Derrick Mathis

Derrick Mathis

Technical Researcher at Kabateck Brown Kellner

Greater Los Angeles Area

Current
  • Technical Researcher at Kabateck Brown Kellner
Past
  • Associate Marketing Manager SEO (Consultant) at Walt Disney Internet Group
  • Web Promoter/SEO Specialist at Shopzilla, Inc
  • Self-employed writer/researcher at Independent Consulting (Self-employed)
  • Editorial/Contributing Writer at LA Weekly
Education
  • Columbia College Chicago
Connections
145 connections
Industry
Law Practice
Websites

Derrick Mathis’s Summary

I have 11 years of experience in content development for print and online publications. I have solid online marketing skills which include advanced technical knowledge, profitable negation skills, as well as SEO practices, viral marketing and Web metrics expertise. Excellent editing, proofreading and research skills; experienced in a broad range of projects including news reporting, print journalism, story and screenplay development, corporate communications, press releases, newsletters, brochures, correspondence, proposals and web site content creation.

I have always maintained a deep interest in the evolution of the internet, emerging new media and the ever growing social networking phenomenon. I'm a solid communicator and excel at developing and maintaining new business relationships.

Derrick Mathis’s Specialties:

Copywriting, proofreading, SEO/SMM/SMO stategies, online community management, viral marketing initiatives, SEO content writing and keyword development skills. Online community building and management, content project management, relationship building, account management, contract negotiations, anchor text development, keyword research, purchasing links.


Derrick Mathis’s Experience

  • Technical Researcher

    Kabateck Brown Kellner

    (Partnership; 51-200 employees; Law Practice industry)

    June 2008Present (2 months)

  • Associate Marketing Manager SEO (Consultant)

    Walt Disney Internet Group

    (Public Company; 10,001 or more employees; DIS; Internet industry)

    February 2008April 2008 (3 months)

    This contract position entailed implementing SEO fixes, improvements, site analysis and reporting for Disney-owned iParenting web sites. I conducted keyword research and made content and keyword recommendations to achieve SEO ranking and site usability objectives. In addition to these responsibilities I also participated in the development of SMO/SMM strategies for iParenting blog networks, online forums, contests, promotions and web 2.0 communities.

  • Web Promoter/SEO Specialist

    Shopzilla, Inc

    (Public Company; 201-500 employees; Internet industry)

    March 2007November 2007 (9 months)

    Conducted key SEO operations at the categorical level including touch point optimization, link building/link partnership development with blogs, forums and online network. Also negotiated contracts and pricing with partner publishers.

    Duties included:
    Account management of partner publisher sites.
    Competitive analysis and SEO reporting.
    Content development and content management of off site blogs and web-properties.
    Text link harvesting and purchasing.
    Web Site Evaluations and Data Collection.
    Optimization of existing content for Search Engine Performance
    Keyword Research.

  • Self-employed writer/researcher

    Independent Consulting (Self-employed)

    (Self-Employed; Myself Only; Writing and Editing industry)

    September 2004February 2007 (2 years 6 months)

    Freelance contributing writer for various print and online publications. During this time I also conducted research and fact checking duties for a private book publisher.

  • Editorial/Contributing Writer

    LA Weekly

    (Public Company; 51-200 employees; Newspapers industry)

    July 1997June 2002 (5 years)

    *Conducted interviews. Wrote editorials and feature stories for LA’s premier weekly publication. Regularly contributed previews and reviews of live and recorded music performances.

    *Served as columnist for SLUSH, the LA Weekly’s popular nightlife and social column.

    *Distinguished as one of the earliest reporters among major local newspapers and publications to write about electronic music and club events on a weekly basis.


Derrick Mathis’s Education

  • Columbia College Chicago

    BFA, Creative Writing, 19921997


Additional Information

Derrick Mathis’s Websites:

Derrick Mathis’s Interests:

Short Filmmaker, rowing, softball and weightlifting.

Derrick Mathis’s Groups:

Behance, Los Angeles Rowing Club

  •    LinkedSEO member
  •    Facebook.com member
  •    Fans of Mashable member

Derrick Mathis’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • reference requests
  • getting back in touch

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