Daan Jansonius

Daan Jansonius

Marketing Graduate with a penchant for anything Digital

United Kingdom

Current
  • Blogger at Daan Jansonius.com
  • Admin at Talklfc
Past
  • Guest Blogger at Viralblog
  • Bar Staff/(Online) Promotions at Censo
  • Junior Administrator at Jansonius Belastingadviseurs
  • Bar Staff at Cafe de Schoof
Education
  • Bournemouth University
  • Dorenweerd
  • Rijn IJssel
Connections
181 connections
Industry
Marketing and Advertising
Websites

Daan Jansonius’s Summary

I am currently in my final year of a BA Marketing degree. I am specialising in the areas of digital marketing and branding.

My interest in digital marketing was sparked during my placement year at online marketing agency Onetomarket. Here I focussed on creating, managing and optimising search engine advertising campaigns, as well as getting heavily involved in the company's own marketing programs. I also led a research team which was exploring the business opportunities of social media.

My interest in the field of online marketing led me initially to start guest posting on Viralblog.com, which is a leading blog in the field of viral marketing, and later to start my own blog at Daanjansonius.com

You can read more about my thoughts on (online) marketing at:

www.daanjansonius.com

Daan Jansonius’s Specialties:

Social media
search engine advertising
viral marketing
new media
marketing
branding
strategy
digital
interactive


Daan Jansonius’s Experience

  • Blogger

    Daan Jansonius.com

    (Marketing and Advertising industry)

    December 2007Present (1 year 8 months)

    This is my personal blog on which I write about developments in the (online) marketing industry, social media and the internet.

    You can find my blog at www.daanjansonius.com

    Have a look and feel free to leave a comment!

  • Admin

    Talklfc

    (Marketing and Advertising industry)

    2004Present (5 years)

    Over the last 5 years Talklfc has grown to become one of the largest and most respected communities for Liverpool FC fans.

    We have over a thousand active members who have created well over a million posts since 2004.

    My role involves community management and content creation.

  • Freelancer

    Rubber Republic

    (Marketing and Advertising industry)

    June 2009June 2009 (1 month)

    Rubber Republic hired me to support the seeding of the viral campaign for the Transformer - Revenge of the Fallen film.

    My role involved strategising, planning and executing blogger outreach elements of the campaign.

  • Freelancer

    We Are Social

    (Privately Held; Marketing and Advertising industry)

    December 2008December 2008 (1 month)

    We Are Social hired me to run their blogger outreach campaigns in Holland for the Ford Ka augmented reality mobile phone app and the Skype Video card widget.

    Both campaigns garnered a very positive response and resulted in placement on the top marketing blogs in Holland.

  • SEA Consultant

    Onetomarket

    (Privately Held; Marketing and Advertising industry)

    September 2007September 2008 (1 year 1 month)

    My placement at Onetomarket consisted of 3 different roles: SEA Consultant, Marketing Assistant and Research Leader.

    Within the SEA department I acted as consultant for various mid sized companies, as well as assisted the Senior Consultants with large coorporation's campaigns. Client strategy, campaign optimisation and copywriting were daily tasks on the job.

    As marketing assistant I got involved with various internal and external marketing activities. My main responsibility was the corporate blog and included giving internal workshops and building external relationships with bloggers, as well as providing content.

    As research leader I led a team that explored social media and its potential as marketing vehicle to Onetomarket and its clients. Our research led to various new services offered by the agency.

  • Guest Blogger

    Viralblog

    (Marketing and Advertising industry)

    November 2007July 2008 (9 months)

    Viralblog is the leading blog on viral marketing and during my time grew out to be a Ad Age Power Top 100 blog. It has over 1,500 subscribers and attracts tens of thousands of readers on a monthly basis.

    As guest blogger at Viralblog I regularly wrote about social media and viral marketing.

  • Bar Staff/(Online) Promotions

    Censo

    (Food & Beverages industry)

    March 2007June 2007 (4 months)

    Censo was one of the most popular night clubs in Bournemouth. My role was to moderate the MySpace and Facebook pages and keep regular readers up to date of events and special offers, as well as enticing people to visit the club.

    The two pages attracted several thousand of 'friends' and enabled Censo to reach many of their loyal fans on a regular and personal level. This approach resulted in a guest list of +/- 100 people on a daily basis.

  • Junior Administrator

    Jansonius Belastingadviseurs

    (Privately Held; 1-10 employees; Accounting industry)

    February 1999December 2005 (6 years 11 months)

  • Bar Staff

    Cafe de Schoof

    (Food & Beverages industry)

    September 2001August 2005 (4 years)

    Without realising it at the time, this is probably the job where I learned most about marketing.

    Customer service, a personal approach, knowing and understanding your customer - these are all very important skills which I picked up at Cafe de Schoof.

    The owner firmly believed that a personal approach and investing in your regular customers is the key to being successful in any business. The fact that his bar is still there after 25 years whilst all neighbouring bars change hands every two to three years has proven him right and has taught me a valuable lesson in marketing.


Daan Jansonius’s Education

  • Bournemouth University

    BA , Marketing , 20052009

    Activities and Societies:
    Member of the Bournemouth University Varsity Volleyball team,
    Captain of 5-a-side football team
  • Dorenweerd

  • Rijn IJssel


Additional Information

Daan Jansonius’s Websites:

Daan Jansonius’s Interests:

Football Volleyball Travelling Reading Skiiing New media Social Media Viral Marketing (Online) Marketing

Daan Jansonius’s Groups:

Viralblog
Talklfc
CIM
Daanjansonius.com

  •    Online Word of Mouth Marketing Group (OWOMMG)
  •    Twitter
  •    Digital Marketing
  •    Social Media Today
  •    Social Media Marketing
  •    Marketing Professionals Netherlands
  •    ECOM Experts, e-commerce / online marketing (6500+ Members)
  •    brandhackers
  •    Online Marketeers (+400 members)
  •    Internet/Online Marketing
  •    eMarketing Professionals
  •    TED: Ideas Worth Spreading
  •    Social Media Professionals Association
  •    We Are Social
  •    Fan of Word of Mouth Marketing
  •    IMS/OPR Class of 2009

Daan Jansonius’s Honors:

Semi Finalist in the 2008 Google Online Marketing Challenge


Daan Jansonius’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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