Current
  • Team Lead | Creative Director at Software Engineering Institute | Carnegie Mellon University
  • Co-Founder at Lotuspike LLC
  • Owner at Freelance Graphic Designer (Sole Proprietorship)
Past
  • Senior Graphic Designer at Software Engineering Institute | Carnegie Mellon University
  • Graphic Designer at Giant Ideas Creative Group
  • Graphic Designer at Pipitone Group
  • Graphic Designer at ThoughtForm (formerly Agnew Moyer Smith Inc.)
Education
  • Rochester Institute of Technology
  • Irondequoit High School
Connections
39 connections
Industry
Graphic Design
Websites

Daniel Pipitone’s Summary

With over a decade of creative industry experience, I am a graphic design and communication professional. I specialize in simplifying the complex, making information clear and as beautiful as possible. With special focus on information design and corporate identity, I am well versed in brand building and design across all communications channels, including print, internet, video and sound.

Daniel Pipitone’s Specialties:

Corporate Identity, Branding and Identity / Brand Guidelines and Corporate Standards. Design for Non-for-Profit.


Daniel Pipitone’s Experience

  • Team Lead | Creative Director

    Software Engineering Institute | Carnegie Mellon University

    (Educational Institution; 201-500 employees; Computer Software industry)

    April 2006Present (2 years 2 months)

    The Software Engineering Institute is a federally funded research development center (FFRDC) affiliated with Carnegie Mellon University. The SEI’s mission is to advance the state of practice for software engineering and related disciplines.

    I lead the SEI’s Communication Design team, collaborating with illustrators, writer / editors, and web developers to provide strategic creative planning, concept development and communication of complex technical concepts across a variety of mediums for our internal customers. I direct the vision for all design projects for a team of 6 mid- to senior-level designers. I represent and promote our in-house creative group to our internal clients and executive management, as well as oversee professional development and coaching of all staff designers.

  • Co-Founder

    Lotuspike LLC

    (Partnership; 1-10 employees; Music industry)

    2002Present (6 years)

  • Owner

    Freelance Graphic Designer (Sole Proprietorship)

    (Sole Proprietorship; Myself Only; Graphic Design industry)

    1998Present (10 years)

    Freelance design sole proprietorship.

    Own and operate a freelance design business to a variety of small clients, providing a full range of services including graphic design for print, web, interactive, branding and marketing support. Customers include CASA of Allegheny County, Michael Schneider, Psy.D. and Associates, Revolution Wellness, VERITAS Legal Services and Conway E & S, Inc.

  • Senior Graphic Designer

    Software Engineering Institute | Carnegie Mellon University

    (Educational Institution; 201-500 employees; Computer Software industry)

    April 2006April 2007 (1 year 1 month)

    Functioned as senior graphic designer within SEI’s Communication Design department, dedicated to the SEI’s Software Product Lines initiative.

    Responsible for graphic design and complex information design on a variety of print projects, presentations, technical reports, conference-related materials, web-based marketing and promotional materials, project management and overall support of the SEI brand.

  • Graphic Designer

    Giant Ideas Creative Group

    (Privately Held; 11-50 employees; Marketing and Advertising industry)

    May 2003February 2006 (2 years 10 months)

    A full-service, multi-disciplinary advertising agency and creative firm.

    Held a senior-level design position, responsible for development of advertising campaigns, graphic design solutions for print, broadcast, direct mail, interactive and the internet. Included work for clients such as H.J. Heinz Company, Adelphia Communications, InCode Wireless, Pittsburgh Opera, Mario Lemieux Foundation.

  • Graphic Designer

    Pipitone Group

    (Privately Held; 11-50 employees; Information Technology and Services industry)

    19992003 (4 years)

    A full-service integrated marketing and design firm.

    Provided design of corporate identity systems, branding and corporate marketing collateral across print, internet and multimedia environments. Included work for clients such as Pittsburgh Opera, PPG, Children’s Hospital of Pittsburgh and Federated Investors.

  • Graphic Designer

    ThoughtForm (formerly Agnew Moyer Smith Inc.)

    (Privately Held; 11-50 employees; Design industry)

    December 1996February 1998 (1 year 3 months)

    A full-service communication, planning and design firm.

    Involved in a variety of multi-discipline design projects including corporate publications, identity systems, packaging, internet and software development. Included work for clients such as Steelcase, Burt Hill Kosar Rittelmann Architects and Westinghouse


Daniel Pipitone’s Education

  • Rochester Institute of Technology

    19931996

  • Irondequoit High School

    High School, 19881991


Additional Information

Daniel Pipitone’s Websites:

Daniel Pipitone’s Interests:

Graphic Design, music, art and cultural interests of all kinds. Creative ideas sharing and information communication are my passions. So is simplicity and refinement of complex ideas.

Daniel Pipitone’s Groups:

Lotuspike Progressive Ambient and Electronic Music, AIGA, International Institute for Information Design (IIID), Software Engineering Institute

Daniel Pipitone’s Honors:

- Pittsburgh Advertising Federation awards for Interactive and Advertising work (ADDY) - 2004, 2005
- AIGA Communication Show (Pittsburgh) honors - 2004
- Society for Technical Communication - Honors for work on "Ultra-Large-Scale Systems, The Software Challenge of the Future"


Daniel Pipitone’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • getting back in touch

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