Search Engine Marketing / Growth Strategist
Greater Grand Rapids, Michigan Area
Search Engine Marketing / Growth Strategist
Greater Grand Rapids, Michigan Area
Direct response copywriter and marketing consultant in the real estate, mortgage, information marketing, financial and health markets... now interested in taking poorly marketed, under-exploited products and services to larger markets through online lead-gen, strategic alliances, joint ventures and equity share arrangements. Very interested in connecting with people in the Natural Health and Financial markets.
We specialize in driving massive amounts of traffic to websites and help companies grow thru lead generation and online direct sales. Growth strategies include search engine marketing, media buying, joint ventures, strategic alliances, endorsements, licensing, equity sharing and other pay-for-performance arrangements.
(Privately Held; Marketing and Advertising industry)
2006 — Present (3 years)
eSmart Marketing is responsible for managing Enterprise Level Paid Search Marketing (PPC) campaigns. Our strategies go far beyond traffic generation to include copywriting, testing, media placement, house file marketing and management.
Paid Search Marketing credentials to date;
8 Billion + PPC ad impressions
27 Million + Leads
$28 Million + online revenue from paid search campaigns driven to 'one step' sales pages
(Financial Services industry)
2003 — 2006 (3 years)
Oversaw all areas of marketing including web development, copywriting, lead gen and strategic alliances, taking a start up to a major national player in the construction finance / consulting space. Secured strategic partnership with IndyMac bank before the wheels came off the housing industry!
(Marketing and Advertising industry)
1995 — 1995 (less than a year)
Worked with Joe and Lucinda (briefly) when Piranha was just getting started. I learned a lot from both of them and am truly impressed with what Joe has done with his business! Well played Sir!