
Interactive Marketing Manager at Direct Capital Corporation
Greater Boston Area

Interactive Marketing Manager at Direct Capital Corporation
Greater Boston Area
My professional career includes strong experience in management, marketing, sales and business development. A wide variety of projects has provided significant experience in working with all corporate levels, departments and business sizes. I have a robust ability to identify opportunities in an organization, build consensus with key stakeholders and execute on the implementation of strategies to leverage those opportunities.
Identifying how businesses and business units can leverage digital media, integration of social media tools into a successful sales model, development and implementation of interactive marketing strategies, business development, lead conversion, online & face to face presentations, relationship development and management.
(Privately Held; Financial Services industry)
September 2009 — Present (3 months)
(Privately Held; Financial Services industry)
March 2009 — September 2009 (7 months)
Managed all aspects of the development and implementation of corporate blog including platform selection, design and social media integration. Responsible for blog elements including writing content, management of editorial calendar, monitoring & responding to comments with the blog community and distributing content to appropriate channels.
In addition, I have developed and launched several other company social media efforts including Twitter, Facebook and brand/competitor monitoring.
I'm also involved in several areas of developing additional company web platforms including as a business leader for a product development focus group team.
(Privately Held; Financial Services industry)
December 2007 — September 2009 (1 year 10 months)
Responsible for development, delivery and continuous improvement of entry level and advanced sales training programs. Training includes one-on-one coaching and large group presentations in person and via web conference.
(Financial Services industry)
December 2006 — December 2007 (1 year 1 month)
Built profitable portfolio by developing and maintaining partnerships with business owners in many industries primarily by telephone to provide financing solutions.
(Privately Held; 11-50 employees; Real Estate industry)
January 2000 — 2007 (7 years )
Co-founded and developed a start up real estate brokerage. Successfully developed and implemented critical systems including recruiting, hiring, training, lead generation, lead conversion and client fulfillment.
(Privately Held; 1-10 employees; Real Estate industry)
1997 — 2000 (3 years )
(Financial Services industry)
1993 — 1996 (3 years )
BA , Economics , 1989 — 1992
Business 1988 — 1989
Ironman Finisher (Lake Placid 2006, training for 2009), Triathlete, The New England sports scene (Pats, Celts, B's, Revs), Reading, Blogging
Granite State Triathlon Club
Paul Harris Fellow, Rotary International
Certified Inbound Marketing Professional