Dan Bloom
Starter/entrepreneur, social media content developer, PR guy, marketing writer, MFCEO of TEXTACTIVE
- Location
- Israel
- Industry
- International Trade and Development
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Dan Bloom's Overview
- Current
-
- Founder/Owner/Operator at TEXTACTIVE
- Founder/Starter/Entrepreneur at GTFI
- Past
-
- International Liaison (through TEXTACTIVE) at Fanzila
- Content Development (through TEXTACTIVE) at VCON
- Director of International Communications at Meishar Immediate Community
- Education
-
- U.S. Army Signal Officer Course
- University of California, Santa Barbara
- Eagle Rock Jr./Sr. High School
-
Eagle Rock Elementary School
-
Aldama Elementary School
- Connections
-
500+ connections
Dan Bloom's Summary
One of Israel’s leading marketing and public relations professionals, Dan Bloom is an expert in promoting Israeli business to international customers, partners and audiences of all types.
Dan is originally from California, where he wrote copy for New York Times Company newspapers and also spearheaded the international marketing of one of the country’s best-selling wine brands (since acquired by E.&J. Gallo Winery).
While working in the California wine industry, Dan managed marketing efforts including promotions, publicity, events, advertising, packaging, point-of-sale, tastings, awards, marketing materials, press releases, distributor communications, and public speaking. Media relations efforts led by Dan and his team resulted in coverage by Wine Spectator, Wine X Magazine, Wine Business Monthly and other leading industry publications and general media.
Applying his well-developed marketing, communications and writing expertise locally, Dan has helped Israeli high-tech powerhouses such as Yair Shamir's VCON, Dov Moran's M-Systems, Eli Harari's SanDisk and Fanzila (a Blumberg Capital portfolio company) to attract the attention of customers, partners and major media organizations, such as TechCrunch, All Facebook, CNN, BusinessWeek and The Wall Street Journal.
Furthermore, by virtue of experience representing companies listed on the Paris Bourse (now NYSE Euronext) and NASDAQ, Dan is qualified and experienced in writing content for the financial community. He is an expert in generating material that contributes to the success of initial public offerings (IPOs), secondary offerings, partnerships, joint ventures and acquisitions.
Specialties
Text content, public relations, marketing writing, social media content, business plans, market research, corporate communications, press releases, media & sales kits, FAQs & messaging
Dan Bloom's Experience
Founder/Owner/Operator
TEXTACTIVE
Privately Held; 1-10 employees; Writing and Editing industry
May 2010 – Present (2 years 2 months)
TEXTACTIVE helps Israeli companies to attract customers, partners and investors with dynamic text content.
The company offers a comprehensive range of products and services, which contribute to world-class public relations, marketing and business endeavors.
Founder/Starter/Entrepreneur
GTFI
September 2008 – Present (3 years 10 months)
Comprehensive involvement with consulting, strategic business planning, research, analysis, finance, branding, product creation, website design and content development, business development, marketing tool generation and sales.
International Liaison (through TEXTACTIVE)
Fanzila
Privately Held; 11-50 employees; Internet industry
July 2011 – March 2012 (9 months) Israel
A variety of contributions geared toward the launch and promotion of the world's first social apps platform for Facebook. Press release writing and distribution; text content for website; social media content for Facebook, Twitter, CrunchBase, LinkedIn and other sites; proposals; presentations; and public relations strategy and execution.
Content Development (through TEXTACTIVE)
VCON
Privately Held; 51-200 employees; Telecommunications industry
February 2011 – June 2011 (5 months)
Key messaging, branding, website content, news releases, social media content, brochure development and more.
Director of International Communications
Meishar Immediate Community
Privately Held; 51-200 employees; Consumer Electronics industry
January 2009 – March 2010 (1 year 3 months)
Deeply involved in a wide range of activities, including market intelligence, business planning, product development, packaging, events, web site content and marketing material creation.
Part of Essence Security International (the OEM partner to the leading security group in Europe), Meishar Immediate Community is a company committed to leading the world in making smart energy conservation, home security, family care and other technologies easy-to-use, affordable and accessible to the mass market.
Senior Public Relations Manager, Israel
SanDisk
Public Company; 1001-5000 employees; SNDK; Semiconductors industry
November 2006 – September 2008 (1 year 11 months)
Was the main public relations point-of-contact in Israel for the SanDisk corporation. Responsible for global public relations activity for the Mobile Network Operator (MNO) and Mobile Handset Vendor (MHV) divisions of SanDisk. Managed the international speakers bureau, awards submissions and other general PR activities for the corporation.
Director, Corporate Communications
M-Systems
Public Company; 1001-5000 employees; SNDK; Semiconductors industry
September 1999 – November 2006 (7 years 3 months)
Managed public/media relations, produced press releases, wrote articles, developed media kits, coordinated product launches, developed web site content, administered contact database, coordinated television appearances, press conferences and tours. (Acquired by SanDisk in November, 2006)
Marketing Communications Specialist
VCON
Privately Held; 51-200 employees; Telecommunications industry
November 1998 – September 1999 (11 months)
Managed media, investor & public relations, coordinated events, created marketing materials, developed analyst and media outreach strategy, composed website content and launched a new website for the company. Wrote and published annual report and other material for the company's IPO on the Paris Bourse (now NYSE Euronext).
Marketing Manager
Barefoot Winery
August 1996 – January 1998 (1 year 6 months)
Managed all marketing efforts including promotions, publicity, events, advertising, packaging, point-of-sale items, marketing materials, press releases, distributor communications, public speaking and media relations. Executed national expansion of Barefoot brand with comprehensive promotion and publicity campaigns.
Dan Bloom's Skills & Expertise
Dan Bloom's Education
U.S. Army Signal Officer Course
Electronic Telecommunications
1990 – 1990
University of California, Santa Barbara
BA, Communications
1985 – 1989
Eagle Rock Jr./Sr. High School
1979 – 1985
Eagle Rock Elementary School
1976 – 1979
Aldama Elementary School
1972 – 1976
Contact Dan for:
- career opportunities
- consulting offers
- new ventures
- job inquiries
- expertise requests
- business deals
- reference requests
- getting back in touch
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