Strategies & Solutions for Profitable Marketing & Effective Direct Mail
Greater Denver Area
- Current
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- President at Ariss Marketing Group, Inc.
- Past
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- Principal at Ariss Kahan Database Marketing Group, Inc.
- Partner at MultiChannelStats, Inc.
- President at Ariss Agency, Inc.
- Vice President at VIP Communications Group
- Director of Sales & Marketing at G. A. Wright Marketing
- Director of Sales and Marketing at Virginia Business Magazine
- Education
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- Colorado Christian University
- The Leadership Institute
- Central Michigan University
- Recommended
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28 people have recommended David - Connections
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500+
connections
- Industry
- Marketing and Advertising
- Websites
David Ariss’s Summary
Please contact me directly: 303-597-1900 or dariss@arissmarketing.com.
Over 30 years in the marketing business. Specialize in direct mail and database marketing. We work with B-to-C, B-to-B, non-profit and political clients from all over the country. Believe in test, test, test to beat your control!
Whether your project includes 5,000 pieces or 5 million pieces, we can manage it for you. The largest project I have ever managed was 12 million pieces per month for Qwest back in the 90's. The smallest - having one giant remote control made for Adelphia Communications.
The only two-time winner of the Rocky Mountain Direct Marketing Association - Direct Marketer of the Year - 2002 and 2008.
David Ariss’s Specialties:
Direct mail, database marketing, lead generation, data segmentation, data analysis, reporting, lists, targeted lists, creative design, copywriting, e-marketing, printing, mailing services, subscribers, circulation, advertising, door hangers, search engine optimization
David Ariss’s Experience
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President
Ariss Marketing Group, Inc.
(Marketing and Advertising industry)
2006 — Present (3 years)
Full service marketing agency specializing in direct mail and database marketing. Advertising, web site optimization, offer development, list research, creative design, copywriting, branding, marketing research. Data processing, segmentation, analysis.
Current client types: national software company, millworks, national publisher, seminar company, computer network builder, three non-profits, Fortune 100 CRM company, small retail shop, political candidates and more . . .
DATA DISTILLER: Data Quality Audit. A new service offered to help those with rising postage costs and decreasing budgets. Improves data quality to improve campaign ROI. -
Principal
Ariss Kahan Database Marketing Group, Inc.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
1998 — 2006 (8 years)
Successfully promoted business from start-up to multi-million dollar gross revenues while managing up to seven employees responsible for all aspects of direct mail, interactive, telemarketing and marketing data warehouse activities.
Full P&L responsibilities for full-service direct / database marketing service firm. Part of the Executive Team setting growth and client strategies and continuously improving operations, which includes list research & brokerage, print production, mailing services, sales & marketing data warehouse OLAP/CRM system development, online analytical systems integration & performance report writing as well as the analytical results interpretation into strategic, profitable marketing initiatives.
Built online analytical asp service offerings specific to the catalog (Orange Glo/OxiClean), casino (Harveys/Harrah’s/Fortune Valley) and cable television (Adelphia, Starz) industries. -
Partner
MultiChannelStats, Inc.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
January 2004 — December 2006 (3 years)
Company started as a subsidiary of Ariss Kahan. We hired a president to run the business. It was a consulting business services firm providing customer analytics, strategic database marketing services, and hosted proprietary business intelligence applications to Fortune 1000 clients.
Contacts were to external VP-level research/analysis and CRM client executives. Customer-level analysis, including predictive modeling; utilizing transactional & demographic profiling, and lifetime value reporting.
Company conceived, planned and managed development for Analysis On Demand; an online multi-dimensional customer transaction analysis application.
It additionally developed segmentation strategies using lifecycle analysis, yielding double-digit improvement of client customer acquisition and up-sell rates. -
President
Ariss Agency, Inc.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
1996 — 1998 (2 years)
Merged Ariss Agency with RKC Database Marketing Resources to form Ariss Kahan Database Marketing Group in 1998.
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Vice President
VIP Communications Group
(Privately Held; 51-200 employees; Marketing and Advertising industry)
1995 — 1996 (1 year)
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Director of Sales & Marketing
G. A. Wright Marketing
(Privately Held; 11-50 employees; Marketing and Advertising industry)
1992 — 1995 (3 years)
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Director of Sales and Marketing
Virginia Business Magazine
(Publishing industry)
1986 — 1989 (3 years)
David Ariss’s Education
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Colorado Christian University
Values-Aligned Leadership Summit 2007 — 2007
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The Leadership Institute
Grassroots Campaign School 2007
Strategic Research, Campaign Strategy, Voter Targeting, Messaging, Public Relations and Earned Media, Building Coalitions, Recruiting & Motivating Volunteers, Voter Contact, Understanding New Media, Finance Plan & Budget, Fundraising Events, GOTV (Get-out-the-Vote) Programs.
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Central Michigan University
BA , Journalism, Business , 1970 — 1974
Additional Information
David Ariss’s Websites:
David Ariss’s Interests:
Coached my son's lacrosse team for five years - Golf - Skiing - Snowshoeing to mountain huts (www.huts.org)
David Ariss’s Honors:
Rocky Mountain Direct Marketing Association - Direct Marketer of the Year - 2002, 2008
President's Award
Hall of Fame Award
David Ariss’s Contact Settings
Interested In:
- career opportunities
- consulting offers
- expertise requests
- business deals
- reference requests
- getting back in touch
