
Bringing empowerment and high tech thinking to healthcare transformation
Greater Boston Area

Bringing empowerment and high tech thinking to healthcare transformation
Greater Boston Area
Insightful, analytical communicator, mapping what customers need onto what technology can do. Fast learner, experienced requirements analyst, product launcher. Career concentration in data-driven graphic arts workflows with highly usable UIs; recent exposure to converting legacy business processes to an object-oriented .Net / SQL Server 2000 environment including XML.
Defining requirements: understanding business needs, mapping them onto system capabilities, documenting them clearly, identifying pivotal design issues. UI, automation. Clarifying complex subjects: writing, speaking, visual aids, creating metaphors that drive understanding.
(Computer Software industry)
2009 — Present (less than a year)
(Health, Wellness and Fitness industry)
August 2009 — Present (4 months)
Insight, analysis, and advocacy for the new world of patient engagement and health data rights. Social media user with a purpose: building networks that make a difference.
(Health, Wellness and Fitness industry)
2008 — Present (1 year )
(Privately Held; 11-50 employees; Computer Software industry)
September 2006 — Present (3 years 3 months)
SEM (SEO and PPC); web site strategy & content; marketing analytics (segmentation strategy, LTV analysis, lead gen & deal gen by segment, customer data analysis); salesforce.com database & process management; sales process (help define; automate, track)
(Computer Software industry)
January 1989 — Present (20 years 11 months)
Specializing in consulting projects that require out-of-the-ordinary ability to analyze, solve, and communicate. Areas of expertise: understanding and explaining new technologies; understanding how data affects business processes; graphic arts workflows; writing; public speaking. (Have also held full-time positions during this period.)
(Privately Held; 51-200 employees; Printing industry)
November 2003 — June 2006 (2 years 8 months)
Integrated our major system provider after acquisition; mapped out transition strategy from their legacy system to a modern, object-oriented, .Net / SQL Server platform. Previously, did years of consulting projects to identify, analyze, and implement solutions for technical challenges in automation.
(Privately Held; 1-10 employees; Management Consulting industry)
January 1999 — September 2003 (4 years 9 months)
Principal evangelist and applications analyst for personalized printing during the startup phase of a new industry. Analyzed real-world case studies, wrote much or most of each year's Best Practices in Digital Print study, gave highly-rated talks at industry events. Led technical meetings to develop PPML, a new XML-based industry standard print language.
(Public Company; 501-1000 employees; Printing industry)
April 1998 — December 1998 (9 months)
Evangelist / analyst for a completely new technology being used in unprecedented print and marketing applications. Analyzed and explained print applications and workflow to key technical staff. Guided development of training materials; defined market requirements for annual operating plan. Promoted business strategy in talks to user group and industry conferences. (Consulting assignments 1994-1998.)
(Printing industry)
1994 — 1998 (4 years )
(Privately Held; 201-500 employees; Printing industry)
1983 — 1989 (6 years )
International product marketing manager; U.S. product manager, including writing requirements documents, specifying products, competitive analysis, and large systems pre- and post-sales support. A key technical figure in a sharp company turnaround. Product evangelist; became architect of the three biggest and most profitable system sales in company history.
(Printing industry)
1980 — 1981 (1 year )
S.B. , Managerial psychology , 1968 — 1972
Patient engagement, healthcare transformation, patient empowerment, Innovation, empowering teams and individuals (at work and in life), family, clarifying complex topics, communicating, singing
Society for Participatory Medicine, E-Patients Scholars Working Group, MIT Alumni Association (Class Secretary), Barbershop Harmony Society, Landmark Education, New England Salem Children's Trust Board of Directors, Hunter School Board of Directors, Salesforce.com user group
Co-inventor of Hewlett-Packard patent application 20050134875 for printing on pre-printed media. Author of 20+ articles in trade publications. Barbershopper of the Month, Nashua NH.