David Koopmans

Current

Marketing Manager at Aconex
Co-Author at Age of Conversation (second edition)
Co-Author at The Age of Conversation

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Education

Swinburne University
Rotterdams Montessori Lyceum

Recommended

6 people have recommended David

Connections

252 connections

Industry

Marketing and Advertising

David Koopmans’s Summary

Marketing Manager with Aconex, the largest global provider of online document management and collaboration services. My focus and experience are particularly in B2B marketing, with a passion for the use of technology in marketing.

Before this role, I had a B2B marketing consulting business (Mokum Marketing) for seven years, with customers particularly in the the technology and services markets.

I've held senior marketing positions in technology companies, developing new products, evaluating markets, developing brands,driving lead generation as well as Business Development. Before that, I managed the operations of a Direct Marketing bureau, at a time when people just started to see the importance of one-to-one communication.

I've grown up with technology and in particular the internet as a marketing and communications tool.

I write a marketing blog called "Business of Marketing and Branding" (www.mokummarketing.com/blog) and have contributed to two collaborative books, "The Age of Conversation".

For what it is worth, I also have a Graduate Diploma in Marketing from Swinburne University in Melbourne.

David Koopmans’s Specialties:

Strategy, Analysis, General Management, Marketing Management & Planning, Communications, Direct Marketing, Business Development, Sales Management, Internet Marketing

David Koopmans’s Experience

Marketing Manager

Aconex

(Privately Held; 51-200 employees; Information Technology and Services industry)

July 2008 — Present (1 year 5 months)
Co-Author

Age of Conversation (second edition)

(Marketing and Advertising industry)

2008 — Present (1 year )
Co-Author

The Age of Conversation

(Public Company; Marketing and Advertising industry)

2007 — Present (2 years )