize music database, recommended songs for use in movie trailers.
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Account Manager and Marketing Assistant
Gather, Inc.
(Privately Held; Online Media industry)
July 2007 — January 2008 (7 months)
- Developed marketing plans with a grassroots focus that increased traffic at very low cost
- Managed several accounts including Amtrak, AARP, and Crystal Light. Organized promotional contests and featured content, prepared status reports, and compiled cost-per-click data
- Wrote proposals for prospective clients, coordinated with sales team to gain new business
- Created graphic designs for sponsored groups, promotional efforts, and social media marketing -
Disney Studios Publicity Intern
Allied Advertising and Public Relations
(Privately Held; Marketing and Advertising industry)
September 2006 — May 2007 (9 months)
- Generated interest in Disney/Touchtone films released in Boston and ensured full-house screenings by pitching to local press and using grassroots marketing tactics
- Ran press and word-of-mouth screenings after distributing passes to selected target audiences -
Brand Ambassador, Social Media Applications
Microsoft
(Public Company; 10,001 or more employees; MSFT; Computer Software industry)
January 2007 — May 2007 (5 months)
- Created awareness and generated buzz for Windows Live Messenger’s philanthropic I’M Initiative, by distributing promotional material, networking on and offline, managing events, and creating promotional contests on Boston University’s campus
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Marketing Manager
First Choice Realty
(Real Estate industry)
January 2006 — August 2006 (8 months)
- Designed advertisements for print ads, window displays, and flyer distribution
- Increased client base by creating HTML advertisements and distributing them online
- Managed Google Adwords account, wrote copy for ads, and chose effective keywords -
QA Analyst and Finance Assistant
Webloyalty
(Privately Held; Marketing and Advertising industry)
December 2004 — January 2006 (1 year 2 months)
- Deployed projects through Quality Assurance stages
- Assisted finance department by handling refund chargebacks and assisting with office tasks
Diana Freedman’s Education
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Boston University
Bachelor of Science , Advertising , 2004 — 2008
Related Coursework:
- Advertising Copy & Design
- Computers in Communication
- Design in Communication
- Advertising Management
- Writing for Mass Communication- Activities and Societies:
- Vice President of National Student Advertising Competition, AdClub
Additional Information
Diana Freedman’s Websites:
Diana Freedman’s Interests:
blogging, reading, writing, website design, traveling, new business ideas, social media, web 2.0, tennis, piano
Diana Freedman’s Groups:
Vice President of the National Student Advertising Competition (NSAC) at BU
Adclub
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Travel 2.0: Interactive Travel Industry Professionals -
Boston University Alumni -
Boston University Students, Alumni, Faculty and Staff Members Networking group. -
BU College of Communications Alumni -
Social Media Marketing -
Marketing 2.0 Community -
Media Professionals Worldwide -
RepNation Alumni Group -
MITX -
Boston Creative Group -
Boston Marketing Group
Diana Freedman’s Honors:
- MITX Awards 2008 - Winner of Web 2.0 Category (Local Picks TripAdvisor application)
- Blue Chip Award 2008
- Boston University College of Communication Dean's Scholarship
- Graduated with Magna Cum Laude honors
Diana Freedman’s Contact Settings
Interested In:
- consulting offers
- new ventures
- expertise requests
- reference requests
- getting back in touch
