Dave Lawson, PMP

Dave Lawson, PMP

Social Media / SEO / SEM Consultant for Hire

Location
Toronto, Canada Area
Industry
Online Media

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Dave Lawson, PMP's Overview

Current
  • Proprietor/Marketing Manager at Benton Clay Trading Company
  • Social Media / SEO / SEM Consultant at Dave Lawson Consulting (Sole Proprietorship)
Past
Education
  • University of Waterloo
Recommendations

5 people have recommended Dave

Connections

80 connections

Websites

Dave Lawson, PMP's Summary

I've developed and maintained web sites, and made them searchable, for 12 years. In that time I've obtained several professional certifications including the PMP and Google AdWords Qualified Individual. As a one-man operation with almost zero overhead I'm able to help small companies at an attractive price point that allows them room to mark up my services. Recent accomplishments include achieving a 1300% Google AdWords ROI for a well-known charity and elevating a national brand to a Google authority site in less than 6 months.

Specialties

SEO/SEM (search engine optimization, search engine marketing), Google Analytics, IT Project Management, translation software, content management systems (Joomla, WordPress, Magento, MovableType, Ektron), and many aspects of web development including graphics, cascading style sheets (CSS) and mark-up languages.

Dave Lawson, PMP's Experience

Proprietor/Marketing Manager

Benton Clay Trading Company

Privately Held; 1-10 employees; Consumer Goods industry

July 2009Present (2 years 7 months)

Benton Clay was conceived by my wife and myself as a way of extending her soap making and pottery business into male-oriented markets with artisanal shaving soaps, porcelain shaving mugs and porcelain-handled shaving brushes.

Social Media / SEO / SEM Consultant

Dave Lawson Consulting (Sole Proprietorship)

April 2007Present (4 years 10 months)

Providing online communications consulting, coaching, and project management. Manage Google AdWords spend and strategy. Implement and maintain content management systems. Organic SEO (search engine optimization).

Corporate Webmaster

Husky Injection Molding Systems

Privately Held; 1001-5000 employees; Machinery industry

April 2000March 2007 (7 years)

Looked after the company's website and related projects including: management of all aspects of the site through 4 major design iterations; development of an in-house CMS; translation of the site into 9 languages; coordination of internal and external vendors and SME's.

Web Designer and SEO Early Adopter

Kairos Communications (Self Employed)

19962000 (4 years)

Made findable web sites for real estate agents.

Dave Lawson, PMP's Education

University of Waterloo

19821992

Dave Lawson, PMP's Additional Information

Websites:
Interests:

Digital Photography. Social Networking. Vintage Electric Pianos. Songwriting. Sequencing and composition software. Recording. Enjoying my children.

Groups and Associations:

Project Management Institute (PMI).

Honors and Awards:

PMP April 2005
dotMobi Certified Developer Feb 2007
Google AdWords Qualified Individual Sept 2008

Contact Dave for:

  • career opportunities
  • consulting offers
  • expertise requests
  • getting back in touch

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