Cresta Pillsbury

Cresta Pillsbury

CEO Superior Affiliate Managment

Orlando, Florida Area

Current
  • CEO at Superior Affiliate Management
Past
  • Sr. Director of Business Development at ScanAlert
  • Specialty Markets Manager at ScanAlert
Education
  • University of Nevada-Las Vegas
Connections
500+ connections
Industry
Internet
Websites

Cresta Pillsbury’s Summary

Key Account Management * New Business Development * Direct Sales & Reseller Partnerships * Consultative & Solution Sales * Networking & Relationship Building * Contract Negotiations

Dynamic 14-year sales career reflecting pioneering experience and record-breaking performance in the Retail, Hotel, Computer and Internet Industries. Remain on the cutting-edge, driving new business through key accounts and establishing strategic partnerships and dealer relationships to increase channel revenue.

Cresta Pillsbury’s Specialties:

• Expert in sophisticated e-commerce sales models and vast knowledge of both the e-business marketplace and the capabilities and complexities of products and SAAS.

• Outstanding success in building and maintaining relationships with key corporate decision-makers, establishing large-volume, high profit accounts with excellent levels of retention and loyalty


Cresta Pillsbury’s Experience

  • CEO

    Superior Affiliate Management

    (Internet industry)

    February 2008Present (1 year 10 months)

  • Sr. Director of Business Development

    ScanAlert

    (Privately Held; 51-200 employees; Computer & Network Security industry)

    January 2005November 2007 (2 years 11 months)

    Execute direct and channel partner sales models for SAAS applications. Targeting a broad market, customers that include Fortune 5000’s and emerging dotcoms. Interface directly with top-level executives, negotiate high-dollar contracts, and coordinate implementation.

    • Established Alliances with over 10 major integration partners such as Microsoft, VeriSign and over 200 channel partners which was instrumental in the aquisition of ScanAlert.

  • Specialty Markets Manager

    ScanAlert

    (Privately Held; 51-200 employees; Computer & Network Security industry)

    January 2003December 2004 (2 years )

    Attained ranking as the top #1 sales producer within 1 month and continued to be the top producer until ScanAlert was aquired by McAfee in 2007

    Generated the highest volume of new accounts company-wide and promoted to Sr. Director of Business Development. Brought in over 600 new clients on a subscription basis, with the revenue recurring and my churn was less than 10%.

    Opened a completely un worked territory, surpassing all sales goals in spite of the challenges associated with the sale of a brand new product

    Transformed an under-producing sales team immediately resolving long-standing problems, and instituting incentives that elevated performance while building moral and motivation


Cresta Pillsbury’s Education

  • University of Nevada-Las Vegas

    19871991


Additional Information

Cresta Pillsbury’s Websites:

Cresta Pillsbury’s Groups:

  •    Relevante -- Networking Group for Accounting, Audit, and Finance Professionals
  •    eMarketing Association Network
  •    Mobile Payment / Billing
  •    Solid Cactus Web.com, Inc.
  •    Ecommerce and Online Marketing Experts
  •    Network in New York City
  •    Interspire
  •    Invention Entrepreneurs
  •    Fans of PeoplePond and Personal Brand Building
  •    FitBase eCommerce Knowledge Exchange

Cresta Pillsbury’s Contact Settings

Interested In:

  • career opportunities
  • consulting offers
  • new ventures
  • job inquiries
  • expertise requests
  • business deals
  • reference requests
  • getting back in touch

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