Marketing Mentor & Consultant, Masterful Marketing™ & Vista Consulting
Greater Boston Area
- Current
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- President at Masterful Marketing™
- President at Vista Consulting
- Past
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- VP Marketing at Rapid7
- Director of Marketing & Business Development at Percussion Software
- Manager, Product Management at Banyan
- Manager, Product Managers at Digital Equipment Corporation
- Education
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- Framingham State College
- Worcester Polytechnic Institute
- Recommended
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5 people have recommended Debra - Connections
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155
connections
- Industry
- Marketing and Advertising
- Websites
Debra Murphy’s Summary
Debra, a marketing mentor and consultant, is founder and president of Vista Consulting, a successful marketing agency that works with high technology companies and service businesses, helping them market their products and services more effectively.
Recently Debra launched a new venture called Masterful Marketing™, a forthcoming series of information products targeting the independent professional, partner in a service business, entrepreneur and business owner. The first product available now is an 8 step marketing system that helps these professionals develop their personal brand and better market their service-based business.
In addition to running these businesses, Debra gives workshops and clinics to businesses and organizations covering a broad range of topics on marketing and branding. The current workshop is "Using Social Media to Develop Your Personal Brand". These workshops can be for the benefit of your company or an organization.
Debra is the author of a forthcoming book under the Masterful Marketing™ label and a contributing author of “Create the Business Breakthrough You Want: Secrets and Strategies from the World's Greatest Mentors” featuring business giants Brian Tracy, Robert G. Allen, Bob Proctor and Mark Victor Hansen (Chicken Soup for The Soul) and endorsed by Dr. Stephen Covey and Ken Blanchard.
Debra Murphy’s Specialties:
Mentoring and advising independent professionals, entrepreneurs, partners in service businesses and business owners on how to develop their personal brand and market their businesses more effectively. Consulting services for high tech companies and services businesses.
Debra Murphy’s Experience
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President
Masterful Marketing™
(Privately Held; Myself Only; Marketing and Advertising industry)
October 2007 — Present (8 months)
Masterful Marketing™ is a company that provides mentoring and advisory services to the independent professional and small business owner on how to better market their businesses. Initially we are offering an 8 step system that simplifies creating an effective marketing plan to attract more clients. Future plans include a series of information products such as books, ebooks, seminars, tele-clinics, home study courses and other marketing tools.
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President
Vista Consulting
(Partnership; 1-10 employees; Marketing and Advertising industry)
June 2002 — Present (6 years)
We work with small to medium service businesses and high technology companies to create their marketing strategy, identify their brand identity, and execute focused marketing activities that gets them more clients. We offer strategic and creative marketing services that simplify the marketing plan process and raise visibility, generate demand, and increase revenue.
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VP Marketing
Rapid7
(Privately Held; 11-50 employees; Computer Software industry)
June 2004 — October 2007 (3 years 5 months)
Interim marketing vice president for fast growing startup in the software security market.
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Director of Marketing & Business Development
Percussion Software
(Privately Held; 51-200 employees; Computer Software industry)
February 1997 — June 2002 (5 years 5 months)
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Manager, Product Management
Banyan
(Public Company; Marketing and Advertising industry)
1995 — 1996 (1 year)
Managed product managers for Banyan's email applications software.
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Manager, Product Managers
Digital Equipment Corporation
(Public Company; 10,001 or more employees; DEC; Computer Hardware industry)
1990 — 1995 (5 years)
Managed software product managers in the Network Applications Group.
Debra Murphy’s Education
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Framingham State College
BS, Computer Science & Math
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Worcester Polytechnic Institute
MBA, Management & Marketing
Additional Information
Debra Murphy’s Websites:
Debra Murphy’s Interests:
Avid golfer and member of Worcester County Women's Golf Association (WCWGA), Women's Golf Association of Massachusetts (WGAM). Also committed to fitness as a necessity of life!
Debra Murphy’s Groups:
Board of Directors Marlborough Country Club; Board of Directors Marlborough Regional Chamber of Commerce, Business Network International (BNI), General networking events
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OnStartups member -
Marketing Mavens member -
Ask Liz Ryan member -
Marketing Executives Group member -
Social Media Today member -
Social Media Marketing member
Debra Murphy’s Honors:
Selected as One of "The World's Greatest Business Mentors" and co-authored a bestselling book “Create The Business Breakthrough You Want: Secrets and Strategies from the World's Greatest Mentors” with business giants Brian Tracy, Robert G. Allen, Bob Proctor and Mark Victor Hansen (Chicken Soup for The Soul) and endorsed by Dr. Stephen Covey and Ken Blanchard. She is currently authoring a forthcoming book to support the Masterful Marketing Service.
