
business development manager at Sems srl
Milan Area, Italy

business development manager at Sems srl
Milan Area, Italy
web marketing, search engine marketing, web analytics and ROI tracking tools
search engine marketing
(Privately Held; 11-50 employees; Marketing and Advertising industry)
November 2006 — Present (3 years 1 month)
I am in charge of the development of the new business opportunities for Sems, leading search engine marketing company operating in Italy.
Sems - participated by FullSIX Group - has its headquarter in Milan and offices in Paris, London, New York.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
October 2005 — October 2006 (1 year 1 month)
My primary role was to develop new business opportunities in the search engine marketing field and to established in the Italian market strong and durable relationships with 3rd Party, especially with medium-large digital marketing companies.
My competencies also regarded client management activities for the top agency’s customers.
(Privately Held; 11-50 employees; Online Media industry)
April 2004 — September 2005 (1 year 6 months)
At O-one I had an overview on the launch of the business unit focused on the online advertising activities of the agency and I managed the digital stretegies for the key customers of the company.
I also developed new business opportunities acquiring some of the key customers of the agency: Gruppo Banca Lombarda, Helvetia Assicurazioni and Carrefour Italia.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
May 2003 — March 2004 (11 months)
I participated to the definition of the positioning of the brand indicizzAzione.it (search engine marketing services) and to the commercial strategies for the business development of direct and indirect sale channels.
At indicizzAzione.it I managed the following activities:
- coordination of communication activities;
- new business and management of the partnerships of indirect channel (mainly constituted by web agencies, advertising agencies and media agencies);
- relationship with the prospects in the direct sale channel.
(Privately Held; 1-10 employees; Marketing and Advertising industry)
May 2001 — May 2003 (2 years 1 month)
I participated to the conception of the business idea of the company, to the drawing up of the business plan and its implementation. Im partner of the company with a marginal capital share.
As business developer I was completely in charge of the new business activities and management of key Clients.
(Privately Held; 11-50 employees; Marketing and Advertising industry)
March 2000 — May 2001 (1 year 3 months)
I worked in Marketing and Sales Department and I reported to the publisher; I managed the following activities:
- overview on the on-line activities of the publishing house;
- public relations;
- new business (acquisition of new customers in the new media field).
(Privately Held; Marketing and Advertising industry)
October 1998 — May 1999 (8 months)
I was in charge in the sales department to sell advertising pages into the international publications to customer that operates in the advertising field (advertising agency, web agency etc.)
(Marketing and Advertising industry)
1992 — 1994 (2 years )
comunicazioni visive 1987 — 1992
Modern Literature