Owner, Proterra Advertising
Dallas/Fort Worth Area
Owner, Proterra Advertising
Dallas/Fort Worth Area
1993 to present: President and CEO, managing all company operations for the agency including department head personnel, interactive, Marketing Sales and community support. Proterra Advertising is listed as one of the top 25 agencies in the metroplex (DBJ) and one of the fastest growing companies as well (SMU Cox top 100).
1991 to 1993: Responsibile for driving new business for the direct marketing agency (CBC) and developing a solid base of good customers nationally. recognized as top national sales in 1993.
Direct Marketing specialist for driving sales to retail, call center and E-com venues. New market specialist driving untapped segments such as Hispanic/mutilculture, targeting high, medium and low credit score opportunites.
(Privately Held; Marketing and Advertising industry)
1993 — Present (16 years )
Proterra bridges the gap between traditional advertising and direct marketing. With roots in multicultural and direct marketing, we believe that solid measurement, effective planning, innovative strategies, break-through creative and impeccable execution build better brands every time. Whether it is TV, radio, print, interactive, mobile, direct marketing, promotions or events, Proterra will show you the numbers that not only bring you customers, but also help you keep them.
(Marketing and Advertising industry)
May 1991 — May 1993 (2 years 1 month)
CBC was a direct marketing company with in-house direct marketing and commercial print facilites
(Marketing and Advertising industry)
January 1982 — May 1991 (9 years 5 months)
100% commision enviroment supporting data and marketing enviroments
BBA , Marketing , 1976 — 1982
Riding my Harley, working out, my dogs, my wife, and meeting great people
2006 and 2007 Top Minority Business in DFW, Dallas Business Journal
2006 and 2007 Top 25 Agencies in DFW, Dallas Business Journal
2007 Best Places to Work, Dallas Business Journal
2007 and 2008, Two Print Communicator Awards
2008 Top 100 Fastest Growing Businesses in Dallas, SMU Cox School of Business