Development Associate and Raiser's Edge Database Management at Irvine Valley College Foundation
- Orange County, California Area
- Marketing and Advertising
Denise Sonnenberg's Overview
- Marketing Communications Manager at TheraVibe
- President at Soroptimist International Huntington Beach
- Mgr. Sales and Marketing at SonicWave Health
- Marketing Communications Consultant at White House Creative
- Marketing Communications at Lantronix
- Production Designer at Baxter/Aquent
- Design Project Manager at CraneMorley
- MarComm Specialist at Accuride International
Denise Sonnenberg's Summary
Expert at connecting the dots, i.e. bringing together ideas, people and situations to accomplish goals with efficiency.
Inventive, enthusiastic, and experienced Social Media Strategist and Marketing Communications Specialist with a unique big picture perspective combined with the necessary attention to detail. Strategic thinker and planner. Expert at following brand guidelines and corporate specifications to fulfill the project needs of a variety of internal and external customers. Able to deliver products on time, within budget.
Specialties: Connection, Collaboration, Communication, Camaraderie, Contribution
Denise Sonnenberg's Experience
Development Associate and Raiser's Edge Consultant
Educational Institution; 201-500 employees; Higher Education industry
December 2011 – Present (2 years 10 months) Irvine CA
Social Media Marketing Strategy for Higher Education Development. Database management, web page creation, email marketing, Online P2P and event fundraising creation and management.
Privately Held; Myself Only; Marketing and Advertising industry
September 2009 – Present (5 years 1 month) Orange County, California Area
Social Media Marketing strategies to propel your campaign. WordPress, Facebook, Twitter, Google+, YouTube, and LinkedIn Management and Consulting. Blog writing, Engagement, Target Marketing, Email Campaigns, Video Production, Strategy.
Marketing Communications Manager
February 2010 – September 2011 (1 year 8 months) Irvine, CA
Manage the website, Social Media outreach, graphics, and video production for TheraVibe. Also involved with writing and developing proposals, market analysis, content management, and Customer Relationship Marketing.
Soroptimist International Huntington Beach
June 2008 – July 2010 (2 years 2 months) Huntington Beach, CA
Soroptimist is an international 501(c)3 that supports women and girls and inspires them to be their BEST. The focus of the Huntington Beach group is several local and international causes: Dental Care for Children, Project Self Sufficiency, The Huntington Beach Duck-a-Thon/ Community Clinic, Interval House Crisis Shelter, Literacy programs, Angels in the Dust, El Viento, and many others. This dynamic group of women devotes their time, energy, and money to raising funds to help others live better lives.
Mgr. Sales and Marketing
April 2006 – January 2010 (3 years 10 months)
SonicWave Health is the Authorized Dealer for TurboSonicUSA Whole Body Vibration Therapy Trainers in the Long Term Care industry.
Whole Body Vibration is a leading-edge technology, and it was important to educate potential customers about the benefits of vibration and the positive impact on one's heath.
Managed Marketing Communications and Sales: Website, Social Media, Graphic Design, Events, Proposals, Market Analysis, and Presentations.
Public Company; 51-200 employees; LTRX; Computer Networking industry
March 1999 – March 2001 (2 years 1 month) Irvine, CA
Participated in the strategic re-branding initiative which brought in $56M in funding
Managed a staff of designers, and coordinated with external consultants and vendors to bring projects on time, on budget, while completely replacing all corporate marketing and business materials, signage, labeling and packaging, trade show, and presentation materials.
Worked with executive team to establish message direction for new product launches and trade shows
Design Project Manager
September 1996 – August 1997 (1 year)
Steered multiple million-dollar automotive service marketing programs as Design
Project Manager for CraneMorley, managing 10 employees and contractors.
Developed production managment system for multimedia training programs and projects produced for Nissan, Toyota, Honda,and Mitsubishi
Established a Content Management System for greatest efficiency and security of marketing materials.
February 1994 – September 1996 (2 years 8 months)
Convinced management of the need to secure web domain years before this was a common marketing medium
Managed all press releases for new product launches
Created and managed production of newsletters to both 2000 distributors and 200 employees
Brought all collateral material production in-house, saving weeks of time and $50K annually
Collaborated with event management to produce trade shows and special presentations which broadened brand acceptance
Denise Sonnenberg's Volunteer Experience & Causes
Causes I care about:
Organizations I support:
- Irvine Valley College
Denise Sonnenberg's Projects
Irvine Valley College Foundation
- December 2011 to Present
Database development, Raiser's Edge consulting, Blackbaud Spark Community Page development
U-Vital Product Launch
- August 2011 to March 2012
Advertising Video coordination, Social Media consulting, Start-up Strategy Development
- January 2012 to Present
Social Media Strategy and Management
- May 2012 to September 2012
Managed the completion of the RussBassett.com web site, developed collateral materials, researched SEO keywords on Contract basis.
Denise Sonnenberg's Skills & Expertise
- Proficient in InDesign
- PowerPoint skills
- Email Marketing
- Social Media Marketing
- Strategic Thinking
- Web Marketing
- Google Analytics
- Web Analytics
- Digital Marketing
- Online Advertising
- Social Networking
- Social Media
- Lead Generation
- Website Development
- Marketing Strategy
- Digital Strategy
- Raiser's Edge
- Event Management
- Creative Direction
- Marketing Communications
- Press Releases
- Online Marketing
- Product Marketing
- Graphic Design
- Social Media Measurement
- Strategic Planning
- Brand Development
Denise Sonnenberg's Education
Denise Sonnenberg's Additional Information
Health & Well-Being, Women's Networking, Scuba Diving, Skiing, Green Economy
- Groups and Associations:
Soroptimist International Huntington Beach, Toastmasters, Auslich Ski Club, Platinum Inner Circle, Mastery University, BTS 2007, Jack Canfield Platinum Mastermind Group
- Honors and Awards:
Soroptimist of the Year, SIHB, 2009
Woman of the Year, Auslich Ski Club, 2006
Contact Denise for:
- new ventures
- expertise requests
- business deals
- getting back in touch