Executive Director, WSJ.com and New Products for The Wall Street Journal Digital Network
Greater New York City Area
- Current
-
- Executive Director, WSJ.com and New Products for The Wall Street Journal Digital Network at Dow Jones
- Past
-
- Director of Online Marketing at Dow Jones
- Director, Online Audience Development at Meredith Corporation
- E-Commerce Manager at Meredith Corporation
4 more...
- Education
-
- Central College
- Roosevelt University
- University of Iowa - Henry B. Tippie College of Business
- Recommended
-
11 people have recommended David - Connections
-
500+
connections
- Industry
- Online Media
- Websites
David Chivers’s Summary
Experienced Interactive Marketing and Product Development Professional, passionate about the media industry and the online space.
David Chivers’s Specialties:
Interactive Product Development, Mobile, Social Media, Paid Digital Products, Free Registration, Digital Traffic Acquisition and Retention, Interactive Direct Response, Lead Generation, Online Sweepstakes, Integrated Marketing Communications, Custom Online Solutions, Web Analytics.
David Chivers’s Experience
-
Executive Director, WSJ.com and New Products for The Wall Street Journal Digital Network
Dow Jones
(Public Company; DJ; Publishing industry)
December 2008 — Present (1 year )
Oversee product development for WSJ.com and the following areas for The Wall Street Journal Digital Network:
* Paid Products
* Personalization
* Free Registration
* Mobile
* Social Media & Community
* Email Newsletters
* Emerging Channels
* Commerce Initiatives
Provide digital product counsel and strategy for international expansion efforts in the Americas, Europe and Asia. Collaborate with editorial, advertising sales, circulation marketing, marketing research, technology and public relations to ensure successful product launches and promotional strategies.
David Chivers’s Education
-
Central College
B.A. , English/Anthropology
-
Roosevelt University
M.S. , Integrated Marketing Communication
-
University of Iowa - Henry B. Tippie College of Business
M.B.A. ,
