Dave Cook

Current

• Sr. Director, Marketing at TheFind.com

Past

• Director, Marketing at TheFind.com
• Search Marketing Manager at Buy.com
• Online Marketing Specialist at Makita USA

• Marketing at GE Capital Financial

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Education

• Brigham Young University

Recommended

2 people have recommended Dave

Connections

229 connections

Industry

Internet

Websites

• My Company
• My Website
• TheFindGreen

Dave Cook’s Summary

Seasoned online marketing professional with 7+ years of search engine optimization (SEO) and search engine marketing (SEM) experience, and 10 years general online marketing experience. I have managed multi-million dollar PPC programs across multiple engines, optimized datafeeds/bids with all major shopping comparison sites, and managed business-side analytics using Omniture and Coremetrics.

Dave Cook’s Specialties:

SEO, SEM, analytics, datafeed management, social marketing, public relations, display advertising, email marketing, event management.

Dave Cook’s Experience

• Sr. Director, Marketing

  TheFind.com

  (Privately Held; 11-50 employees; Internet industry)

  April 2008 — Present (1 year 4 months)

  Direct online marketing efforts for TheFind.com, including
  SEO, SEM, social media, viral marketing, email, events, and analytics.

• Director, Marketing

  TheFind.com

  (Privately Held; Internet industry)

  August 2006 — April 2008 (1 year 9 months)

• Search Marketing Manager

  Buy.com

  (Privately Held; 51-200 employees; Internet industry)

  August 2004 — August 2006 (2 years 1 month)

  Managed all aspects of multi-million dollar search engine marketing (PPC, SEO) and shopping comparison programs. Also negotiated contract and managed implementation / relationship with analytics provider (Omniture) and search marketing agency (Performics).

• Online Marketing Specialist

  Makita USA

  (Public Company; 1001-5000 employees; Electrical/Electronic Manufacturing industry)

  December 2002 — May 2004 (1 year 6 months)

  Managed web content, production, and development for world's largest power tool manufacturer. Created online promotions and customer acquisition programs, including national sweepstakes. Worked with affiliates and distributors to implement marketing strategies. Managed all Internet related projects and monitored their performance.

• Marketing

  GE Capital Financial

  (Public Company; 10,001 or more employees; GE; Financial Services industry)

  May 2000 — October 2000 (6 months)

  Worked on direct mail, online marketing, intranet development, and event planning projects.

Dave Cook’s Education

• Brigham Young University

  BA , Communcations, Marketing , 1996 — 2000

Additional Information

Dave Cook’s Websites:

• My Company
• My Website
• TheFindGreen

Dave Cook’s Groups:

•    Brigham Young University Alumni
•    Search Engine Marketing Professional Organization (SEMPO) - OFFICIAL GROUP FOR THE ORGANIZATION
•    SMX - Search Marketing Expo
•    Google Group
•    Search Marketing Salon
•    San Francisco Bay Area Search Engine Marketing
•    The Official Brigham Young University Alumni Network

Dave Cook’s Contact Settings

Interested In:

• career opportunities
• consulting offers
• job inquiries
• reference requests
• getting back in touch