
Strategy Junkie & Marketing Entrepreneur
Spokane, Washington Area

Strategy Junkie & Marketing Entrepreneur
Spokane, Washington Area
I seek opportunities that allow me to exhaust my strategy muscle. My professional career is one of continual growth and learning.
Highly motivated and driven business/sales/marketing professional and obliterate-the-box thinker. Broad understanding of people and the dynamics of B2B and B2C markets. Proficient with Mac & PC platforms including most business applications, creative tools, web applications, etc. Working to develop a distinct, proprietary process which allows a business to quickly define their positioning strategy and maximize their profit potential.
(Marketing and Advertising industry)
June 2008 — Present (1 year 7 months)
Sole consultancy guiding emerging businesses to a path of sustained growth and sales performance. Building strategies combining an eye on sales, marketing, and general business development for small to medium sized organizations to leap over the growth hump.
(Professional Training & Coaching industry)
July 2007 — June 2008 (1 year )
Cherry picked from the job market to develop a marketing training program for clients enlisted in business coaching, sales training and management training. Facilitated local and remote classes on various elements of the Sandler Sales System including President's Club, Strategic Management & Professional Advantage. Also provided non-Sandler business/marketing coaching to a number of clients. Additional marketing responsibilities include all facets of planning and execution of strategy, position & support materials.
(Public Company; 201-500 employees; CCNI.OB; Staffing and Recruiting industry)
June 2006 — July 2007 (1 year 2 months)
Responsible for the vision and leadership of a dynamic team of industry veterans to develop sales organization standards including: Compensation model, Hiring practices, On-boarding and training, Management metrics, Nationwide territory alignment, CRM development and implementation.
After extensive research on sales training programs, led campaign to employ Sandler Sales Training, and worked directly with the implementation as a student and manager of this program, including: Training Boot Camp, Recurring weekly Presidents Club training, Bi-weekly Strategic Management training.
Responsible for direct leadership of: 6 Sales managers in charge of 88 sales personnel nationwide, 2 Sales trainers.
(Public Company; 201-500 employees; CCNI.OB; Staffing and Recruiting industry)
April 2004 — June 2006 (2 years 3 months)
Initially responsible for marketing standards for 85 national branch locations including brand/logo design, business material development, collateral development and production and vendor management. Growth of responsibilities included: Strategic positioning including a plan to add value to a commoditized industry, Extensive national market research and planning, Brand development, Website design and development, Marketing plan and budgeting, Internal and external communications, Targeted business development and recruiting campaigns, Dynamic as-needed field marketing support. Led team of employees including director of culture & communications, graphic designer, communications coordinator and marketing manager.
(Privately Held; 1-10 employees; Telecommunications industry)
October 1999 — March 2004 (4 years 6 months)
Under annual retainer as marketing counsel for this growing local telecommunications organization, my company provided: A strategic positioning plan to decommoditize public utility service offerings, Brand/logo design, Business material development and production, Marketing collateral development and production, Website design and development, Planned service area market research.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
June 1999 — December 2003 (4 years 7 months)
Responsible for all facets of business development, direction, management and positioning. Acted as the “man wearing all hats” including sales, operations, client service & accounting. Developed long-standing client relationships through networking and referrals. Provided marketing and creative services to a wide range of industries including notable organizations such as: Petsmart, Inc., The GoDaddy Group, Inc., Marriott International, Inc., Accipiter Communications, Inc., Re/Max Elite – The Redding Group, Bphone.com, Simple Media Group, Eagle Picher, Jackson & Tull Engineering, SMARTech Engineering, City of Mesa, AZ
Professional: General marketing practices, vehicles & concepts, graphic design and business aesthetics, strategic planning and positioning, starting, growing & developing businesses, technology, buzz... Personal: Family & friends, Dance music DJing and production (many sub-genres of house & techno), computers & technology, wine (of all varietals), everything culinary, "the outdoors" (hiking, climbing, rafting, camping, fishing, skiing, MX, mountain biking, watersports, disc golf, etc...), nightlife, people watching, photography...