
Principal at The Powers Group
Greater Detroit Area

Principal at The Powers Group
Greater Detroit Area
• I've coached for success in both small business and in Fortune 500 organizations -- creating and delivering compressed, time efficient custom tailored marketing seminars and courses that boost sales and customer satisfaction.
• Award-winning instructor, sales manager and sales person for the Dale Carnegie Systems.
• Developed and presented courses for one of the country's largest residential home builders that management recognized as having played a key role in the company's sales dominance and J.D. Power customer satisfaction ratings.
• Authored the book on successful sales strategies entitled "Sales in a Challenging Real Estate Market."
• Coaching sales people and business owners with motivating, actionable techniques
• Crafting of marketing and ad copy that helps business boom
• Deliver sales, cross-selling and service training customized to the client's operation
(Marketing and Advertising industry)
2006 — Present (3 years)
Speak on business and motivational topics. Write marketing that helps businesses to boom which includes: Marketing discovery work, sales letters, reports, sales scripts, sales and service training.
(Privately Held; Construction industry)
1991 — 2006 (15 years)
Authored a state-of-the-art sales program for residential sales people. Wrote workbooks, follow up systems and produced audio learning programs.
Authored the book "Sales in a Challenging Real Estate Market" that is fast becoming a mainstay for Real Estate sellers' closing technique.
Authored and facilitated courses on understanding quality, customer-driven quality and building quality relationships. These processes helped many homebuilders to establish a successful internal culture with associates as well as trades and suppliers. These tailored, high-impact courses positioned one of the largest homebuilders to dominate customer satisfaction ratings as measured by J.D. Power & Associates.
(Education Management industry)
1990 — 1996 (6 years)
Designed and delivered courses to improve company culture, customer survey scores and profitability. Worked with General Motors Dealerships, Navistar Dealerships and H&R Block Tax Advisers.
(Privately Held; Professional Training & Coaching industry)
1979 — 1989 (10 years)
Certified instructor of the Dale Carnegie Sales, Management, Communications and Human Relations Courses. Sold to corporations and individuals. Managed a team of instructors and reps.
Note: For the literally thousands of people I trained who may be looking for me -- during this time I changed my name from Fred Warzocha to Daron Powers.
BBA , Marketing , 1971 — 1975
During this time I attended under my birth name of Fred Warzocha. I would later change it to my stage and now legal name Daron Powers.
Bachelor of Business Administration in Marketing from Eastern Michigan University. While studying, I worked my way through college selling homes and playing music. Love gardening, landscaping and playing bass guitar in the Skye Island Band, a classic rock, blues, Motown & smooth jazz band. I am married and have three daughters. Black belt and Brown Belt in two different style martial arts, Tae Kwon Do and Aikido. Veteran of the United States Air Force.