David Howard

Current

Social Media Marketing Consultant at www.HandPrintsOnMyHeart.com
Partner at Consultiq
Advisor at Gerson Lehrman Group

Past

Chair, Berkeley Startup/VC SIG at East Bay Innovation Group
Periodic Guest Lecturer at Northwestern Polytechnic University
Marketing Consultant at ClearlyBest.com

8 more...

Education

University of California, Berkeley - Walter A. Haas School of Business
California Institute of Technology
University of California, Berkeley - Walter A. Haas School of Business

2 more...

Recommended

10 people have recommended David

Connections

276 connections

Industry

Internet

Websites

David Howard’s Summary

Marketing mentor for the 2008 and 2009 CA Clean Tech Open Business Plan Competition.

Published market intelligence report on paid blogging: http://www.mindcommerce.com/Publications/Sponsored_Blogging.php

11+ years of high-tech experience in Silicon Valley including both small startups and large public companies. Experienced in B2B product and service marketing.

20+ years of experience in Information Technology, Telecommunications and Internet applications spanning telecom carriers, equipment vendors and Internet software solution vendors.

Excelling in business development, driving strategy, product marketing and management, online marketing (SEO, PPC, SEM), sales support, generating leads and closing business. Practiced at press and analyst briefings, developing outbound messaging and positioning, working with Investor Relations and PR firms on press releases. Experienced with Google AdWords, Yahoo! Search Marketing, Google analytics/web optimizer/webmaster tools.

vator.tv contributor, Topix.net editor, examiner.com contributor, blogger, blogging

WebCEO Certified: http://www.seo-training-course.com/certificate.php?id=46804303

Email Marketing and Online Polling: iContact and SurveyMonkey

Social Media: Twitter, Facebook, YouTube, LinkedIn, Vator.TV, Wordpress, Topix.net, eons, gather

Google Analytics, Google AdWords, Google AdSense, Google Website Optimizer, Yahoo! Search Marketing, Microsoft Bing

Vator.TV: http://www.vator.tv/news/con_index/DavidHoward

David Howard’s Specialties:

Strategic Marketing
Online Marketing & Social Media
Business Development
Product/Service Marketing
Product Management

Additional Information

David Howard’s Websites:

David Howard’s Interests:

Sales & Marketing Support Sales presentations & updates Contributed & bylined articles Newsletters & blogs Sales training Sales Collateral Development Product Literature Web Site Content and Copy Case Studies & White Papers Datasheets & Presentations Brochures & Catalogs Online Marketing and Social Media Marketing (SMM) Website SEO Pay-per-click campaigns (PPC and SEM) Webinars Market Research TAM/SAM calculations Customer needs analysis Competitive Analysis Product & Service Messaging Positioning Messaging platform Launch Planning Go-to-Market strategy Press & Analyst talking points How-to-Sell-Against briefs Fact Sheets & FAQs Trade show planning Product Life Cycle Planning Structured Product Management

David Howard’s Groups:

Haas BPlan Competition Mixer
www.eBig.org

Haas/Berkeley Alumni
Cisco Alumni Association
Caltech Alumni Association
Executive Suite
280 Group: Product Management & Product Marketing
On Startups - The Community For Entrepreneurs
Inbound Marketers - For Marketing Professionals
Business Intelligence
Consultants Network
----- The Startups & Societal Ventures Network ----- Innovating more effectively
Technology Outsourcing– Professionals/ Software Developers/ Freelancers/ Programmers/ Entrepreneurs
BASN-San Francisco Bay Area Startup Network
Ascend Alumni
UC Berkeley Executive Leadership Program Alumni
UC Berkeley Leader As Coach Alumni
eBig.org Berkeley Startups/VCs SIG
Market Research Bulletin
District 57 Toastmasters
Young Entrepreneurs Initiative - YEi Partners
Experts Online
Northern California Jobs