Marketing Communications and Social Media Marketing Consultant
Greater San Diego Area
Marketing Communications and Social Media Marketing Consultant
Greater San Diego Area
Goal-oriented marketing communications professional with keen interest in increasing a company's growth and profitability.
Active in developing social network marketing and new media strategies as key channels to bring products and services to market.
Dedicated to helping individuals and companies maximize their presence on the Internet through new media, corporate blogging, network marketing, SEO and inbound marketing.
Proven track record in helping increase sales and backlogs, and achieving project goals on time and within budget.
Strong performer with a passion to win and increase sales.
While providing marketing consulting services to small and medium businesses, Cuong also publishes and maintains more than five different blogs ranging from marketing in the new social media space, to clean hybrid and electric cars and their technology, to the popular Vietnamese pho noodle blog.
"Among the many social networking channels I use to market my blogs are 9 Twitter companion accounts that collectively have more than 21,000 followers. I’m very active in blogs and micro-blogs, racking up more than 36,000 blog posts, tweets, conversations and discussions in a period of 7 months. Among other social network channels I have worked with are MySpace, Facebook, YouTube, as well as a number of social bookmarking channels."
Follow Cuong on Twitter @CuongHuynh, @LovingPho, @CleanCarTalk, @BlockbusterFilm, @SoccerUSA.
Network Marketing - Blogging, Micro-blogging, Vlogging - Social Media
Marketing Communications - Brand Identity - Press Releases - PR
Analytics, Metrics and ROI - Advertising - Marketing Plan
Creative Services - Art Direction - Search Engine Optimization
Web 2.0 Development - Web Applications - Graphic Design
Marketing Video - Desktop Publishing
(Food & Beverages industry)
December 2008 — Present (1 year )
LovingPho.com is a pho blog discussing everything about Vietnamese Pho Noodle with pho history, philosophy, viewpoints, opinions, editorials, recipes, ingredients, photos, videos, and how-tos. Visit www.lovingpho.com and follow twitter.com/lovingpho.
(Marketing and Advertising industry)
August 2008 — Present (1 year 4 months)
I am a marketing communications consultant working in the San Diego area. I'm active in developing social network marketing and new media strategies to bring products and services to market.
I am dedicated to helping individuals and companies maximize their presence on the Internet through new media, corporate blogging, network marketing, SEO and inbound marketing.
While providing marketing consulting services to small and medium businesses, I also publish and maintain more than five different blogs ranging from marketing in the new social media space, to clean hybrid and electric cars and their technology, to the popular Vietnamese pho noodle blog.
(Marketing and Advertising industry)
2009 — 2009 (less than a year)
(Automotive industry)
January 2005 — August 2008 (3 years 8 months)
Spearheaded competitive messaging and positioning of hybrid systems/components resulting in higher name recognition for company and products. Coordinated marketing activities to aggressively push product and brand at trade shows and conferences across the U.S./Canada.
Wrote and distributed corporate press releases through wire services, direct emails and other news channels. Engaged media contacts and participated in interviews to promote benefits of clean transportation systems. Led and hosted facility tours during visits from government and local dignitaries.
Designed corporate presentations to executive level audiences including investors, bankers and potential partners. Developed and maintained relationships with trade publication editors, industry advocacy groups, and local news organizations.
Managed rebranding to support new corporate strategy and marketing direction. Guided agency development of new brand identity to unify and position company for competitive strength.
(Privately Held; Marketing and Advertising industry)
2004 — 2007 (3 years )
(Internet industry)
2003 — 2005 (2 years )
Web Development & Creative Director
• Supervised design and development of multiple, highly ranked, search engine optimized, revenue-generating dynamic websites
• Assisted in online marketing of client products and services in vacation destination industry
• Managed creative team of 7-10 web programmers, database specialists, graphic designers and server administrators
• Implemented back-end, web-based assets and tools to facilitate management of multiple websites
(Information Technology and Services industry)
2000 — 2001 (1 year )
Art Director, Web Development Director
• Managed team of creative, programming and web server professionals
• Participated in marketing of web development services
• Directed all creative aspects of printed and electronic media
(Automotive industry)
1998 — 2000 (2 years )
Marketing Communications Lead
• Managed marketing graphics and collaterals, technical training manuals and videos, conferences and media events, website management, quality control and product inspection
(Defense & Space industry)
1992 — 1993 (1 year )
Atlas Systems Engineer
• Managed system integration of multi-hundred million dollar Atlas commercial space launch vehicle and NASA/DoD payloads
(Defense & Space industry)
1985 — 1992 (7 years )
Operations Analysis Specialist
• Responsible for market analysis of advanced space programs to identify viability of new space launch products
• Coordinated operations analysis of NASA and DoD space programs, including mission and launch infrastructure requirements and launch system operations
• Conducted competitive analysis of commercial space launch market
MS , Aerospace Engineering , 1983 — 1987
BS , Engineering with double major in Art , 1979 — 1983