
CEO at Carrie & Danielle, Inc.
Vancouver, Canada Area

CEO at Carrie & Danielle, Inc.
Vancouver, Canada Area
Marketing and technology executive and entrepreneur with extensive experience in brand strategy and online and offline marketing. Particular expertise in turning new technologies into relevant, pragmatic applications that work for real people.
Branding, content development, social media, marketing analytics, return on marketing investment
(Privately Held; 1-10 employees; Internet industry)
March 2008 — Present (3 months)
Carrie & Danielle, Inc. is very much above the radar in the offline world, but in stealth mode online. Our founders, Carrie McCarthy and Danielle LaPorte, have created a book and a consulting practice built on their own personal brand and wisdom.
Style Statement: Live By Your Own Design (Little, Brown and Company) is available for pre-order now and will be in stores in April, 2008. We're building a social site to extend the brand online; it will be a place to create and collaborate on a vision of your ideal life. More soon.
(Information Technology and Services industry)
2008 — Present (less than a year)
(Privately Held; 1-10 employees; Internet industry)
March 2007 — Present (1 year 3 months)
Lypp provides innovative voice applications to end users and a platform for developers to build and integrate voice applications into existing tools and services.
Lypp's "on demand" approach provides developers with ubiquitous access to enterprise-grade voice services with zero capital expenditure and without requiring any previous experience building and maintaining voice applications.
(Privately Held; 1-10 employees; Publishing industry)
October 2004 — Present (3 years 8 months)
Shine Media Inc. publishes Orange Life Magazine, a Canadian lifestyle publication, distributed six times annually in Toronto, Vancouver, Montreal and Calgary.
(Privately Held; 1-10 employees; Internet industry)
February 2007 — February 2008 (1 year 1 month)
Gaboogie is re-inventing the audio conferencing industry and integrating voice into better tools for collaboration and sharing. We're transforming an experience that's frustrating and archaic into something seamless and elegant.
(Public Company; 51-200 employees; SHF; Telecommunications industry)
May 2006 — February 2007 (10 months)
Shift Networks is a publicly-traded company, providing IP communications services to Canadian businesses in major urban markets.
Overall responsibility for the marketing plan, budget and team, including development of brand and corporate identity, advertising and communications plan and eCRM tools and methodologies.
(Privately Held; 11-50 employees; Internet industry)
December 2003 — November 2005 (2 years)
(Information Technology and Services industry)
2001 — 2003 (2 years)
(Information Technology and Services industry)
1999 — 2001 (2 years)
(Information Technology and Services industry)
1999 — 2000 (1 year)
MA, 1997 — 1999
BA, 1993 — 1996