Dave Whittle

Dave Whittle

CEO of CoolHotNot Corp., Author, Speaker, Entrepreneur, Online Marketing Pioneer

Provo, Utah Area

Current
Past
  • Executive Manager at INVISUS Direct
  • Marketing Partner at muvee Technologies
  • Contributing Writer at Smart Computing Magazine
  • Business Development at Micro Research International
  • Market Development at Alpha Software
  • Business Development at iSeeMedia
  • Contract Consultant at Intel
  • Contract Consultant at activePDF
  • Contract Consultant at Net Integration Technologies
  • Contract Consultant at MGI Software
  • Senior Program Manager at IBM
  • OS/2 Evangelist at IBM
  • Advisory Marketing Support Rep at IBM
  • Account Marketing Rep at IBM
  • Systems Engineer at IBM
  • Financial Analyst at IBM
  • Managing Partner at Lloyd's Computers
  • Comptroller at Zeda Computers International, Ltd.
  • Auditor at Price Waterhouse
  • Insurance Sales, Registered Representative at Ford & Associates
  • Sales Intern at General Mills
  • Missionary at LDS Church
Education
  • IBM Marketing Education
  • Brigham Young University - Marriott School of Management
  • Brigham Young University
Connections
360 connections
Industry
Information Technology and Services

Dave Whittle’s Summary

I've been passionately involved in the technology industry since '78 and have been online since '79. In '80, I started perhaps the first retail store selling personal computers at a shopping mall.

In '88, I started marketing in cyberspace, with my Personal System/2 Reference Tables, which saved IBM a documented $22 million by '90. In '92, IBM tapped me to represent OS/2 online, at which time I started one of the worlds first and largest virtual teams and online social networks - Team OS/2. As IBM's Online Advocate, I represented IBM online when the web was first coming into prominence.

In '93, I co-authored "Dvorak's Guide to OS/2" with John C. Dvorak and authored "Cyberspace: The Human Dimension" in '97 - a work I'm still proud of for its visionary perspective on social networking and Internet business / marketing

My firm has served selected companies in marketing online and offline - using our trade secret marketing methods to help companies rise above the fray with quality products and offerings. We help bridge the gap between people and any technology that has the power to increase individual enjoyment, strengthen families, and enhance personal fulfillment.

Examples: from '97 through 2001, we helped MGI Software define and establish PhotoSuite as the best-selling digital photo application. From 2002 through early 2007, we developed a popular Build-Your-Own-PC seminar for Intel and helped them popularize the Centrino Mobile Technology. Over the past 5 years, we have popularized muvee's outstanding lineup of slideshow / video software and the innovative, industry-leading services from INVISUS Direct.

I'm currently working with a team of over a dozen talented individuals to create CoolHotNot.com - a social networking site dedicated to tapping the wisdom of the masses and experts alike in choosing quality tech products and avoiding the losers. Join us as we dramatically improve the information available to those making tech decisions!

Dave Whittle’s Specialties:

Internet marketing and business development, strategic niche marketing, viral marketing, online communications, social networking, new media, analytics, and copywriting. Named by Working Woman Magazine as "one of America's most original technological thinkers."


Dave Whittle’s Experience

  • Founder & CEO

    CoolHotNot Corporation

    (Privately Held; 1-10 employees; Information Technology and Services industry)

    July 2008Present (1 year 5 months)

    CoolHotNot is currently in startup mode. We have attracted some of the top talent and biggest names in technology to help technology consumers sort out "What's Best, Wanted, and Worst."

  • Owner and Chairman

    Webworking Services

    (Privately Held; 1-10 employees; Management Consulting industry)

    January 1996Present (13 years 11 months)

    We at Webworking Services assist our clients in leveraging online resources to market to key influencers, computer user groups, associations, early adopters, and technical experts and professionals with marketing programs customized for their objectives, products, and budgets with a focus on savvy SEO and PPC campaigns leading to productive customer relationships that benefit all concerned. Our current and former clients and business partners include such respected names as muvee Technologies, Net Integration Technologies, IBM, Alpha Software, Intel, iSeeMedia, activePDF, Micro Research Institute, MGI Software, Amy Wohl Associates, IBM, User Group Relations and PowerQuest.

  • Executive Manager

    INVISUS Direct

    (Information Technology and Services industry)

    March 2005April 2009 (4 years 2 months)

    INVISUS Direct is an innovative industry-leading personal services provider, with offerings to keep your PCs working better than new, provide Internet security and support, and protect your family from Identity Theft.

    We are a leading business partner with INVISUS Direct, committed to their success and helping strategically and tactically with business development, marketing, product development, and sales. We are a major fan of the INVISUS genius and invite you to contact us for details on how you can become a subscriber or affiliate.

  • Marketing Partner

    muvee Technologies

    (Privately Held; Computer Software industry)

    January 2003April 2009 (6 years 4 months)

    Assist company with grass roots marketing, user group relations, U.S. manufacturing, eBay and retail marketing & sales, public relations, and online marketing.

  • Contributing Writer

    Smart Computing Magazine

    (Publishing industry)

    July 2005June 2008 (3 years )

    Freelance writer for Smart Computing Magazine, contributing regularly.

  • Business Development

    Micro Research International

    (Privately Held; 11-50 employees; Computer Software industry)

    December 2002February 2006 (3 years 3 months)

    Represented MRI and their flagship product, 3D-Album, to PC User Groups

  • Market Development

    Alpha Software

    (Privately Held; 51-200 employees; Computer Software industry)

    September 2002January 2006 (3 years 5 months)

    Assisted with user group relations and marketing

  • Business Development

    iSeeMedia

    (Public Company; 51-200 employees; Computer Software industry)

    July 2002January 2006 (3 years 7 months)

    Responsible for iSeeMedia's user group and association marketing in the U.S.

  • Contract Consultant

    Intel

    (Public Company; 10,001 or more employees; INTC; Computer Hardware industry)

    December 2001January 2006 (4 years 2 months)

    Established Intel as a significance presence in the user group community and assist in defining and executing numerous marketing programs designed to reach influential early adopters, gamers, and other technical experts. Currently rolling out a popular hands-on, "Build-Your-Own Computer" seminar we developed for Intel.

  • Contract Consultant

    activePDF

    (Privately Held; 51-200 employees; Computer Software industry)

    October 2003February 2005 (1 year 5 months)

    Represented activePDF to the PC User Group community.

  • Contract Consultant

    Net Integration Technologies

    (Privately Held; 51-200 employees; Information Technology and Services industry)

    April 2004September 2004 (6 months)

    Assisted with the development of the Sorry Bill campaign (see www.sorrybill.com) and the placement of Nitix with influential individuals.

  • Contract Consultant

    MGI Software

    (Public Company; 51-200 employees; Computer Software industry)

    November 1997February 2001 (3 years 4 months)

    Represented MGI and their products (PhotoSuite, VideoWave, Virtual Tour, SoftDVD Max, etc.) to the user group community, and provided feedback to MGI from user groups that helped shape the products, leading to their market-leading position in digital media until their acquisition by Roxio in 2001.

  • Senior Program Manager

    IBM

    (Public Company; 10,001 or more employees; IBM; Computer Software industry)

    August 1993January 1996 (2 years 6 months)

    Grass roots marketing programs manager; Online Advocate; key influencer program; OS/2 Warp gamer marketing

  • OS/2 Evangelist

    IBM

    (Public Company; 10,001 or more employees; IBM; Computer Software industry)

    January 1991July 1993 (2 years 7 months)

    Created Team OS/2; managed key influencer program; created numerous friends for OS/2 in the industry trade press; initiated numerous grass-roots marketing initiatives for OS/2

  • Advisory Marketing Support Rep

    IBM

    (Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

    19881992 (4 years )

    Consulted for marketing reps in the Mid-Atlantic Area and National Federal Marketing, supporting Personal System/2 and OS/2. Was selected to serve on the National Field Advisory Council for Entry Systems Division in Boca Raton. Awarded a $150,000 Suggestion Award for the PS/2 Reference Tables.

  • Account Marketing Rep

    IBM

    (Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

    19871988 (1 year )

    One of two Workstation (PC) Marketing Reps serving the Treasury Agency. Was the Technical Lead on the successful $300M Departmental Microcomputer Acquisition Contract (DMAC II) bid. Achieved 180% quota attainment. 100% Club.

  • Systems Engineer

    IBM

    (Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

    February 1986April 1987 (1 year 3 months)

    Systems Engineer. Responsibilities included programming the National Federal Marketing response line database and fielding tech support calls. Served in the NFM Customer Center. Played major role in the roll-out of PS/2. Awarded one of two NFM Area Systems Symposium slots.

  • Financial Analyst

    IBM

    (Public Company; 10,001 or more employees; IBM; Information Technology and Services industry)

    April 1984February 1986 (1 year 11 months)

    Supported development groups in IBM's Entry Systems Division in Boca Raton (the birthplace of the original PC). Awarded IBM's Quality Award for innovative systems improvements and quality support. Approved and tracked capital and budgetary expenditures and payroll / headcount.

  • Managing Partner

    Lloyd's Computers

    (Privately Held; 1-10 employees; Retail industry)

    June 1981August 1982 (1 year 3 months)

    Started and managed consumer computer store in the University Mall in Orem, UT. Within a month of opening, we had the highest sales per square foot of any store in the mall. Clients and customers included a whos-who of Utah Valley.

  • Comptroller

    Zeda Computers International, Ltd.

    (Privately Held; 11-50 employees; Computer Hardware industry)

    August 1980June 1981 (11 months)

    Managed all financial operations for this 35-person CPM systems manufacturer located in Provo, UT.

  • Auditor

    Price Waterhouse

    (Partnership; 10,001 or more employees; Accounting industry)

    April 1979August 1980 (1 year 5 months)

    Worked on a variety of audits, including HP, Stanford, University of Phoenix, and other Silicon Valley institutions.

  • Insurance Sales, Registered Representative

    Ford & Associates

    (Insurance industry)

    19771979 (2 years )

    Put myself through college selling life insurance, health insurance, and securities.

  • Sales Intern

    General Mills

    (Public Company; 10,001 or more employees; GIS; Consumer Goods industry)

    April 1978August 1978 (5 months)

    Crunched numbers, assisted office, made friends, and earned the title (complete with the award of a T-shirt) of "Adopted Texan," which is, I was told, the highest honor ever bestowed by my fellow office workers.

  • Missionary

    LDS Church

    (Non-Profit; 10,001 or more employees; Religious Institutions industry)

    January 1973January 1975 (2 years 1 month)

    Served in the Japan Tokyo Mission. Almost the best 2 years of my life - right up there with those years when my children were born and still young, and all of the years since marrying Kathy.


Dave Whittle’s Education

  • IBM Marketing Education

    Marketing Rep , Systems Engineering, Marketing , 19861987

    I list this because IBM's 1-year+ Marketing Training was easily the equivalent of an advanced technology and marketing degree.

  • Brigham Young University - Marriott School of Management

    MBA , Finance / Marketing , 19821984

    Graduated with Distinction, Assistant to MBA Program Director

  • Brigham Young University

    BS , Accounting / Econ minor , 19751979

    Graduated Cum Laude, with Highest Honors

    Activities and Societies:
    Phi Kappa Phi, Beta Alpha Psi, Oratorio Choir, Associated Students Chief Auditor, Honors Program

Additional Information

Dave Whittle’s Interests:

Technology, digital home, home entertainment, travel, international cultures and American subcultures, philosophy, politics, religion, fishing

Dave Whittle’s Groups:

Friend of APCUG (Association of PC User Groups), BYU Management Society, StomperNet

  •    BYU Marriott School of Management Alumni
  •    Brigham Young University Alumni
  •    The Greater IBM Connection: IBM's alumni program for past and present IBM employees
  •    LinkedSEO
  •    LDS Professionals
  •    Linked Affiliate - A Place for Affiliate Marketers to Meet!
  •    eMarketing Association Network
  •    Internet Affiliate Marketers Association (IAMA)
  •    Online Word of Mouth Marketing Group (OWOMMG)
  •    Current and Ex-IBM Employee Group
  •    PricewaterhouseCoopers PwC
  •    Big 4 Alum & EE's CPA, MBA Pricewaterhouse PWC, Deloitte Touche,Ernst EY, KPMG Goal 5,000 Users eom
  •    OS/2 professionals
  •    Social Media Marketing
  •    IBM Alumni
  •    General Mills, Inc.
  •    Team OS/2 Alumni
  •    The Official Brigham Young University Alumni Network
  •    APCUG Alumni
  •    CoolHotNot Discussion Group
  •    FirstMile.US
  •    LDS Returned Missionary
  •    The Join Me On Twitter Group - Add followers daily!
  •    LDS Social Media
  •    BYU Alumni Internet Marketing

Dave Whittle’s Honors:

Duke University Guest Lecturer, Sanford Institute of Public Policy (2001)
OS/2 Professional Magazine Award (1993)
Outstanding Young Men of America (1987)
IBM Vice President's Award
IBM 100% Club
IBM Systems Engineering Symposium
IBM Suggestion Award (Maximum)
IBM Quality Award
Phi Kappa Phi Honor Society
Hinckley Scholar, BYU
Presidential Scholar, BYU
Dean's Scholar, BYU
Highest Honors, BYU
Ephebian Society


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