
Digital Marketing Strategist
Hartford, Connecticut Area

Digital Marketing Strategist
Hartford, Connecticut Area
Business/Marketing executive with substantial digital marketing experience. High premium on providing marketing support for small businesses to large corporation. Focus on digital, measurement and accountability, search effectiveness and staff leadership/development.
Direct experience with retail, manufacturing & engineering, real estate, financial, healthcare, military, social networking, non-profit, advertising organizations. Interested in early-stage startups as well as companies “on the bubble.”
Technical and programming background provides ability to manage and understand the unique needs and styles of the following types of staff: Application Developer, Database Administrator, Project Manager, Creative Director, Graphic Artists, Traffic Manager, PR, Adminstration, and HR in a wide variety of business applications.
1st degree Black Belt and Martial Arts Instructor in Kenpo Karate, Tai Chi, Qi Gong and personal fitness training. Accredited as Specialist in Martial Arts Conditioning by the International Sports Sciences Association.
Marketing: Competitive analysis, writing, financing, PR, media & marketing plan generation
Management: Staff growth & development, account & project management, client consensus building
Creative: Photoshop, Illustrator, Flash Video, Radio & TV Production and studio, Final Cut
Programming: XML, HTML, JavaScript, usability & heuristics,C++, CSS, FLASH
Martial Arts: Kenpo & self-defense; Weapons: Bokken/Iaido, Arnis, Bo & Jo Staff; expert marksman and personal fitness training
(Internet industry)
2008 — Present (1 year)
Currently serving as President for the Ad Club of Connecticut. Served on board for four years prior to being elected as president.
(Internet industry)
December 2007 — Present (1 year 8 months)
Currently teaching martial arts weapons, self-defense, Tai Chi & Qi Gong. Personal training to help individuals meet and exceed their personal health and fitness goals.
(Privately Held; Online Media industry)
July 2000 — Present (9 years 1 month)
Currently oversee online brand presence and multi-pronged digital marketing campaigns of domestic and international brands ranging from Fortune 100 companies down to small businesses.
(Internet industry)
January 2003 — November 2007 (4 years 11 months)
Volunteer position that reported directly to 10th Degree Black Belt senior instructor/school owner. Responsible for training both adult and children's classes and special events such as birthday parties and belt tests. Senior team member for leadership team. Developed marketing, website, student database & pr programs to support all school operations. Also did program sales.
(Public Company; Marketing and Advertising industry)
November 1998 — July 2000 (1 year 9 months)
Created email marketing system for for Outrider North America, a Tempus Group Company (London) that specialized in building relationships with prospects and customers. Developed strategies which nurtured those relationships, adding value to a total business offering and facilitated the sale of the end product.
(Marketing and Advertising industry)
1992 — 1999 (7 years)
Responsible for creating Central Oregon’s first online/offline agency. Managed local and national business brands. Small agency, big ideas, fantastic clients.
(Civic & Social Organization industry)
1989 — 1993 (4 years)
Responsible for all outbound communications including television & radio show, print & outdoor, and event/sound production for weekly rock concerts. Achieved growth from 245 to 3500 members.
(Real Estate industry)
1987 — 1990 (3 years)
Responsible for real estate, property and building management. Experience included multi-story commercial, residential, sub-division and bare land management.
(Sporting Goods industry)
1988 — 1988 (less than a year)
Managed Ski/Bike store. Responsible for retail sales in addition to mechanic support for both the ski and bicycle divisions.
(Telecommunications industry)
1985 — 1987 (2 years)
Responsible for multi-city, 800+ miles of cable TV plant. Put efficiencies into action which reduced trouble calls 73%.
(Telecommunications industry)
1985 — 1985 (less than a year)
Responsible for maintenance of all equipment for three television studios.
(Government Agency; 10,001 or more employees; Defense & Space industry)
1979 — 1985 (6 years)
SMAC , Martial Arts Conditioning , 2007 — 2007
Computer Science 1988 — 1990
Military Engineering & Repair 1981 — 1981
A/N SXQ8 Pilot Briefing System 1981 — 1981
Citation for Academic Achievement
Communications Technology 1980 — 1981
Electronics 1980 — 1980
1977 — 1980