Derek E. Baird

Current

• Advisory Board, Educational Media at The Digital Alliance Foundation
• New & Social Media | Ed Tech | Youth Marketing | Strategist at Barking Robot Media

Past

• Columnist at Didactics World
• Advisory Board, Education at YackPack
• Sr. Educational Technologist/ Program Manager at Yahoo!

• Co-Founder/ Vice President at PeoplePEO
• Instructor, Learning and Social Technologies at Pepperdine University

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Education

• University of San Francisco
• Pepperdine University
• University of Utah

• David M. Kennedy Center for International Studies

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Recommended

8 people have recommended Derek E.

Connections

169 connections

Industry

Online Media

Websites

• My Blog
• My Company
• My Portfolio

Derek E. Baird’s Summary

Derek E. Baird, M.A. is an interactive media technologist and author specializing in digital & creative strategy, educational technology/media, youth marketing, edutainment, virtual worlds and online communities.

My book chapter on social media & youth will be published in The International Handbook of Research on New Media Literacy in mid-2009.

Derek E. Baird’s Specialties:

social computing, youth media, digital entertainment, interactive media, online community, eLearning, instructional design, mobile learning, social networking, social media, educational technology & media, virtual worlds, teens/tweens, consulting, brand marketing, media technologist, marketing, digital & creative strategy

Derek E. Baird’s Experience

• Advisory Board, Educational Media

  The Digital Alliance Foundation

  (Non-Profit Organization Management industry)

  2007 — Present (2 years)

  The Digital Alliance Foundation is a not-for-profit humanitarian organization dedicated to the acceleration of distributing educational information and communication technology (ICT) knowledge and skills to marginalized groups around the globe.

• New & Social Media | Ed Tech | Youth Marketing | Strategist

  Barking Robot Media

  (Online Media industry)

  1996 — Present (13 years)

  I am a media technologist, speaker, and author specializing in digital strategy, mobile tech, Gen Y, educational technology/media, youth & brand marketing, edutainment and online/virtual world communities. I have worked with clients in both the U.S. and international markets.
  
  I consult with corporations, educational institutions, digital media companies, entertainment producers and non-profit organizations to design and implement multi-platform digital media and/or eLearning experiences.
  
  Recent clients include: Yahoo!, The Museum of Tolerance, The National College of Ireland, Stone Yamashita Partners, Pearson Education, The Digital Alliance, Pearson, Kia Motors America, Knowledge Essentials Media, Yahoo! Southeast Asia, PBworks (Formerly PBwiki), SMtv Music, and YackPack.

• Columnist

  Didactics World

  (E-Learning industry)

  2007 — June 2009 (2 years)

  Contributor to Didactics World, the largest elearning publication in the Middle East and Subcontinent.

• Advisory Board, Education

  YackPack

  (Privately Held; Internet industry)

  2006 — June 2009 (3 years)

• Sr. Educational Technologist/ Program Manager

  Yahoo!

  (Public Company; YHOO; Internet industry)

  2005 — May 2008 (3 years)

  Social media & interactive strategy/consulting for the Yahoo! Youth Digital Media and Education initiative, focused on promoting the Yahoo! brand, social media technologies, develop online communities, digital entertainment, & digital content solutions for educators, parents and t/weens.
  
  Co-designed Yahoo! For Teachers, a social networking community for educators. As program manager, I led a series of national Yahoo! workshops where I taught educators how to integrate social/new media technologies into their classroom.
  
  Responsible for establishing, maintaining and implementing high profile strategic partnerships, and establishing new partnerships that were ideologically diverse.
  
  Presented at several events including the National Science Digital Library Conference, the Anti-Defamation League Conference on Cyberbullying & the 2007 American Federation of Teachers Conference.

• Co-Founder/ Vice President

  PeoplePEO

  (Information Technology and Services industry)

  2001 — 2004 (3 years)

  In charge of marketing and HR functions, including development of online community, e-learning and web strategy.

• Instructor, Learning and Social Technologies

  Pepperdine University

  (Educational Institution; Higher Education industry)

  August 2003 — August 2004 (1 year 1 month)

  As an adjunct in the Graduate School of Education & Psychology (GSEP) my role was to teach educators how to integrate social media & digital learning technology into their curriculum.

Derek E. Baird’s Education

• University of San Francisco

  Graduate Certificate , Interactive Marketing , 2009

• Pepperdine University

  MA , Educational Technology , 2002 — 2003

• University of Utah

  Certificate , Project Management , 2001

• David M. Kennedy Center for International Studies

  MA , American Studies, Sociology, Media Studies , 1989 — 1994

  Activities and Societies:

  President, American Studies Student Association (ASSA)
  Editor, American Studies Journal

Additional Information

Derek E. Baird’s Websites:

• My Blog
• My Company
• My Portfolio

Derek E. Baird’s Interests:

eLearning, mLearning, instructional design, youth media, mobile technology, user-generated content, social networking, social media, learning 2.0, open source education, OER, youth marketing, youth media, community development, social marketing

Derek E. Baird’s Honors:

SELECTED PUBLICATIONS

Baird, D. & Fisher, M. (2008). Social Media, Gen Y and Digital Learning Styles. Handbook of Research on New Media Literacy. Idea Publishing.

Fisher, M. & Baird, D. (2007). Utilizing Mobile Technology for Active Exploration, Collaboration, & Assessment in Higher Education. Journal of Education Technology Systems.

Baird, D. & Fisher, M. (2006). Utilizing Social Media to Support "Always On" Learning Styles. Journal of Education Technology Systems.

Fisher, M. & Baird, D. (2005). Online Learning Design that Fosters Student Support, Self-Regulation, and Retention. Campus-Wide Information Systems: The International Journal of Information and Learning Technology. London, U.K.

SELECTED PRESENTATIONS

Baird, D. (2007). Demystifying The Lives Of Gen Y. Anti-Defamation League CyberSafety Conference.

Baird, D. (2007). Web 2.0 Content Cook-off. National Science Digital Library (NSDL) Conference. Panel Discussion & Presentation. Annual Conference.

Derek E. Baird’s Contact Settings

Interested In:

• career opportunities
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• getting back in touch