David Gowel

David Gowel

CEO, RockTech | Simplifying the web for business.

Cambridge, Massachusetts (Greater Boston Area)
Information Technology and Services

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David Gowel's Overview

  • President & CEO at Clearly Creative
  • Faculty Aide to Dr. Myra White at Harvard University
  • Deputy Chief at Executive Services Division, Headquarters, United States Army Europe
  • Executive Officer at Headquarters Company in Baumholder, Germany
  • Platoon Leader in Baghdad / Mahmoudiyah / Al Rustamiyah / Yusafia, Iraq at B Company, 1st Battalion, 35th Armor Regiment
  • US Army Advanced Officer's Course
  • US Army Ranger School
  • US Army Basic Officer's Course

500+ connections


David Gowel's Summary

We are making the web easier to use. RockTech's productivity platform overlays and simplifies the adoption of cloud technologies like Salesforce, LinkedIn, Netsuite, SAP and other web business tools. If you want your organization to have role-based guidance available live on the screen of the cloud technology they are using, RockTech is for you.

Using the leadership experience I gained as a US Army Ranger & Veteran of the Iraq War, I am focused on arming our team to deliver and improve our platform in a way that always exceeds our customers expectations.

In addition to the time I spend focused on growing RockTech, I support various non-profit organizations with my primary efforts surrounding the East End House as well as military and wounded warrior causes.

For LinkedIn search effectiveness, I'm commonly mistaken for Dave Gowell, Gallo, Gaul, Growel, Growell and Brad Pitt.

David Gowel's Skills & Expertise

  1. Leadership Development
  2. LinkedIn
  3. Public Speaking
  4. Social Selling
  5. Mentoring
  6. Sales Navigator
  7. LinkedIn API
  8. LinkedIn Sales Solutions
  9. Technology Adoption
  10. LinkedIn Adoption
  11. Team Building
  12. SEO
  13. Web Analytics
  14. CRM
  15. Lead Generation
  16. Emerging Technologies
  17. Negotiation
  18. Financial Analysis
  19. Conflict Resolution
  20. Contract Negotiation
  21. Security
  22. Army
  23. Program Development
  24. Sales
  25. Salesforce.com
  26. Ethics
  27. Social Capital
  28. Strategic Planning
  29. Strategy
  30. Training
  31. Leadership
  32. Program Management
  33. Strategic Partnerships
  34. Entrepreneurship
  35. Business Development
  36. Management
  37. Start-ups
  38. Sales Management
  39. Venture Capital
  40. Cloud Computing
  41. Talent Management
  42. Networking
  43. New Business Development
  44. Executive Management
  45. Consulting
  46. Management Consulting

View All (46) Skills View Fewer Skills

David Gowel's Experience



Privately Held; 11-50 employees; Information Technology and Services industry

January 2010Present (4 years 9 months)

My vision for RockTech is to be the dominant provider of training and adoption products for valuable yet underutilized technologies. We currently target corporations led by successful professionals who have met their successes by using, not abusing, their real-world relationships throughout their careers. It's my pleasure to reinforce and enable RockTech's exceptional team in achieving this vision through our scalable proprietary software platform and a focus on client and end user needs.


The Power In A Link

December 2011Present (2 years 10 months) Greater Boston Area

Published by John Wiley & Sons

Board Member

East End House

Nonprofit; 11-50 employees; Nonprofit Organization Management industry

May 2010Present (4 years 5 months)

I have the pleasure of working with spectacular board members in support of the extremely competent and caring staff of the East End House: a not-for-profit, multi-service community center and social service agency, established in 1875, with an on-going commitment to a diverse population, providing programs and services to strengthen family and community.

Expert Resource Speaker

Vistage International

Privately Held; 51-200 employees; Professional Training & Coaching industry

April 2010Present (4 years 6 months)

As RockTech's CEO, I stay close to our target market partially by speaking about leadership considerations and strategies for LinkedIn integration to the executives in Vistage sessions.

Founding Member

Kendall Square Association

Nonprofit; 1-10 employees; Civic & Social Organization industry

February 20092012 (3 years)

I proudly worked with our neighbors to help promote, protect and preserve Kendall Square's value to its inhabitants and visitors.

Master's Candidate

Harvard University

Educational Institution; 10,001+ employees; Higher Education industry

20082011 (3 years) Cambridge, Massachusetts

I was admitted in Harvard's Extension School as a candidate for a Master's degree in Management with a concentration in Finance & Control. I completed nearly half the required courses (with an A- average), before choosing to focus on building RockTech instead of continuing this degree. Therefore, I consider myself to be a "start-up drop out."

Assistant Professor


Educational Institution; 5001-10,000 employees; Higher Education industry

April 2007June 2010 (3 years 3 months)

From April 2007 until August 2008: Active Duty Army Captain teaching future leaders of the US Army as well as marketing the Officer corps to students, parents and faculty at MIT, Harvard, Tufts, Wellesley, Gordon, Endicott and Salem State Colleges.
From August 2008 to June 2010: Army Reserve Captain performing duties as adjunct faculty (Assistant Professor of Military Leadership) in a reduced time commitment similar to my previous Active Duty position.

President & CEO

Clearly Creative

Privately Held; 1-10 employees; Marketing and Advertising industry

June 2007January 2010 (2 years 8 months)

I was responsible for stimulating Clearly Creative's and our clients' overall business success. From June 2007 to June 2008, I helped my wife by co-founding the business from a strategic and logistics role on nights and weekends while I was still working at MIT. Then in the summer of 2008, I left my position at MIT to lead Clearly Creative. I focused on supporting our team (employees, clients and partners) in an ethical manner that ensured the highest level of satisfaction for all. And it was the training and consulting we provided our clients at Clearly Creative that spurred the idea for RockTech.

Faculty Aide to Dr. Myra White

Harvard University

Educational Institution; 10,001+ employees; Higher Education industry

December 2008March 2009 (4 months)

I provided marketing strategy and implementation surrounding Professor White's book, "Follow the Yellow Brick Road: A Harvard Psychologist's Guide to Becoming a Superstar."

Government Agency; 10,001+ employees; Military industry

May 2005October 2006 (1 year 6 months)

As second in command of a thirty-three person organization, I was responsible for acting as the Chief in her absence as well as intensive planning, coordination, division integration, reporting, execution and oversight of all major social and formal conferences and events directed by the Commanding General of the U.S. Army in Europe. Attendees for these events included U.S. and foreign military leaders, members of congress, diplomats and heads of state.

Executive Officer

Headquarters Company in Baumholder, Germany

August 2004May 2005 (10 months)

As second in command of a 132 person organization, I was responsible for acting as the commander in his absence, and ensuring operational effectiveness and accountability of all equipment and weaponry belonging to the Headquarters Company.

Platoon Leader in Baghdad / Mahmoudiyah / Al Rustamiyah / Yusafia, Iraq

B Company, 1st Battalion, 35th Armor Regiment

May 2003August 2004 (1 year 4 months)

Combat leader of fifteen highly trained armor Soldiers and four M1A1 Main Battle Tanks, responsible for mission planning and execution to include raids, cordon & searches, Improvised Explosive Device (IED) search patrols, remote-site security at the Tuwaytha Nuclear Research Facility, Local Iraqi Police Station security, route security, Neighborhood Advisory Council coordination and various nation-building activities. I led my unit to effectively deliver the brand of the United States to win over the 'hearts and minds' of the civilians, public officials, military and (especially) the insurgents in Iraq.

David Gowel's Publications

  • The Power in a Link

    • John Wiley & Sons
    • December 29, 2011
    Authors: David Gowel

    The Power in a Link shares my story as a case study, explaining how I used social selling principles via LinkedIn to:
    - start two companies
    - build expertise in LinkedIn usage for sales teams and senior corporate executives
    - transition into civilian life from military service as an Army Ranger and MIT Assistant Professor

David Gowel's Volunteer Experience & Causes

  • Volunteer Interests

    • Causes I care about:

      • Children
      • Education
      • Science and Technology
      • Wounded Veterans
    • Organizations I support:

      • Wounded Warrior Project
      • East End House
      • Sports Legacy Institute
      • Hope For The Warriors®

David Gowel's Certifications

  • U.S. Army Ranger

    • United States Army Ranger School
    • April 2003

David Gowel's Education

US Army Advanced Officer's Course

Armor Maneuver Captain Certification


This six-month military professional leadership development course at Fort Knox, KY provided in-depth education on the details of leading and executing complex operations at the Company and Battalion levels of command.

US Army Ranger School

Ranger Tab, Leadership, Survival and Light Infantry Tactics


Winter Ranger

US Army Basic Officer's Course



This is the course Army officers attend after commissioning that allows us to focus on our specific branch. As I was in the Armor branch of the Army, I spent roughly six months at this course learning to lead and fight on tanks at Fort Knox, Kentucky.

United States Military Academy at West Point

BS, Economics


Having graduated and earned a commission from West Point, I've been fortunate enough to diversify my educational background which includes my major in Economics and engineering track in Computer Science, initiating my interest in solving problems via smart software. This experience from my military career helps me to devise unique solutions to tough problems in stressful situations when we are short on time, capital or other resources.

Activities and Societies: IM Rugby, Football

David Gowel's Additional Information

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