Debbie Ward (debbie@smsearch.com)

Current

Senior Recruiter at Sales and Marketing Search

Past

Sales and Marketing Consultant (Self-employed)
Sr. Program Manager at MarketOne International
Sales and Marketing Manager at Glow Training Center

Director of Sales and Marketing at A+ Networking
Systems Consultant at Wang Laboratories
Marketing Support Representative at Unisys

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Education

Northeastern University - Graduate School of Business Administration
Rutgers, The State University of New Jersey-New Brunswick

Recommended

7 people have recommended Debbie

Connections

155 connections

Industry

Staffing and Recruiting

Websites

My Company

Debbie Ward (debbie@smsearch.com)’s Summary

Accomplished professional with outstanding business communication and organizational skills. Effectively communicate with Hiring Managers and Candidates to find a good fit. Team player with a strong work ethic and high standards.

Debbie Ward (debbie@smsearch.com)’s Specialties:

* Experienced at recruiting sales and marketing professionals to build strategic teams and support business growth
* Extensive sales and marketing experience with strong technical skills
* In depth qualification of candidates including in-person meetings in addition to phone interviews

Debbie Ward (debbie@smsearch.com)’s Experience

Senior Recruiter

Sales and Marketing Search

(Privately Held; 1-10 employees; Staffing and Recruiting industry)

February 2008 — Present (6 months)

High quality recruiting for Sales and Marketing professionals to ensure the right fit for clients and candidates.
Sales and Marketing Consultant

Self-employed

(Self-Employed; 1-10 employees; Information Technology and Services industry)

February 2005 — February 2008 (3 years 1 month)

* Recruite, hire and train sales professionals to address strategic business goals
* Implement SalesForce.com best practice processes to streamline sales operations, enforce quality control for client deliverables and establish reports to track marketing campaigns and leads in the sales pipeline
* Program mange lead generation campaigns and work with sales teams to qualify prospects and schedule executive briefing sessions
* Design and execute email campaigns to include eNewsletters, product and trade show promotions, and customer communications
* Database and list management for marketing campaigns
* Develop customer success stories for EMC case studies, press releases, and press opportunities
* Manage trade show and online webinar events to increase product and company awareness
* Establish press relationships for new product announcement in key trade publications
* Conduct win/loss market research analysis to provide business intelligence for marketing strategy
Sr. Program Manager

MarketOne International

(Privately Held; 11-50 employees; Information Technology and Services industry)

August 1999 — February 2005 (5 years 7 months)

* Recruited, hired, trained and mentored Research Sales Analysts to meet project needs, many requiring foreign language abilities
* Designed sales lead development programs to generate sales opportunities for sales teams (domestic and international) to meet vertical market demand, resulting in closed business opportunities up to $1.5 million
* Project managed lead generation, market research and win/loss programs for technology clients to identify sales opportunities, gather business intelligence, and identify product strengths and weaknesses
* Consistently exceeded project goals within budget and timeframe requirements
* Database management to ensure data quality and accurate tracking of program results
Sales and Marketing Manager

Glow Training Center

(Privately Held; 1-10 employees; Information Technology and Services industry)

March 1996 — August 1998 (2 years 6 months)

* Managed sales team that exceeded quota and increased revenue 100% within one year
* Expanded trade show presence to grow customer base in different markets
* Wrote press releases and established relationships with local publications
* Designed and executed direct mail programs
Director of Sales and Marketing

A+ Networking

(Public Relations and Communications industry)

1989 — 1996 (7 years)

* Co-founder of an international training and consulting company; established brand recognition as the leading training organization in the Unisys marketplace
* Recruited and placed sub contractors at clients based on technical expertise
* Developed sales processes to grow customer base and increase revenue by 150%
* Designed marketing collateral and managed marketing communications including press releases, newsletters, customer testimonials, direct marketing campaigns, advertising, and user events to create awareness in the Unisys community
Systems Consultant

Wang Laboratories

(Public Company; Public Relations and Communications industry)

1987 — 1989 (2 years)

* Provided pre-sales technical support for government focused sales team
* Sold and delivered education and consulting services to existing clients
Marketing Support Representative

Unisys

(Public Company; Public Relations and Communications industry)

1983 — 1987 (4 years)

* Provided pre-sales technical support and product management for high end mainframe systems
* Supported Database Management Systems for manufacturing operations

Debbie Ward (debbie@smsearch.com)’s Education

Northeastern University - Graduate School of Business Administration

MBA, Marketing, 1982 — 1983
Rutgers, The State University of New Jersey-New Brunswick

BA, 1977 — 1981