Dennis R. Mortensen

Current

• Director, Data Insights at Yahoo!
• Principal at Elisabeth Victoria Corp.

Past

• COO - Chief Operating Officer at IndexTools Inc.
• Director, CIO at eOffice ltd.
• Partner and Chairman of the Board at Aparte A/S

• Country Manager, Denmark (Adm. Direktør) at TJ Group Plc.
• Member of European/Global Country management group at TJ Group Plc.
• M&A Responsible at ecom A/S
• Founder, Managing Director and Chairman of the Board at Canvas Interactive A/S
• Invitation to join the Copenhagen stock exchange, with my Company Canvas Interactive A/S at Canvas Interactive A/S

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Education

• British Columbia Institute of Technology
• Skive Business College

Recommended

12 people have recommended Dennis R.

Connections

500+ connections

Industry

Internet

Websites

• VisualRevenue | Analytics Blog
• VisualRevenue | Analytics RSS

Dennis R. Mortensen’s Summary

I have worked in the Web Analytics and Online Marketing industry since 1996 and produced a number of company exits as an entrepreneur. Today I work as the Director of Data Insights at Yahoo! - from the time when they acquired IndexTools. Enjoy! :-)

Dennis R. Mortensen’s Specialties:

Managing companies with online offerings such as: Web Analytics, Online marketing, Bid Management, Multivariate testing, Behavioural Targeting, Search Engine Marketing, Search Engine Optimization, Social Media

Dennis R. Mortensen’s Experience

• Director, Data Insights

  Yahoo!

  (Public Company; 10,001 or more employees; YHOO; Internet industry)

  May 2008 — Present (1 month)

  Location: New York City, US

• Principal

  Elisabeth Victoria Corp.

  (Privately Held; 11-50 employees; Internet industry)

  August 2003 — Present (4 years 10 months)

  Specialties: Funding and guidance to the most early-stage, high-growth companies in the Online Industry - such as: Web Analytics, Online marketing, Bid Management, Multivariate testing, Behavioural Targeting, Search Engine Marketing, Search Engine Optimization, Social Media
  
  Location: Belize City, Belize

• COO - Chief Operating Officer

  IndexTools Inc.

  (Privately Held; 51-200 employees; Internet industry)

  November 2004 — May 2008 (3 years 7 months)

  Specialties: Web Analytics, Bid Management (IndexTools, Webtrends, Omniture, Visual Sciences, CoreMetrics)
  
  - IndexTools Certified Analyst
  - IndexTools Certified Deployment Specialist
  
  Location: Budapest, Hungary

• Director, CIO

  eOffice ltd.

  (Privately Held; 1-10 employees; Real Estate industry)

  February 2004 — March 2005 (1 year 2 months)

  Specialties: Digital Services (On-demand CRM, Web-mail, File Storage etc.), Domain Management, SEM and SEO based on Web Analytics (WebTrends).
  
  Location: London, England

• Partner and Chairman of the Board

  Aparte A/S

  (Privately Held; 11-50 employees; Internet industry)

  January 2003 — October 2003 (10 months)

  Specialties: Digital Design and Communication, Internet Consulting (Web design, development and hosting), E-Business Consulting
  
  Location: Aarhus, Denmark

• Country Manager, Denmark (Adm. Direktør)

  TJ Group Plc.

  (Public Company; 201-500 employees; TJT1V; Internet industry)

  April 2000 — February 2002 (1 year 11 months)

  Location: Aarhus, Denmark

• Member of European/Global Country management group

  TJ Group Plc.

  (Public Company; 201-500 employees; TJT1V; Internet industry)

  April 2001 — February 2002 (11 months)

  Location: Helsinki, Finland

• M&A Responsible

  ecom A/S

  (Public Company; 11-50 employees; Internet industry)

  September 2000 — September 2000 (1 month)

  Location: Aarhus, Denmark
  
  (Responsible for acquiring and integrating the Danish Digital Communications Company ECOM A/S, into TJ Group A/S)

• Founder, Managing Director and Chairman of the Board

  Canvas Interactive A/S

  (Privately Held; 11-50 employees; Internet industry)

  June 1996 — April 2000 (3 years 11 months)

  Specialties: Web Analytics Consulting (WebTrends), Internet Consulting (Web design, development and hosting), E-Business Consulting.
  
  Location: Aarhus, Denmark

• Invitation to join the Copenhagen stock exchange, with my Company Canvas Interactive A/S

  Canvas Interactive A/S

  (Privately Held; 11-50 employees; Internet industry)

  February 2000 — February 2000 (1 month)

  Location: Aarhus, Denmark

Dennis R. Mortensen’s Education

• British Columbia Institute of Technology

  Associate Instructor, Web Analytics, 2006 — 2006

• Skive Business College

  Datamatician, The educational programme of Advanced Computer Studies, 1991 — 1994

Additional Information

Dennis R. Mortensen’s Websites:

• VisualRevenue | Analytics Blog
• VisualRevenue | Analytics RSS

Dennis R. Mortensen’s Interests:

Web Analytics, Online marketing, Bid Management, Multivariate testing, Behavioural Targeting, Search Engine Marketing, Search Engine Optimization, Social Media

Dennis R. Mortensen’s Groups:

Web Analytics Association

•    eOffice member
•    Junior Chamber International - JCI member
• Forbes.com Entrepreneurs member
•    Web Analytics Association member
•    TJ Reunion member

Dennis R. Mortensen’s Honors:

- Member of the Social Media committee at the Web Analytics Association (October 2007)

- Nominated as a contender for the US based On Media100 AlwaysOn's power list of top private technology companies that are disrupting traditional marketing around the world (August 2006)

- Voted as the best speaker at the IIR post merger integration conferences in Helsinki Finland titled: successful implementation and integration Processes (March 2001)

- Nominated as the best young Manager in Denmark by the JCI International organization (Jan 2001)

Dennis R. Mortensen’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• new ventures
• job inquiries
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• reference requests
• getting back in touch