
Digital Consultant and Founder at xtensha
Sydney Area, Australia

Digital Consultant and Founder at xtensha
Sydney Area, Australia
David is an e-business specialist with a particular focus on the use of web technologies for the empowerment and profit of business, David has over ten years industry experience and has consulted to hundreds of Australian businesses, from across all industries, on their web strategies.
Throughout his career, David has also been involved in the design, development, documentation, implementation and testing of internet and computer-based technologies for larger organisations.
He has also been involved, at length, in the training of non technical users in online and e-business technologies, and has significant experience working with industry leaders, policy-makers, third-party vendors, and non-technical business professionals in the delivery of e-business solutions.
David is a prolific presenter, regularly travelling Australia to deliver face-to-face e-business workshops to Australian small-to-medium sized businesses (SMEs) and exporters. These workshops have consistently received a five-star rating and positive testimonials from attendees. David has also delivered workshops and briefings to specialty industry groups and international university audiences.
His previous experience includes roles with the Australian Institute of Company Directors, Department of Employment and Workplace Relations and independently as a web contractor. David holds a Bachelor of Information and Communication Technology, specialising in Business Information Systems, from the University of Wollongong. He is also a member of the Web Industry Professionals Association (WIPA) and the Web Analytics Association.
Web Design, Web Development, Information Architecture, Information Design, Web Application Design, User Experience Engineering, Usability Engineering, Interaction Design,e-Business Solutions, Web Sales Cycle Development, Web Analytics
(Performing Arts industry)
July 2009 — Present (5 months)
Developing and implementing a digital strategy for NIDA
(Sole Proprietorship; Internet industry)
July 2009 — Present (5 months)
(Government Agency; International Trade and Development industry)
January 2008 — Present (1 year 11 months)
» Provide the lead within the e-business team on the development and delivery of e-business related services, knowledge and strategic/consultative advice to Austrade staff and clients (i.e. companies looking to enhance their e-business effectiveness and grow online revenue in domestic and export markets).
» Develop and deliver rolling series of face-to-face workshops across Australia to Austrade clients on e-business strategy and consultative issues, including the opportunities and challenges of taking businesses online in a global marketplace.
Bachelor of Information and Communication Technology , Specialisation: Business Information Systems , 1998 — 2007
Paid Member – Web Analytics Association
Paid Member – Web Industry Professionals Association