Davina Haisell

Davina Haisell

Editor & Life Coach

Vancouver, Canada Area

Current
  • Owner at Writer Sense Communications
  • Owner at Crimson Compass Life Coaching
Past
  • Life Coach at The Coaches Training Institute
  • Entrepreneur at Toward Excellence
  • Proofreader at DDB Canada
  • Proofreader at RMG Connect
  • Production Coordinator at NextPhase Strategy (formerly USA)
  • Proofreader & Production Coordinator at Ogilvy & Mather
  • Production Coordinator at Canadian Journal of Anaesthesia
  • Mac Artist at Copp Clark Professional (formerly Copp Clark Pitman)
Education
  • Canadore College
Connections
103 connections
Industry
Writing and Editing
Websites

Davina Haisell’s Summary

Davina is a proofreader, editor, writer, personal development blogger, and a life coach.

Life coaching pretty much defies description. That’s why I offer the first 30 minutes to clients FREE to connect with the experience, and discover how it could benefit them.

Change won’t happen in a person’s life if they make choices blindly while living on autopilot. You can coast through life with no real direction, or you can choose a direction and reach your destination… faster! That’s life coaching.

Making a conscious decision to change your attitude and become inspired about life will affect other people. Imagine your impact!

I have a background in advertising where I was employed as a proofreader for 20 years. Making copy clear, correct, in context and consistent is my specialty.

I format books and ebooks. I’ve proofed menus for Boston Pizza, advertisements for TELUS and BC Hydro, and packaging for Sun-Rype to name a few.

One colleague says, “Davina understands the bigger picture significance of quality control. Without her dedication and diligence, it wouldn't have been so easy for us to deliver consistent brand experiences for our clients and their customers.”

Launching a personal development blog has satisfied my insatiable love for writing. It has also given me the pleasure of supporting other writers and bloggers who have been thankful for my expert editing and proofreading services.

One client says, “You did an excellent job with my last post. I couldn't believe how many things you caught and how much better the post read after your edits.”

I encourage you to visit my websites or blog, or join me on Twitter at http://twitter.com/DavinaH.

I look forward to connecting with you.

Davina Haisell’s Specialties:

Life coach training, registered holistic nutritionist, graphic arts diploma.
Ensured consistency of brand standards in advertising.
Excellent attention to detail, good eye for design, layout and typography.
Skilled writer; website copy development and blogging.
Proficient on both Mac and PC platforms; produced advertising material and educational books up to pre-press stage.


Davina Haisell’s Experience

  • Owner

    Writer Sense Communications

    (Writing and Editing industry)

    December 2008Present (1 year )

    Please visit my website, or view my previous history for more information.

  • Owner

    Crimson Compass Life Coaching

    (Professional Training & Coaching industry)

    August 2008Present (1 year 4 months)

    Please visit my website for more information.

  • Life Coach

    The Coaches Training Institute

    (Professional Training & Coaching industry)

    20082008 (less than a year)

    Participation and completion of life coach training through a series of interactive workshops.

  • Entrepreneur

    Toward Excellence

    (Professional Training & Coaching industry)

    20072008 (1 year )

    Research, writing and production of a business plan.

    Focus on business start-up: writing mission statement, marketing and financial plan.

    Developed and delivered a sales presentation.

  • Proofreader

    DDB Canada

    (Marketing and Advertising industry)

    February 2006April 2007 (1 year 3 months)

    Proofreading, copywriting and editing.

    Ensured consistency of brand standards and layout for English and French projects.

    Brochures, postcards, newspaper and display advertising for the following clients: BC Hydro, TELUS and Boston Pizza.

    Fact checking ensured accuracy of urls, phone numbers and registered trademark use.

    Managed brand standards with the production and maintenance of several in-house style guides, and through daily interaction with copywriters, account directors and computer artists.

    Position ended during a period of layoffs.

  • Proofreader

    RMG Connect

    (Public Company; WPP; Marketing and Advertising industry)

    July 2001February 2006 (4 years 8 months)

    Proofreading to promote consistency of brand standards and layout for English, French, Chinese and Spanish campaigns.

    Direct mail brochures, postcards, non-profit mailings, newspaper and display advertising for the following clients: HSBC, TELUS, VGH, LifeScan, FEMA, Shell, Intrawest and Western Union.

    Fact checking ensured accuracy of urls, phone numbers and registered trademark use.

    Managed brand standards with the production and maintenance of several in-house style guides, and through communication with copywriters, account directors and computer artists.

  • Production Coordinator

    NextPhase Strategy (formerly USA)

    (Marketing and Advertising industry)

    May 2000March 2001 (11 months)

    I worked in the production department ensuring that client briefings were communicated and implemented successfully, and on time.

    Production included, websites, brochures, business cards, magazine advertisments and presentation folders.

    Responsibilities also involved preparing estimates, coordinating press dates, proofreading and sign-off of final proofs.

    Position ended due to company downsizing.

  • Proofreader & Production Coordinator

    Ogilvy & Mather

    (Public Company; WPP; Marketing and Advertising industry)

    June 1996April 2000 (3 years 11 months)

    This was a freelance contract.

    I proofread advertising and packaging for clients such as Kodak, IBM, American Express and FedEx.

    Proofreading was specific to support brand standards, typography and graphic layout.

    Production briefs were received from account managers and relayed to in-house proofreaders and computer artists.

    Studio cost estimates were produced and circulated to account managers.

  • Production Coordinator

    Canadian Journal of Anaesthesia

    (Publishing industry)

    June 1996February 1997 (9 months)

    This was a contract position.

    Coordinated and produced a monthly medical journal. Proofread Microsoft Word documents received from anaesthetists located worldwide, and sent abstracts for French translation.

    Compiled and formatted these investigative reports. Each journal was paginated, proofread and final hi-res files were sent to the printer. Final proofs were approved by myself and the managing editor.

  • Mac Artist

    Copp Clark Professional (formerly Copp Clark Pitman)

    (Publishing industry)

    May 1990March 1996 (5 years 11 months)

    I worked in the creative department with designers and editors, formatting educational books.

    This position ended due to a company merger.


Davina Haisell’s Education

  • Canadore College

    19831985


Additional Information

Davina Haisell’s Websites:

Davina Haisell’s Interests:

Personal development, photography, nutrition, cooking, writing, dancing, community theatre, yoga, power walking, camping


Davina Haisell’s Contact Settings

Interested In:

  • consulting offers
  • business deals
  • getting back in touch

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