Evangelist for the power of the network and dominance of communities
United Kingdom
Evangelist for the power of the network and dominance of communities
United Kingdom
David Cushman is a world-class thought leader and strategist in social media, the power of the network, and how its impact changes everything.
His blog, fasterfuture.blogspot.com is ranked among the UK's Top 20 Marketing Blogs by Adage.com
He has deep understanding of the emerging dominance of communities and how brands, companies and messages can adapt to prosper in a rapidly changing world and has authored a series of widely respected white papers on the subject.
He also blogs at /message - a top 5K-ranked blog (by Technorati.com)
Faster Future's readers include Alan Moore & Tomi Ahonen (Communities Dominate Brands), Stowe Boyd (/message) Robert Scoble (Naked Conversations), Hugh Macleod (Gaping Void) Mark Earls (Herd), Joseph Jaffe (Life after the 30 second spot), David Armano (Logic + Emotion), Euan Semple (social computing expert) Neil Perkin (Director of Marketing & Strategy, IPC) and Ajit Jaokar (Mobile Web2.0).
Internet pioneer Ivan Pope described him as: "My favourite media employee".
“Few have what David has [1] a deep understanding of their existing business and [2] a clear vision of where that business can go in the light of the significant challenges of the digital world."
Alan Moore CEO - SMLXL Author: Communities Dominate Brands.
“Every company in digital development should have a 'Dave'. Passionate, inquisitive, knowledgeable and fearless in all aspects of how digital technology are changing life and business, but particularly their cultural impact. Dave mixes with those whose focus is further ahead than the next quarter's results. The result is great knowledge, insight, provocative opinions and a strategic perspective.”
Gus Swan, head of technology, Bauer Consumer Media.
Neil Perkin placed him alongside Seth Godin, Clay Shirky, Jeff Jarvis and Don Tapscott for inspirational thinking.
He regularly presents around the world.
Recent work has focused on fixed and mobile internet and community-dominated business models.
Strategic planning for the media industry, mobile internet strategy, community and social media strategy, understanding and deploying the power of the network, stimulating the edge of chaos, making membranes permeable, scoping digital projects, managing teams, delivering launches on time and on budget, being alive to change.
Engagement marketing.. and the impact that particular learning and thinking should have on editorial, marketing and advertising teams.
(Non-Profit Organization Management industry)
May 2009 — Present (3 months)
Serving in a voluntary capacity to try to make sure no one is left behind as the digital revolution enables communities of purpose to self-organize and create value that matters to them.
(Online Media industry)
March 2009 — Present (5 months)
Advising on distribution, marketing and development strategy.
(Management Consulting industry)
October 2008 — Present (10 months)
Available for consulting. Learn more at http://fasterfutureconsulting.com
(Online Media industry)
October 2008 — Present (10 months)
Director of Social Media at BrandoSocial; working on everything from social media eduction and training, listening and response, strategy and fulfillment, right up to and including cultural change.
I also lead our consulting division Brando Social Consult
(Privately Held; Publishing industry)
September 2008 — Present (11 months)
My book, The Power of the Network is now available here: http://www.lulu.com/content/4590198
(Public Company; 1001-5000 employees; EMA; Publishing industry)
August 2007 — October 2008 (1 year 3 months)
I thought lead with the following purposes:
1. Evangelise the (revenue and idea generating) power of the network with the emerging effect that the company functions in a more networked way - leading to the delivery of more product launches, reinventions and acquisitions which are fit for the future.
2. Seek, see and share future business opportunities.
3. Quality assure big ideas across the business - Operating at the What (strategic) level. Heavier involvement defined/driven ONLY by the benefits to Job Purpose Summary 1.
(Public Company; 501-1000 employees; emap; Online Media industry)
April 2007 — August 2007 (5 months)
My primary role is to seek out new opportunities in the motorcycling market. Our portfolio includes the biggest UK media brands in motorcycling. I deliberately don't include the word 'digital' in my title to avoid restricting where we might go with this. I'm also perfectly happy to look beyond our current brands for ideas which can work on any and every platform.
I am an evangelist for mobile internet, engagement and the 4Cs of community, culture, content and connectivity
(Public Company; ema; Online Media industry)
May 2006 — March 2007 (11 months)
On secondment in this role, to the classics portfolio: Land Rover Owner, Practical Classics and Classic Cars.
Developing sites and teams to deliver them.
Also working on a new mass-micro media idea for which I've recently received seed funding and helping to produce the emap automotive and active strategy for mobile and mobile web
(Public Company; Online Media industry)
December 2003 — May 2006 (2 years 6 months)
Launch editor of this multi-award winning content-commerce-community website - representing the world's biggest motorcycle media brand.
Currently on secondment from this post within the same parent company (emap automotive)
(Public Company; 501-1000 employees; emap; Newspapers industry)
August 2002 — December 2003 (1 year 5 months)
Responsible for the production (quality control, sub-editing, guarding the tone, headlines, sells, captions, etc, of the world's biggest-selling weekly motorcycle publication - Motor Cycle News. Managing a team of senior journalists to accomplish this. Also managing our website staff (motorcyclenews.com)
(Public Company; 201-500 employees; emap; Online Media industry)
October 2000 — August 2002 (1 year 11 months)
Responsible for news content and assisting to manage the launch of motorcyclenews.com from scratch, managing creating of all launch content and delivering a multi-award winning website.
(Public Company; 201-500 employees; emap; Writing and Editing industry)
March 1998 — October 2000 (2 years 8 months)
Responsible for editorial production of this weekly national newspaper.
(Public Company; 201-500 employees; emap; Newspapers industry)
June 1995 — March 1998 (2 years 10 months)
News Editor, MCN. Responsible for the key areas of news and road test content, leading a team of 12 writers and road testers.
(Public Company; 201-500 employees; emap; Writing and Editing industry)
1994 — 1995 (1 year)
Sub-Editor, MCN. Responsible for page production, headlines, sells etc
(Public Company; 201-500 employees; emap; Newspapers industry)
1992 — 1994 (2 years)
1992: Deputy Editor, Bedfordshire Times & Citizen series.
Deputising for the editor in all duties and responsibilities connected with the production, publishing and managing of a series of weekly newspapers based in Bedford. Included the Bedfordshire Times, Ampthill & Flitwick Times, Bedford Citizen, Mid Beds Citizen and Biggleswade & Sandy Citizen.
(Public Company; 51-200 employees; emap; Newspapers industry)
1991 — 1992 (1 year)
Deputising for the editor on two paid for weekly titles: Bedfordshire Times, Ampthill & Flitwick Times.
(Public Company; 51-200 employees; emap; Writing and Editing industry)
1990 — 1991 (1 year)
Responsible for the editorial content of these local newspapers and managing a small team in a satellite office.
(Public Company; 51-200 employees; emap; Writing and Editing industry)
1989 — 1990 (1 year)
Responsible for editorial content of this newspaper (generation) leading a small team in a satellite office
(Public Company; 51-200 employees; emap; Writing and Editing industry)
1987 — 1989 (2 years)
First job out of university. Started as a trainee reporter - training at the Westminster Press centre in Hastings (while employed by emap/Beds Times group). After first six months I started as a local newspaper reporter in Biggleswade, Beds.
Before long the trainee bit was removed. I was indentured for two years during this training period. I am fully NCTJ qualified.
1984 — 1987
communities, brands, engagement marketing, media, mobile, mobile internet, 3G, platforms, 4C, Publishing, new technology,
Forum Oxford (Oxford University Next Generation Mobile Applications Panel)
BMSE (British Society of Magazine Editors)
RTBI
RoSPA, Informa Mobile Web2.0, Facebook and blogs, NetImperative Online Media Sector Seminar panel, Digital Identity Forum, Widgety Goodness, Terrabyte, Digital Marketing Briefing, Twitter, IIR Mobile Internet Berlin, Bauer's Ad and Mkting Models for a Networked World
PPA Best Interactive Consumer Magazine 2005 (for motorcyclenews.com)
Previous PPAi awards for best consumer and best design with old motorcyclenews.com
Shortlisted for AOP (2004) motorcyclenews.com
Multiple emap awards