David Fideler

Current

Advisor to Advertising Program at Ferris State University
Developer at Core Message Analysis
Principal at Concord Communications and Design

Owner at Concord Editorial and Design

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1 more...

Past

Publisher and Marketing Director at Phanes Press, Inc.

Recommended

3 people have recommended David

Connections

116 connections

Industry

Marketing and Advertising

Websites

David Fideler’s Summary

I help companies communicate the real value they offer and, as a strategic copywriter, craft marketing messages with clarity and focus.

By paying special attention to the real value you offer and the pressing needs of your target audience, my expertise will help accelerate sales and boost the return on your marketing investment.

My other area of specialization is writing and designing high-value lead generating and lead nurturing tools like white papers, case studies, sales letters, and the like, mainly for B2B companies. (I’m also the founder of the “Content Marketing” and “B2B Lead Nurturing” groups here on LinkedIn.)

Interested in learning more? Visit my websites and feel free to contact me at any time.

David Fideler’s Specialties:

Strategic copywriting; branding and positioning; B2B and B2C direct response marketing; lead generation and lead nurturing programs; graphic design; book publishing; book design, complex publications, and project management

David Fideler’s Experience

Advisor to Advertising Program

Ferris State University

(Educational Institution; Higher Education industry)

August 2008 — Present (1 year 4 months)
Developer

Core Message Analysis

(Marketing and Advertising industry)

March 2007 — Present (2 years 9 months)

Core Message Analysis delivers a complete communications strategy and package, based on the real value that a business provides to its customers.
Principal

Concord Communications and Design

(Public Company; 1-10 employees; Marketing and Advertising industry)

March 2005 — Present (4 years 9 months)

Marketing communications and graphic design firm.
Owner

Concord Editorial and Design

(Privately Held; 1-10 employees; Publishing industry)

March 2005 — Present (4 years 9 months)

Owner of book design and production company. Concord Editorial and Design serves book publishers across the United States.
Publisher and Marketing Director

Phanes Press, Inc.

(Privately Held; Publishing industry)

1984 — 2004 (20 years )

Publisher of over 60 trade and academic titles; responsible for business operations, project management, art direction, and marketing program.