Craig Sauerwalt (Craig@Sauerwalt.com)

Director of Internet Marketing and Customer Experience Enthusiast

Washington D.C. Metro Area

Current
  • Director of Internet Marketing at Sylvan Learning Systems
Past
  • Technology Manager at The Company Corporation
  • Internet Marketing Manager at MBNA
  • Manager, MBNA.com at MBNA America
Education
  • Drexel University
  • Widener University
  • Pennsylvania State University
Connections
299 connections
Industry
Internet
Websites

Craig Sauerwalt (Craig@Sauerwalt.com)’s Summary

Online marketing leader and consumer experience enthusiast with expertise and leadership skills in many areas: B2C and B2B online marketing, all aspects of search engine marketing (SEM, SEO, PPC, etc.), display advertising (CPA, CPC, and CPM approaches), email marketing, affiliate marketing, web site strategy and usability, content administration, web analytics, customer relationship management (CRM), technology governance, business analysis, business process re-engineering and project management.

Craig Sauerwalt (Craig@Sauerwalt.com)’s Specialties:

B2C and B2B online marketing, all aspects of search engine marketing (SEM, SEO, PPC, etc.), display advertising (CPA, CPC, and CPM approaches), email marketing, affiliate marketing, web site strategy and usability, content administration, web analytics, customer relationship management (CRM), technology governance, business analysis, business process re-engineering project management, and database marketing.


Craig Sauerwalt (Craig@Sauerwalt.com)’s Experience

  • Director of Internet Marketing

    Sylvan Learning Systems

    (Privately Held; 501-1000 employees; Education Management industry)

    March 2007Present (2 years 5 months)

  • Technology Manager

    The Company Corporation

    (Privately Held; 11-50 employees; Legal Services industry)

    May 2005March 2007 (1 year 11 months)

  • Internet Marketing Manager

    MBNA

    (Public Company; KRB; Banking industry)

    20012005 (4 years)

  • Manager, MBNA.com

    MBNA America

    (Public Company; KRB; Banking industry)

    January 2004April 2005 (1 year 4 months)

    Responsible for strategy, product, and project management related to MBNA.com and 12 other public site properties for MBNA America.


Craig Sauerwalt (Craig@Sauerwalt.com)’s Education

  • Drexel University

    MBA , Technology , 20012003

  • Widener University

    BS , Business Administration , 19961999

  • Pennsylvania State University

    Liberal Arts 19851989

    Activities and Societies:
    Phi Mu Delta fraternity.

Additional Information

Craig Sauerwalt (Craig@Sauerwalt.com)’s Websites:

Craig Sauerwalt (Craig@Sauerwalt.com)’s Interests:

volleyball, my family, Penn State, Philadelphia sports teams

Craig Sauerwalt (Craig@Sauerwalt.com)’s Honors:

Industry speaker at:

Search Insider Summit, 2009
SMX New York, 2008
Outrider, 2007


Craig Sauerwalt (Craig@Sauerwalt.com)’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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