David Carleton

Current

Owner at Street Smart Sales And Marketing

Past

VP Sales and Marketing at Dimension One Spas
VP Sales and Marketing at American Technology
National Sales and Marketing Manager at Intermetro

National Sales and Marketing Manager at Buck Knives
National Sales Manager - Automotive at Black & Decker
Regional Sales Manager at Duracell

see less...

3 more...

Education

Adelphi University
Indiana University Bloomington

Recommended

14 people have recommended David

Connections

392 connections

Industry

Marketing and Advertising

David Carleton’s Summary

Is your company generating as many leads as you want/need? If not, I guarantee to increase your qualified leads by 20%!

I teach companies how to increase sales by spending less & getting more from their marketing and advertising using inexpensive yet highly effective strategies in lead generation, internet marketing and social media.

Areas of Expertise Include:

+ Social Media Marketing
I show companies exactly to use social networking to build awareness, generate leads and increase sales by integrating social media marketing into their existing marketing plans.

www.StreetSmartSalesAndMarketing.com/SocialMedia.htm

+ Lead Generation
I implement online and offline guerrilla marketing stratgies designed to fill your "sales funnel" and turn suspects into prospects and prospects into lifelong customers.

www.StreetSmartSalesAndMarketing.com/LeadGenerationPlan.htm

+ Internet Marketing & Website Strategy
Is your website working meeting your expectations? Try my website makeover.

www.StreetSmartSalesAndMarketing.com/WebsiteMakeover.htm

+ Introducing New Products
From packaging to brochures & copywriting to advertising concepts and design, I have the experience and track record to make your new product introduction a success.

+ Developing Niche Markets and Channels of Distribution
Whether you sell commercial, industrial or consumer products & services I can help you find & develop the right channels & markets for your company.

+ Follow Up Marketing
I show you how to turn your customers and clients into lifelong friends and evangelists for your company.

+ Referral Marketing
Word-of-mouth is not Referral Marketing because it is not a system. I teach you how to implement a variety of systematic referral programs that continually generates a flood of referrals into your business

www.GetReferralsASAP.com

common misspelling: David Carlton

David Carleton’s Specialties:

Lead Generation Strategies Guaranteed to Increase Your Qualified Leads by 20%! Social Media Marketing, Guerrilla Marketing, Internet Marketing, Online Marketing. Your Virtual Marketing Department

David Carleton’s Experience

Owner

Street Smart Sales And Marketing

(Privately Held; Marketing and Advertising industry)

February 2005 — Present (4 years 10 months)

I show companies how to increase sales by spending less and getting more from their marketing and advertising using inexpensive yet highly effective strategies in lead generation, internet marketing and social media.
VP Sales and Marketing

Dimension One Spas

(Privately Held; 201-500 employees; Consumer Goods industry)

2001 — 2007 (6 years )

High End Hot Tub Manufacturer
VP Sales and Marketing

American Technology

(Public Company; Electrical/Electronic Manufacturing industry)

1996 — 1999 (3 years )
National Sales and Marketing Manager

Intermetro

(Marketing and Advertising industry)

1992 — 1995 (3 years )
National Sales and Marketing Manager

Buck Knives

(Public Company; Consumer Goods industry)

1988 — 1992 (4 years )
National Sales Manager - Automotive

Black & Decker

(Public Company; bdk; Consumer Goods industry)

1987 — 1988 (1 year )
Regional Sales Manager

Duracell

(Public Company; 10,001 or more employees; DUR; Consumer Goods industry)

1979 — 1987 (8 years )

David Carleton’s Education

Adelphi University

MBA , Marketing , 1979 — 1981
Indiana University Bloomington

BS , Marketing , 1973 — 1977

Additional Information

David Carleton’s Groups:

The Networking Community
Executive Suite
LION™ Worn with Pride! [Choose wisely ... ] < BEWARE OF COUNTERFEITS >
Inbound Marketers - For Marketing Professionals
Marketing Executives Group
OCEAN - Orange County Executives And Networkers
Startup OC
eMarketing Association Network
Speakers and Panelists
Indiana University Alumni Network
Duracell Alumni
The Association of Pool & Spa Professionals
Innovative Marketing, PR, Sales, Word-of-Mouth & Buzz Innovators
Social Marketing
Southern California Venture Capital Community
Social Media Marketing
Social Media Mafia
Media Professionals Worldwide
Orange County Entrepreneur Community
San Diego Tweetup
123 Social Media
Startup Mastermind
San Diego Direct Marketing Association
San Diego Professionals
Black & Decker Alumni
San Diego Link Referral and Networking Group
San Diego PR and Promotion
BDA Orange County
SANDIOS - San Diego Online Society
South Orange County (California) Executives
Hot Tub Sales Professionals
San Diego Ad Club
theKbuzz
Business Marketing Association Southern California Chapter (SoCal BMA)
Linked Orange County California
Linked Strategies
Online Media Jobs -- Work in Internet Marketing, E-business, Web Analytics, etc.
Increase Sales With Social Media (ISSM)
bizSanDiego
Social-smart
San Diego Ad Club Job Exchange
Career Change Central
The Blog Zone - A community for serious bloggers
Social Media Recruiting Group
San Diego North Chamber of Commerce
San Diego Internet Marketers
Think Conversation!