Cymberly Pierce

Current

• Interactive Development Manager at is7

Past

• ScrumMaster at 2Dialog
• Blog Contributor at Digital Pivot
• Interactive Account Coordinator at is7

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Education

• The University of Texas at Austin

Recommended

2 people have recommended Cymberly

Connections

119 connections

Industry

Internet

Websites

• My Company

Cymberly Pierce’s Summary

Strategic and proactive leader engaged in business development through scoping new initiatives and managing internal processes to ensure projects are completed on time and under budget.

Cymberly Pierce’s Specialties:

EXPERTISE: Agile, Budget & Bid Creation, Business Development, Client Interaction, Creative Briefs, Direct Response, Emails, Information Architecture, Integrated Campaigns, Landing Pages, Nonprofit, Process Documentation, Proposal Development, Strategic Development, Social Media, Technical Requirements, Site Redesign & Implementation SOFTWARE: Convio, Kintera, 2Dialog, Drupal, Joomla, CiviCRM, WordPress, iContact, Wufoo, LiteCommerce, EventBrite, Copper & Advantage Agency Management Systems

Cymberly Pierce’s Experience

• Interactive Development Manager

  is7

  (Marketing and Advertising industry)

  February 2008 — Present (1 year 10 months)

  PROJECT MANAGEMENT
  » Direct cross-functional team members to ensure all process milestones, deliverables and quality measures are completed on time and under budget
  » Prepare internal budgets, detailed Statements of Work and accurate timelines
  » Update project management system with appropriate details for team members and monitor overall scope of project
  » Manage multiple projects simultaneously for design and development of sites compatible with W3C accessibility guidelines
  » Analyze information architecture and create sitemaps that coordinate with client’s objectives
  » Review sales proposals and determine scope, hours, cost, resources and associated timelines
  PROCESS & PROGRAM MANAGEMENT
  » Department lead for agency management system setup and implementation
  » Enhance internal efficiency by developing organized processes
  » Responsible for increasing yearly budgets 2-5 times the previous year’s income through the fostering of new client relationships
  » Develop online lead generation strategies and corresponding viral campaigns that result in online database growth of up to 65%
  » Prepare proposals, estimates, presentations and financial projections for sales efforts, which helps secure over 50% of the company’s current income
  » Unify disparate client reports into consolidated structure and developed analytics reporting packages

• ScrumMaster

  2Dialog

  (Computer Software industry)

  April 2009 — October 2009 (7 months)

  » Utilized Scrum Agile Methodology for software development with cross-global teams
  » Directed and monitor Sprint Planning, Daily Scrum, Sprint Review and Sprint Retrospective
  » Prepared internal and client process documentation
  » Created email and CRM implementation project plan for new clients
  » Developed email templates pricing structure

• Blog Contributor

  Digital Pivot

  (Marketing and Advertising industry)

  2008 — 2009 (1 year )

• Interactive Account Coordinator

  is7

  (Marketing and Advertising industry)

  October 2006 — February 2008 (1 year 5 months)

  » Coordinated with offline mediums such as direct mail and television to launch integrated email and landing page campaigns
  » Organized and managed site redesign that cultivated a 50% increase above anticipated online revenue
  » Collaborated with team of experts to maximize CTR and CPC results for various SEM campaigns
  » Orchestrated successful microsite build that helped launch book into New York Times Best-Seller list
  » Negotiated with and supervised outside vendors for Spanish website build
  » Proposed Interactive Developer Manager position in order to fill project management gap in company

Cymberly Pierce’s Education

• The University of Texas at Austin

  Advertising , Business Foundations , 2002 — 2006

  Activities and Societies:

  Texas Sweethearts, Texas Advertising Group, Texas Exes

Additional Information

Cymberly Pierce’s Websites:

• My Company

Cymberly Pierce’s Interests:

project management, information architecture, business development, scrum, social media

Cymberly Pierce’s Groups:

University of Texas at Austin Texas Exes, Texas Sweethearts, DFWIMA, #lilD

•    DFW Interactive Marketing Association
•    Nonprofit Technology Network (NTEN)
•    Texas Exes/University of Texas at Austin
•    UT Austin Alumni Group
•    Scrum Practitioners
•    Tweeple
•    LevelTen - Web Trends & Strategies
•    Social Media Club Dallas

Cymberly Pierce’s Honors:

2009 Echo Award Winner – December 2008 “The Time Is Now” Campaign
2008 STRATMARK Spirit Award Nominee
2008 STRATMARK Big Idea Nominee
2007 STRATMARK New Employee of the Year Nominee

Cymberly Pierce’s Contact Settings

Interested In:

• job inquiries
• expertise requests
• business deals
• reference requests
• getting back in touch