
Social Media Marketing/Director at Inner Architect
San Francisco Bay Area

Social Media Marketing/Director at Inner Architect
San Francisco Bay Area
My goal is to be the driving force behind the development and implementation of direct marketing driven social media strategies that help companies deliver their messages to strategically targeted audience and develop a loyal customer following. I work with clients to leverage blogs, Facebook, Twitter, Linkedin and other social networks as vehicles for marketing, direct to consumer sales, business development, customer service, and reputation management with a methodology for measuring the effectiveness of these efforts.
A member of the content syndication service Blogburst.com, I author a nationally recognized business self help blog, as well as co-author our Inner Architect blog. I have had over 140 articles published by mass media agencies Reuters.com, FoxBusiness.com, Nielsen.com, Chicago Sun-Times, Computer Shopper, and Ziff Davis Enterprise.
I am a frequent public speaker and workshop facilitator on such topics as Web 2.0 and social media strategies,blogging, and networking.
Prior to joining Inner Architect, I worked with management consulting firm Domus Consulting Group. Our mission was to help real estate brokerages and affiliates develop technology marketing strategies in real estate.
Social media strategist, social media marketing, blogging, social media consulting, Web 2.0, public speaker, workshop facilitator, social media consultant, Wordpress, Linkedin, Twitter, freelance writer, networking, Twitter, Facebook, Linkedin, consultant, trainer
(Privately Held; Marketing and Advertising industry)
2007 — Present (2 years )
As Inner Architect business director, my mission is to grow the Inner Architect brand and name recognition, market our services, and contribute to the development of cutting edge marketing services..
As social media marketing strategists, we help companies to build an online presence, utilize social media sites for marketing, and help create a community of enthusiastic customers or evangelists.
(Management Consulting industry)
January 2006 — August 2007 (1 year 8 months)
Domus is a management consulting firm working together with real estate brokerages, affiliates, and Web 2.0 companies to develop technology marketing strategies in real estate. Founder and CEO Pat Kitano and Partner Kevin Boer have been advocates, coaches and thought leaders on the Social Media as demonstrated on blogs Transparent Real Estate and 3 Oceans Real Estate.
My substance factor:
* Affiliate coach
* Author of nationally recognized real estate blog http://deansguide.wordpress.com
* Online Evangelist for Domus to the real estate industry
* Free lance contributor to syndication through Blogburst; published articles on Reuters.com; Ziff Davis Enterprises; FoxBusiness.com; Nielsen.com; Chicago Sun-Times; and IBS network
(Real Estate industry)
October 2002 — January 2006 (3 years 4 months)
Bellflower Escrow-Transparent Real Estate was a Revolutionary Title Insurance business model that launched the first "wholesale" title insurance service in the country.
*Created pricing competition to Title Insurance industry
*Created Brand recognition zero to 100+ escrows closed per month
*Product-Pricing Strategy adopted by First American Title Insurance industry leader
B.A. , Speech Communications , 1981 — 1984
Graduated Cum laude
B.A. Speech Communications
Public speaking, networking, Silicon Valley Association of Startup Entrepreneurs, wine tasting and collecting, reading, blogging, creative writing, weight lifting, basketball, tennis, golf, olive canning, movie trivia, 49er and Warrior tix holder, Book Passage events, keynote speeches
CSIX Connect, Independent Book Publishers Association, SVASE, Job Train
Chosen syndication media network Blogburst 2007
Sales Quota Enterprise Software 2001 55,000,000
Nordstrom Pacesetter 1988, 1989, 1990
Sales Rookie of the year 1985 Moore Business Forms